36 Degrees North

⏳ The countdown is on – only EIGHT days left until Plugged In! Seats are filling up, but there’s still time to save yours! Visit tulsapluggedin.com and get ready to level up your remote game. Here’s why you won’t want to miss Plugged In:  ⚡Gain practical tips and next steps to boost your remote work and leadership skills. ⚡Connect with remote workers across Tulsa and hear from experts on the future of work. ⚡Enjoy exclusive insights from top leaders in the remote work space.  ⚡Get free food and drinks while networking with like-minded professionals. If you’re a remote worker, hybrid worker, or are just interested in remote work, we want to see YOU on October 16-17 at Living Arts of Tulsa!

In early 2023, 36 Degrees North approached us with an aspirational goal to rename and rebrand itself as it moves into its new 100,000+ sq/ft home on Cheyenne Ave. A dream project for us? Absolutely. But it’s also a little daunting creating the next iteration of a Tulsa institution that has helped so many people and ideas become reality. We started with the rename process, generating hundreds of names and paring down to a dozen or so. We had a board presentation. A board vote. Another round of exploration. Another board presentation. Almost had buy in, but something felt off. The name didn’t give us the magical feeling we wanted. So we threw out all the previous work and started from a fresh angle. Another 220 names were brainstormed. We narrowed down to 16. Then 5. And then, without hesitation, we narrowed down to 1. As in, THE one. The obvious winner we had been searching for, for well over a year: Gradient. In physics, a gradient is an increase or decrease in the magnitude of a property observed in passing from one point or moment to another. It’s a beautiful analogy on the experience of existing inside 36°N. The word also lends itself to a design universe full of color. The Gradient logo symbolizes growth and connection. The logomark, with its two concentric rings of spokes, represents individual connections within Gradient and the outward spread of knowledge, energy, and opportunity into the entrepreneurial community. Each spoke grows thicker, symbolizing entrepreneurs evolving and gaining momentum as they engage with Gradient’s resources and network. We also used 36 spokes in each of the concentric rings, and a 36° angle on the “g” letterform. A little nod to the past while stepping into the future. #tulsabranding #labordivision #36degreesn

CBO Partners met today for 2025 strategic planning. Part of that strategy was taking another tour of next year’s office space at the new 36 Degrees North (aka Gradient) building. Vision casting for growth in our new space.

We’re thrilled to be part of Tulsa's emerging technology ecosystem and witness the growth firsthand. Last week, our team at Laundris had the privilege of attending the unveiling of 36 Degrees North’s new identity as Gradient. It’s inspiring to see how Tulsa continues to evolve into a thriving hub for innovation and collaboration, and we’re proud to be part of this journey alongside forward-thinking companies. Here’s to more growth, innovation, and shared success in Tulsa’s vibrant tech community! Cherish Latta

We can wait to see how Tulsa's entrepreneurship economy grows inside Gradient, formerly 36 Degrees North. As a co-founding partner of the organization, the Tulsa Regional Chamber is proud of the evolution of the hub, which is one of the best in the country. #Tulsa #Oklahoma

The Oklahoma Commercialization Network is officially HERE! You're invited to Tulsa's Happy Hour Launch Event happening at Cabin Boys Brewpub this Friday at 4p! Come have drinks and snacks with us, and learn how this amazing FREE resource can help you power up your business. OCN is a statewide partnership, powered by OCAST, that centralizes the strengths of Oklahoma's leading entrepreneurial support organizations led by i2E, Inc., in partnership with REI Oklahoma, The Verge OKC, 36 Degrees North, and in collaboration with 25 other organizations. This suite of resources provides a collaborative experience for entrepreneurs, offering everything from workspace and mentoring to pitch preparation and connections to potential funders and investors.

Thanks to everyone who attended our new name reveal party yesterday. Proud of this team for the incredible work they do every day, and grateful for everyone who has supported us along the way. The future of innovation, entrepreneurship & remote work in Tulsa is opening in January 2025. Gather. Grow. Thrive. Gradient - Tulsa’s Hub for Innovation 36 Degrees North #tulsa #innovation #entrepreneurship #economicdevelopment #remotework #startups #startatgradient

If you don't mind, I'm gonna talk for just a second! I started working at 36 Degrees North in 2017 and believe it or not, they let me work the front desk. As you can imagine, my mouth was always running and I seriously could not have loved that job more because it gave me about a million new friends. We had 300 members back then and I wrote down little sticky notes with ways to remember everyone's names (example: Harlan Hutson: transition glasses, likes bird watching). I'm coming up on 8 years of knowing and loving this place, and 8 years later we have 3,000+ members (sticky note trick no longer works), a gorgeous, massive, historic new location incoming, AND!! A NEW NAME!!!??? This rebranding process is probably the spookiest project I've ever been a part of. Taking an organization with so much brand equity- one that's trusted and beloved by the community- and putting it in a new outfit?! I mean seriously- I'm just a girl!!! But we've been so overwhelmed and thankful for the nice things you've said about it, and flattered by the number of bribes we received to reveal the name early. We obviously turned those down (most of them). I've had the best time working with the team at Labor Division and Devon Laney over the past year to build this brand that tells the story of where we're headed. Seriously, it was an honor. These people are really smart! So now, we introduce Gradient. Gradient is a testament to the power of diversity—how a range of ideas, talents, and perspectives can blend to drive innovation and economic growth. And growth is what we do best! Three thousand members and counting, over $1 BILLION in economic impact, and about a million little wins along the way. We're just getting started! 💚 Watch the insanely cool video here: https://lnkd.in/gRYfycuW

Full Circle Moment! 🟢 In January 2016, 36 Degrees North opened at the corner of Main & Cameron in Tulsa. After years of building a concept, refining a business model, construction, branding and marketing, and programming, we finally launched Tulsa’s hub for entrepreneurs! 8+ years later, after more time perfecting a concept, refining a business model, a lot of construction, refreshed branding and marketing, and innovative new programming, 36 Degrees North is evolving to become Gradient! But corner of Main & Cameron, you can’t get rid of me so easily! As 36 Degrees North moves into their new 110,000 SF mega space a few blocks away, NYU Tulsa is moving in! How lucky am I to have been a part of such amazing projects in the Arts District?! Full Circle, indeed! 🟣