Champion

Champion

Technology, Information and Internet

The Customer-Led Growth Platform.

About us

Champion is the first customer advocacy platform that unlocks dormant revenue — from building pipeline, to closing deals faster, to boosting net retention.

Industry
Technology, Information and Internet
Company size
2-10 employees
Type
Privately Held
Founded
2023

Employees at Champion

Updates

  • 📣 Customer marketers! We just may be coming to a city near you! Join us to talk about AI and why now is an incredible time for customer marketing! Register at transformtour.com (and, let us know which city you'd like to see us next!)

    View profile for Jeff Reekers, graphic

    CEO & Co-Founder, Champion

    🚀 Just two days after announcing Champion and Peerbound's Transform Tour, our first event in San Francisco is already at capacity! Next up: Palo Alto, New York, Boston, and Chicago. (Yes, I may or may not be singing Johnny Cash's "I've Been Everywhere" to remember the cities 🎶) We’ll be diving deep into how critical human trust is in the era of AI, what it means for the future of GTM, and how this is the year of customer marketing! Spots are filling up fast! Register now for an upcoming event! transformtour . com

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  • 🔥 10% Increase in Sales Qualified Opportunities 📈 5x Increase in conversion rates These are some of the stats from our latest case study with the team at Zylo, the leaders in Enterprise SaaS Management! Brad Brown said it best... "We’ve turned our initial customer-led vision into an effortless, always-on motion" 💜 We couldn't be more thrilled to partner and Champion the incredible Zylo team, and for a continued great partnership ahead! Check out the full post in the comments below 👇

  • GREAT interview with Brittnee Dawson! Brittnee dives into the revenue impact of customer marketing and the incredible work of her team at AlphaSense. Have a listen!

    View organization page for Inverta, graphic

    1,751 followers

    If you're still thinking customer marketing is just about collecting testimonials, you're missing out on a massive revenue opportunity. We just wrapped up an eye-opening episode of The RevRoom with Brittnee Dawson from AlphaSense, and let me tell you - this isn't your grandfather's customer marketing playbook. Here's the real talk: 🗣️ Their digital renewal program? 100% retention in Q1 🗣️ Customer advocacy program turned job-hopping power users into new revenue streams 🗣️ Event participants showed 4x higher ARR The secret sauce? Stop treating customer marketing like a testimonial factory and start viewing it as your revenue engine. Data-driven decision making + cross-functional partnerships = actual, measurable business impact. No fluff, just results. 🎧 Catch the full episode on Apple and Spotify. Trust us, if you're responsible for revenue, you can't afford to miss this one. #B2BMarketing #CustomerMarketing #RevenueDriven #MarketingStrategy

  • New customer marketing revenue dashboards FTW!

    View profile for Jeff Reekers, graphic

    CEO & Co-Founder, Champion

    Just a few days in, and I'm already blown away by the response on our new Salesforce App. Personally, I'm incredibly excited about the revenue and efficient growth visibility this brings. For the first time ever, and out of the box, you can see: ✅ The FULL revenue impact of every champion in your customer base, and the true revenue impact of happy customers 🥇 ✅ Revenue impact across all customer marketing initiatives 📈 ✅ Sales cycle and win rate impact on deals when customer champions are involved in deals (this one is an eye opener!) ⏳ I've been dreaming of having this in Salesforce for YEARS as a CMO, where it could be easily shared across execs, pulled up in meetings, and influence strategy. Now, it's here. If you're a... 👉 CMO, CRO, CCO looking to unlock an incredible efficient growth engine... 👉 Customer Marketing Leader that wants to scale your programs and demonstrate your revenue impact... 👉 Or a leader that wants to double down on customer-centricity and customer-led growth... I've been there! And we're solving for it. Shoot me a DM :) 💜💜 And it probably is getting old but once again congrats to Courtney C. the full Champion tech team!💜💜

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  • View organization page for Champion, graphic

    2,123 followers

    We are LIVE on the Salesforce AppExchange! 🚀 Bring the power of Champion's AI Advocacy and References directly into your Salesforce Instance 🤝 Increase sales reference adoption 📆 Improve sales cycles 📈 Streamline ROI reporting 🥇 Bring Champion advocacy data directly into Salesforce Check out the full listing here: https://lnkd.in/gwjCZbBs

    Champion Customer Marketing & Customer Advocacy Platform

    Champion Customer Marketing & Customer Advocacy Platform

    appexchange.salesforce.com

  • View organization page for Champion, graphic

    2,123 followers

    Tune in TODAY 12pm EST with Champion cofounders Jeff Reekers and Gianna Scorsone during Pavilion's ELEVATE: RETAIN. They'll share how customer advocacy can drive sustainable growth and transform your organization's retention strategy, including: - The pillars of customer-led GTM - How to leverage customer data to drive personalized experiences - Proven tactics to drive retention, expansion, and new ARR Retention isn’t just a strategy—it’s a competitive advantage. Join in to learn how to tap into the full potential of your customers and set the stage for scalable success in 2025. Don’t miss it—see link in comments!

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  • 🎉 We’re excited to share the refreshed Champion website! 🏆 Great customer marketing is about more than reviews and short-term ROI—it's about building lasting and meaningful relationships that deliver impact on all sides. Here’s what’s new: 🖥️ Updated product visuals: See how Champion helps you identify, engage, and track your happiest customers. 🕺🏾 Bold, fresh design: Even Prince would nod in approval. 💜 Our company values: Learn more about the heart of who we are at Champion. 📈 Enhanced ROI calculators: Build stronger business cases with better insights. 🏗️ Scalability for growth: A platform ready to grow and evolve rapidly so we can continue to add value. Take a peek 👉 championhq.com

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  • 🚀 It's Sprint demo day - a favorite day of the week around here! 🚀 We've got SO many exciting new features to share, we can't fit them all in one post. 😉 We'll have to do one at a time (stay tuned this week :) First up: A game-changer for your 2025 planning. 🎯 Many of us are mapping out new strategic initiatives for 2025. Maybe it's going upmarket... Or driving cross-sell of a new product... Or doubling down on a certain vertical... In all cases, you need to ensure your sales, CS and GTM teams are set up for SUCCESS. Introducing Champion Advanced Filters This powerful new feature lets you: 🥇 Segment your advocates -- Easily filter by criteria like industry, sub-industry, company size, contact role level (exec, end user, etc) or products used to find the perfect champions. 🥇 Strategic build customer proof: Build out your referenceable customers and targeted testimonials, case studies, and reviews to accelerate deals. 🥇 Monitor customer contact health: Track engagement and sentiment, in real-time, in your strategic segments to identify opportunities for cross-sell or expansion, or get ahead on a potential churn issue 🥇 Capture Unique Champion Insights: Filter down customer champions that can speak on a specific integration, or maybe are in a certain professional community (the ideas are endless -- and this one will get its own post!) Win deals faster. Build stronger customer relationships. Strategically partner across marketing, success and sales to make 2025 your best year yet! 🚀 Head over to championhq . com to learn more!

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  • Champion Cofounder Gianna Scorsone will be speaking at Pavilion's #worldkindnessday! Spread kindness. Make a positive impact. Bring a little more humanity into the business world. Join in TOMORROW at 10:30am ET! https://lnkd.in/eqEHbjUN

    View profile for Gianna Scorsone, graphic

    Founder | 2x Exits | Start-up & scale-up SaaS vet up to +250m. | Empowering people to help each other grow self and business.

    You're stupid. These are the words my 3rd + 4th grade teacher spoke to me. These are the words I believed. Look at me now... how do you like them apples?! I’m thrilled to be speaking at Pavilion’s Moving Mountains: The Stories We Don’t Share at Work event on Nov 13 in honor of #WorldKindnessDay Join me and other inspiring go-to-market leaders as we share personal stories and the ways we’re working to spread kindness and make a positive impact in the workplace and beyond. Catch the sessions here:  10:30 AM ET – From Struggling to Leading: Turning Personal Challenges into Advocacy for Literacy with Gianna Scorsone, ChampionHQ  1:00 PM ET – Crush Your Curveballs and Transform Problems into Power with Joelle Gropper Kaufman 🎗️, GTM Flow  2:00 PM ET – A Chat on the PORCH: Supporting Immigrant Entrepreneurs with Neil Weitzman, PORCH Whether you tune in for one session or stay for all, it’ll be a powerful celebration of empathy and kindness. Hope to see you there! Link in comments. #MovingMountains #WorldKindnessDay #Pavilion

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Funding

Champion 1 total round

Last Round

Seed

US$ 3.3M

See more info on crunchbase