Transform Consulting

We are Transform Consulting, Scotland’s specialist research and communications consultancy for sustainable transport. A social enterprise of Transform Scotland, our services include research, communications and public affairs. Find out more about our work at our website: https://lnkd.in/eWUa7atW #research #sustainable #communications #consulting #transport

💼 We're hiring! Are you an enthusiastic, motivated person, with a passion for sustainable travel and excellent communication skills? Apply to join us as a contractor for 3 months, to support our Bus Priority Community Events across Scotland! Find out more and apply: https://lnkd.in/eUCHeZsp Deadline: Friday 11th October

Transform Scotland telling it how it is. File under another example of how easy it is to set targets and have strategies - but not so easy to stay the course when the going gets rougher and when those targets are not tethered to what the organisation does on a day to day basis. That's where climate budgeting comes in so that governance is rewired so climate budgets are as important as finance budgets in the way every part of an organisation works and the way senior staff are assessed. Otherwise targets risk becoming a feel good, displacement activity which down the line ends in abandonment (and associated disillusion) which is what is now beginning to happen across the public and private sectors. More on climate budgeting here...https://lnkd.in/eB-ZJP-A

✨ 10 Years of Transform Consulting! ✨ Thank you to our dedicated team, partners, and clients who have been part of this incredible sustainable transport journey over the past decade. Here’s to many more years of transforming transport in Scotland!

Meet our team 🤝 Introducing Andrew Smith, Transform Consulting’s creative lead. With 16 years of experience, Andy is a Creative Director with a range of skills across design, advertising, illustration, direct marketing and identity. He has developed a commercially effective and successful portfolio of projects and has enjoyed success in various awards, including the D&AD Awards and the International Dream Awards. Andy's most recent work includes creating the concept and design for the pilot walking campaign #AWeeWalkWorksWonders – see the design process for the campaign here 👇 https://lnkd.in/eAS_48aw Find out more about our team and our work on our website 👇 https://lnkd.in/eaBeUJAX

It's official - Scottish pupils cycling to school are at their highest EVER recorded levels. And... pupils being driven to school are at their lowest levels since 2016. We published the Hands Up Scotland Survey results today and they are signaling real progress. If there is just one thing we can do to make it easier for people to move around then I really hope it is transforming the school run. Whether it's a walk, wheel, cycle or scoot we all need to double down on efforts and ensure everyone has the choice. Click the link below for more commentary and insight from our Head of Behaviour Change, Dr Cecilia Oram. https://lnkd.in/dtdMifhR

We're delighted to see the incredible results of #AWeeWalkWorksWonders. Thanks to our creative team and all who worked on the campaign! Find out more about #AWeeWalk 👇 https://lnkd.in/erx8Ci3G Andrew Smith Julianne Robertson JRS Research Consortium The 2D Workshop Paths for All Living Streets Disability Equality Scotland Ramblers Scotland Transport Scotland

Is there a 'War on Motorists'? We've reviewed the data and over the past 20+ years: • The cost of driving went down ⬇ by 19% • Rail fares went up ⬆ by 31% • Bus and coach fares went up ⬆ by 102% So – who's really losing out? We sort fact from fiction in our transport myths blog – read it here👇 https://lnkd.in/eiCxsKPB #transport #sustainabletransport #climate #waronmotorists #climate

Community #transport is a lifeline for many older people, community groups and others who don’t have access to a car and want to make trips that aren’t possible by public transport. The Community Transport Association (CTA) represents the interests of organisations who run these services, including community groups, social enterprises, schools, local authorities and faith groups. Despite its importance in the lives of so many people, community transport is often overlooked, misunderstood and under-funded. To remedy this, CTA came to us to liven up their brand, broaden their appeal and showcase the diversity and importance of the sector. See our work with the Community Transport Association here 👇 https://lnkd.in/gaNqyWK4 #consulting #communitytransport #climate

Good news from Carbon Brief yesterday on overall emissions likely falling in the UK in 2023. However, transport emissions remain stubbornly high. UK emissions in 2023 are estimated to be the lowest they've been since 1879 (excluding the 1926 general strike). The drop in emissions was largely due to an 11% fall in gas demand linked to higher electricity imports, above average temperatures and weak underlying demand driven by high prices. As Carbon Brief have made clear, 2023's emission reductions are not the result of policy but chance. That doesn't take away from it being positive news though. The downward trend on emissions from power, industry and buildings is not matched by transport. In fact transport emissions look likely to have risen again! In 2023 transport was still the highest emitting sector and emissions are likely to be just c.10% below 1990 levels. Transport is not pulling its weight on the road to net zero and the gap between it and other sectors is growing. It is important to note that the methodology used by Carbon Brief excludes the UK’s share of international aviation and shipping. If these are taken into account that transport line on the pictured chart would be even higher and the overall headline of our emissions footprint wouldn't be quite so positive. #climate #transport #netzero Read the analysis by Carbon Brief here 👉 https://lnkd.in/eSYnyqaD