Burt Intelligence.

Meet our VP of Product Einat Naveh at Press Gazette’s second annual New York event in November!

✨ The September benchmarks report is out! ✨ 📊 Display advertiser spending continues to rise, up 2% month-over-month and 17% year-over-year, while CPMs dipped slightly. Meanwhile, video ad spend saw declines, with a 13% drop month-over-month and 21% year-over-year. 🚀 One standout advertiser saw a massive 410% increase in video spending! 📈 Uncover these insights and more in the full report: https://lnkd.in/ed8j8YBK #AdvertisingTrends #ProgrammaticAdvertising #AdTech #AdOps #BurtBenchmarks #MarketInsights

Log-level data has always been available, but many ad ops professionals are unsure how to maximize its potential. That’s why Shay Brog, CEO of Burt Intelligence., has crafted a guide to help publishers work with Google Ad Manager’s DTFs and tap into their true value. Key Takeaways: 🔍 Discover which targeting parameters work well with your segments—or identify those that aren’t necessary. ⏱️ Measure the latency of your bid process to ensure you’re getting your money's worth. Google Ad Manager’s log-level data provides a wealth of insights to fine-tune your ad strategies. By diving into this granular data, you can thoroughly understand your ad inventory and site performance. Check out Shay’s guide for more tips and tricks to get the most out of your data. https://bit.ly/4etJkdP #BestPractices #Programmatic #GAM

Burt can help you parse and analyze your log-level data. See the most recent byline published by AdMonsters (link in comments) with some practical advise! #logleveldata #adops #adtech #GAM

✨ The August benchmarks report is out and CPMs are on 🔥 📊 Display and video CPMs are up from last month and last year. Find out which one video advertiser spend is up > 100% (hint: 🚗) 📈 Check out the full report to uncover the key players. Download the report now: https://lnkd.in/ed8j8YBK #AdvertisingTrends #ProgrammaticAdvertising #AdTech #AdOps #BurtBenchmarks #MarketInsights

✨ The July benchmarks report is out! ✨ 📊 Display advertiser spending looks better than last month and video CPMs are slightly down year-over-year (as well as video advertiser spending). Find out what advertisers show triple-digit growth in display or video during this period. 📈 Check out the full report to uncover the key players. Download the report now: https://lnkd.in/ed8j8YBK. #AdvertisingTrends #ProgrammaticAdvertising #AdTech #AdOps #BurtBenchmarks #MarketInsights

Join Our Team! 🚀 Looking for a personable and self-driven Customer Success Manager to join our team! • Fully remote (must be based in the US) • Make a big impact on our customers' success • Experience in AdTech a plus If you're a go-getter with a knack for customer success, apply now and help us build the future of advertising. 🔗 Apply Here: https://lnkd.in/gyk-qQin #CustomerSuccess #AdTech #JobOpportunity #RemoteWork #JoinOurTeam #BurtIntelligence

Please join us in congratulating Fallon Relay on the promotion to VP of Customer Experience. Your hard work and dedication on behalf of our customers have been outstanding. We look forward to your continued impact in this new role! 🎉 🍾

📊 The June benchmark report is out! Video CPMs are looking slightly better than last month while overall advertiser spending is slightly down month-over-month in both display & video open auction. Find out which 1 advertiser is showing triple-digit growth in both display & video during this time period 📈 Check out the full report to uncover the key players. Download the report now! https://lnkd.in/ed8j8YBK #AdvertisingTrends #ProgrammaticAdvertising #Adtech #adops #BurtBenchmarks #MarketInsights

🚀 Transform Your Data Strategy! 🚀 Data lakes alone won’t make publishers data-driven. To truly harness the power of data, publishers need a comprehensive strategy that includes proper data management, analytics, and actionable insights. Our CEO, Shay Brog, delves into the steps needed to become truly data-driven and make informed decisions that drive growth and engagement. Check out Shay’s full article for more insights! 👉 https://lnkd.in/epsrDdCX #DataStrategy #DataDriven #Publishing #Analytics #AdMonsters