👏 Huge congratulations to Walmart Connect for being named winner of the Digiday Awards' inaugural Best Use of Retail Media category for the 2024 Spring Grilling #GetYourGrillOn Program! It was an absolute privilege to collaborate with Emily Tabaczynski, Aaron Brown, and the entire team. We loved managing the influencer talent and helping bring this fantastic program to life!
🏆 We're excited to share that the Walmart Connect #GetYourGrillOn Spring Grilling program won The Digiday Awards 'Best Use of Retail Media' category! 🏆 This integrated campaign featured omnichannel touchpoints across our site, stores, influencer content, livestreams and more, engaging customers with everything they needed to master their grilling skills for the summer. Thank you to our incredible partners across Walmart teams for helping bring this unique campaign to life and to participating suppliers for partnering with us to help achieve your goals. Congratulations to all teams involved in making this happen, can't wait to see what we do in 2025!