Alora Society

We are thrilled to announce that we've been recognized as one of the TOP Creator Agencies of 2024 by Beacons! 🎉 At just 2 years in, it is an immense honor to be featured alongside so many other incredible agencies we respect! This achievement wouldn’t be possible without: ✨ Our incredible talent who trusts us to represent them daily. ✨ Those who nominated us and shared such genuine words of support. ✨ Our team who leads with transparency, integrity, and excellence. ✨ Above all, God, for opening all the doors He has for Alora Society. Thank you to everyone who has supported us on this journey of building Alora Society! The best is yet to come! View the full list here 👉🏻 https://lnkd.in/e4tv9eYV View our profile here 👉🏻 https://lnkd.in/emKQcw_J #AloraSociety #TopCreatorAgency #BeaconAI #Gratitude #CreatorCommunity #InfluencerRepresentation #InfluencerRepresentation

GOOD storytelling as a creator includes these 5 things: ✨ Emotional Connection ✨ Memorability and Recall ✨ Persuasion and Influence ✨ Cultural Transmission ✨ Differentiated Branding Our CEO was recently in Toronto speaking at an event and this was one of her takeaways from the Mid-Day Squares presentation. Which one stands out to you?

Top 4 Ways Brands Can Build Long-Term Relationships With Creators ☀️ Be responsive and answer all correspondence on time ☀️ Invite creators to a brand event ☀️ Personalize all communication ☀️ Be open to feedback on the campaign brief (Study: Creator Economy Trend Report: Decoding Brand Deals by the AIC)

Brand Partnership Terms You Need To Know As A Creator: Usage Rights: Where a brand can use your content during a certain period of time Exclusivity: Brand competitors you can’t work with during a certain period of time Whitelisting: The opportunity for a brand to boost content from your page and run it as an ad Net Payment Terms: How quickly you’ll be paid by the brand Perpetuity: The opportunity for a brand to have access to use something forever (the first thing you should be redlining in your contracts!) ☀️ Save this post so you can refer back to it when reviewing your next contract! 

CREATORS: Film more of your process, not just the finished product. Willingness to share the messy middle invites people in, creates buy-in, and turns customers into fans. Authenticity always wins! 

3 Biggest Challenges for Creators When Executing a Successful Brand Partnership ✨An unclear or misaligned creative brief from the brand ✨Multiple rounds of feedback and revisions from the brand ✨Changes in platform algorithms impacting campaign performance Creators, do you ever experience these pain points when working with a brand? (Study: Creator Economy Trend Report: Decoding Brand Deals by the AIC)

A brand reaches out and offers you a paid partnership, but.... You realize it’s a pay-per-view model. Creators: You should NOT be getting paid for JUST the performance of your content. You should be getting paid for your time, experience, access to your audience, name, image, likeness, and more. Don’t let a brand sell short everything you do as a creator!

If you’re negotiating with a brand and they say they don’t have the budget for something, ask what they DO have the budget for. Then create a package for them around THAT budget. Offer them a set of deliverables that makes sense for what they’re willing to invest. Stop giving up when a brand tells you they don’t have the budget for something. Keep negotiating!

One easy way you can LOSE brand partnership opportunities is by not responding quickly to the brands and agencies reaching out to you. Our rule of thumb is responding to brands within 24 hours. Taking too long to respond to them could lead to that opportunity being given to someone else who was more timely in their answer.

3 Tips To Set Financial Goals As A Creator 💸 01. Choose your overall goal and create smaller milestones to reach it (reverse engineer). 02. Challenge yourself with a goal amount that will get you outside of your comfort zone, don't play it too safe. 03. Set up a revenue tracker (in google sheets for example) to track your progress by month, week, and quarter. #creatoreconomy #creatortips #financialgoals #talentagency #influencermarketing