Zenith

⭐ March's star of the month: Gabby Resnekov ⭐ Gabby is a fantastic team player and makes a difference in the workplace. Here is what Gabby's team have to say about her: "Gabby is a great asset to our team. She’s always ready to jump in and help wherever needed, whether it’s tackling tough tasks or offering support to others.” “Gabby goes out of her way to mentor junior team members, providing guidance and helping them grow.”

We had a wonderful evening celebrating incredible women at the @campaignmagazine #InspiringWomenAwards To top the night off our Global Client Lead, Phoebe Jones won the award for ‘Highly Commended Mentor of the Year’. 🎉 Phoebe is truly deserving of this award. Inspired by International Women’s Day, she founded our Empowering Future Leaders programme, which connects emerging talent with senior female mentors. Phoebe continues to champion inclusive leadership and mentorship with unwavering dedication.

We’re excited to share Colleen Hotchkiss, President of Growth Practices at Zenith US, in an insightful interview on Beet.TV! She dives into the rise of retail media networks and how airlines and financial services are leveraging first-party data to unlock new advertising opportunities. Make sure to watch the below video for valuable perspectives on how data-driven advertising is shaping the future of commerce. Thank you to Beet.TV for having us!

✨AI is here, transforming media, marketing and creativity. In our latest episode of #TheAgeofThinkingSand, we take you inside the Zenith AI workshop at Meta London, where we explore cutting-edge tools, AI-powered ad conversations, next-gen tech and the ethical dilemmas of deepfakes. We also unveil Zenith’s latest AI innovations—from advanced media planning to virtual consumers and AI-driven insights. 🎧 Listen now for a front-row seat to the future! https://ow.ly/XvKM50VeZ3f #theROIagency

Missed our latest podcast episode? Here’s what you need to know from our recent #AI Workshop held at Meta London: 💡 AI is the 5th General Purpose Technology, on par with fire and the internet. 💡 AI doesn’t "think" like us—it predicts patterns, making it an automation powerhouse. 💡 AI-generated content is evolving at lightning speed—deepfakes, AI-powered ads, and hyper-personalised campaigns are just the beginning. 💡 Brands must navigate AI ethics and authenticity as synthetic media becomes indistinguishable from reality. 💡 Publicis is leading the charge with proprietary AI tools like Sandbox GPT, Bria, and Firefly, pushing boundaries in media and marketing. The future isn’t just digital—it’s tangible. Ready to embrace it? Listen now: https://lnkd.in/eS7vf3tE #theROIagency

AI is reshaping media, marketing and creativity faster than ever. In our latest episode of #TheAgeofThinkingSand, we’re unpacking insights from Zenith International’s AI Workshop at Meta London. #theROIagency 🔍What you’ll learn: ✅ How AI is disrupting media planning ✅ The mind-blowing advancements in AI-driven content creation ✅ The ethical challenges of synthetic media ✅ Cutting-edge AI tools Publicis is developing 🎧 Tune in now and stay ahead of the curve: https://lnkd.in/ebasT3nT

Colleen Hotchkiss, Zenith US' President of Growth Practices, kicked off Beet.TV’s Beet Retreat with a thought-provoking discussion on The Marketplace in Transition, where industry leaders examined the latest trends in the ever-evolving media landscape. She was joined by Amy Worcester Lanzi, CEO of Digitas NA, Ritu Trivedi, Client President at Mindshare, and moderated by Lou Paskalis at Chalice Custom Algorithms/Ad Fontes Media. The panel focused on the challenges of navigating a platform-driven, data-powered world, and the strategies required to succeed in today’s fast-paced marketplace.   The session set the tone for a retreat filled with valuable insights and meaningful conversations. Thanks for having us, Beet.TV!

Yesterday was a memorable celebration as Molly Finnerty, Zenith US’s Chief Investment Officer, was honored as a 2025 Working Mother of the Year at the She Runs It Working Mothers of the Year Awards!   It was inspiring to witness such a remarkable community come together to uplift and celebrate working moms. Congratulations, Molly, on this well-deserved recognition! Your leadership, dedication, and impact continue to inspire us all.

As AI reshapes marketing, ethical brands stand out by fostering transparency, avoiding bias and ensuring responsible data use. But does playing fair put them at a disadvantage? 🎧 Listen now: https://ow.ly/VoIZ50V3Hsi

Congratulations to our Zenith Media Australia team for winning Media Agency of the Year at the TikTok Ad Awards last week. #theROIagency https://lnkd.in/evEj33PR