New Engen, Inc.

🍩 ICYMI 🍩 We recently shared some exciting news – New Engen has officially acquired Donut Digital, a creative-led performance marketing agency based in Manhattan Beach, CA! 🎉 In case you missed it, we were also featured in Fortune! Here’s a bite-sized highlight: “New Engen, a portfolio company of Insignia Capital Group, acquired Donut Digital, a Manhattan Beach, Calif.-based performance marketing agency.” Thank you to Allie Garfinkle for the mention. This acquisition strengthens our creative foundation, building on Donut Digital’s bold and fresh approach to high-performance creative—especially on #TikTok. You’ve probably seen their work for brands like MeUndies, PROSE,Caraway, and Spindrift Beverage Co, Inc. 🔥 This recognition is a sweet reminder of how our team continues to grow (and yes, we’ve been taking bites out of our big goals 🍩). 🙌 If you haven’t seen the full press release yet, check it out via the comments below. A huge thanks to our amazing team and partners who have been part of this journey. We’re incredibly proud of the work we’re doing together and look forward to what’s next - onwards and upwards! #DigitalMarketingNews #TeamGrowth #MilestoneMoment #CreativePerformance #MarketingAcquisition #Growth #FortuneFeature

We’re growing! 🌱 Join our team at New Engen! We're looking for talented professionals to join our innovative crew. If you're passionate about driving results and making an impact in digital marketing, we want to hear from you! ✨ Current Opportunities: • Chief of Staff • Associate Director, People • Sales Executive • Sr. Media Manager, Amazon & Marketplaces • Manager, Affiliate • Associate, Affiliate (Fintech) • Associate, Paid Search • Research Analyst, Media Strategy 🧩 Are you a good fit? The answer is “yes” if you have: • A passion for excellence • An innovation-driven mindset • A collaborative spirit • A love for data and strategy Why join New Engen? 💙 We Live Our Values: • Be the Good: Integrity, respect, and care—inside and out. • Expertise: Excellence and innovation that shape our industry. • Growth Mindset: Embrace challenges, take risks, and grow. • Empathetic Directness: Honest, empathetic feedback, always. • All In: Team-first mentality with a shared purpose. ⭐ Ready to innovate with us? Apply today via the link in the comments and take the next step in your career journey with us. #Hiring #NewRoles #MarketingJobs #RemoteWork #CareerOpportunities #DigitalMarketingJobs #JoinUs #TeamGrowth #OpenRoles #JobOpportunity #MarketingCareers #NewOpportunities

👏 A Round of Applause for Genuine Impact! 👏 We’re thrilled to announce our latest Genuine Impact Award winner: Hannah Croy🎉 Here’s what her manager, Ashleigh Cross Kistner, had to say: “I want to shout out Hannah for bringing her expertise in the audio/ podcast media buying space to the agency. She is so knowledgeable and continues to push herself to stay up to date in this space through connecting with partners and hands on experience with clients. I could not be more proud of Hannah!” Thank you for creating a genuine impact day in and day out. Congrats, Hannah!! 🙌 We also want to acknowledge our incredible nominees who have each brought something special to our teams: 🔹Kieran Caile 🔹Elise Kreider 🔹Annabelle Brown Thank you to all our nominees for your dedication, commitment, and excellence. Your efforts don’t go unnoticed and make our teams stronger and better every day. We’re grateful for everything you do! Please help us celebrate Hannah and our nominees in the comments below. #GenuineImpact #AllIn #CompanyValues

Scaling profitably is one of the biggest struggles for emerging brands so we brought a bunch of experts together from the BWG Connect network, New Engen, Inc. , RTB House and Meta to chat on what this might look like over a great dinner in LA. Thanks everyone for the great conversation! #digitalmarketing Sarah Grosz, Dustin Rehmann, Karen Lu, Kirtan Patel, Jason Boehle, Raleigh Tomlinson, Ram Shenoy, Ariel Stoddard, Jessica Christiansen, Damien A., Carissa Baker, Wilt Kishimoto, Brian Mizrahi, Kerry O'Neil, Nicole Hatley, Eunice Kim, Jessica Alvarez, Vika Karhina, Justin Hayashi, Lacie Thompson, Sabeeka Dar, Brian John Kim, Jason Blom, Alexandra Wiley, Jeff Friedman, Josh Wolfson, Ashley Foster, Ashley Ellis, Patrick Delp

What a night! 🙌 At Perch, some of the brightest minds in digital marketing came together for a deep dive into the future of brand growth, surrounded by amazing food, drinks, and even better conversations. To everyone who joined us, thank you for your energy and ideas. We loved hearing from brands including Headspace, Allbirds, Ritual, PUMA Group, Parachute Home, MeUndies, and Skechers, to name a few! We covered it all—from adapting brand strategy in tough markets to blending creativity with consistency for max impact. No pitches, just real talk on what drives results. 🎤 Here’s to more evenings where strategy meets good company. 🥂 Special shoutout to our sponsors and partners for making this event possible! 🤝 Meta 🤝 RTB House 🤝 BWG Connect #BrandGrowth #DigitalMarketing #EventRecap #NewEngen #BWGConnect

👻🐾 Happy HOWLoween from New Engen! 🎃 Our furry friends are here to bring some fur-ightenly adorable Halloween spirit to your feed. Drop a comment with your pet’s costume pic or share your favorite! #Howloween #Pets #TeamSpirit #HalloweenFun #Furbabies

Acorn will be at Path to Purchase Institute's P2P Live event in Schaumburg, IL, from November 12-14. We’d love to connect with you—comment below if you're attending, and let’s plan to grab coffee or meet up! Plus, we're thrilled to celebrate our CEO, Heather Nichols, as she receives the Women of Excellence award. See you there! Catch our team at the event: 👉 Heather Nichols 👉 Ali Smith 👉 Candice Evans Gray 👉 Hunter Poole 👉 Abbie Nicholson 👉 Aimee Goeman #P2PLive #InfluencerMarketing #WomenOfExcellence

🎉 The holiday hustle is here! Do you have these Q4 shopping dates on your affiliate marketing calendar? Q4 is packed with opportunities for brands to shine. And while Cyber Week often grabs the spotlight, it’s not the only time to capture buyer attention. Right now is the perfect moment to: 1️⃣ Review your Q4 performance from 2023 2️⃣ Refresh your affiliate marketing calendar 3️⃣ Pinpoint key dates that align with your audience’s buying behavior From Singles’ Day’s “Treat Yourself” theme to the eco-friendly Green Monday, each of these days offers a unique chance to boost your affiliate strategy. Stay ahead, stand out, and make sure these dates are on your radar for the best impact. 📖 Check out the full holiday guide and tips here: https://hubs.la/Q02VV_bv0 #AffiliateMarketing #Q4Strategy #Ecommerce #HolidaySales

Starting 2025 predictions now: D2C brands that are not actively running ads on Amazon will struggle to grow. Amazon is quickly becoming the preferred shopping channel as brands fight for share of wallet against a more cost conscious shopper. Using data from Similarweb, analyzing a brand's traffic across .com, a 3rd party retailer, and Amazon, it's clear that customers are shifting their shopping behaviors. Understandably, it's a harder channel to invest in given the lower margin and distribution challenges for smaller brands. Figuring out how Amazon plays a part in your media mix/sales projections will be imperative as consolidation within the ecom space continues.

🎉 Big news—New Engen has been named a finalist in the 2024 U.S. Agency Awards for not just one, but two categories: 🏅 Digital Agency of the Year 🏅 Media Buying Agency of the Year These awards celebrate the agencies that are pushing boundaries and delivering impactful results across industries nationwide. At New Engen, our mission is simple: drive genuine impact for every client we partner with. These nominations reflect that mission, and we couldn’t be prouder! We’re counting the days until the final results on November 14th. Congrats to all the other finalists—we’re in great company! #USAgencyAwards #DigitalMarketingAgency Don't Panic Events #MediaBuying #AwardFinalist #MarketingImpact #MarketingExcellence