Creator Match 🧩

Big day for Creator Match!! Brands & LinkedIn Creators - let's chat 👀 Deets below...

LinkedIn Creator Marketing takes time. LinkedIn Creator Marketing takes time. LinkedIn Creator Marketing takes time. LinkedIn Creator Marketing takes time. LinkedIn Creator Marketing takes time. Should take a few days tops, right? Can't I just pay this random Creator to post once? Sure, if you want to do a one-off transactional creator partnership, you can do it in a few days Generate zero results And say that creator/influencer marketing is a sham But if you want a creator campaign that moves the needle for your business—creating awareness, driving conversions, and building brand loyalty It takes MONTHS I'm talking 20+ Creators, mixing macro and micro Creators, 20+ posts, testing diverse formats, refining unique messaging, crafting a creative strategy, iterating post-by-post, learning from each campaign, and optimizing every step in between The best Brands in the world don't cut corners on their creator/influencer marketing Better yet... They find channel-specific partners (like Creator Match 🧩 for LinkedIn Creator Marketing) to execute it flawlessly Such as Teachable, Notion, Framer, Fiverr Pro, OpusClip, and more Here are a few steps in this "simple" process: 1. Define goals/objectives 2. Align on budget 3. Invoice & payments 4. Build campaign brief 5. Brainstorm creative strategy 6. Brand approves brief 7. Source LinkedIn Creators 8. Brand approves Creators 9. Outreach to Creators 10. Negotiate Creator rates/deliverables 11. Send Creator Contracts 12. Creator's draft content 13. Brand approves drafts 14. Creator posts content 15. Collect analytics 16. Share campaign recap with Brand What did I miss? *** 🔔 If you found this helpful, you would love my other content - be sure to follow me AJ Eckstein 🧩

And Brands are still sleeping on LinkedIn Creators 😴 Shout out to Jayde I. Powell for crushing her recent sponsored post with OpusClip (more than half a million impressions) They just launched "ClipAnything" that is one of the coolest use cases for AI and video editing. And thank you Jayde for the post shout out with Creator Match 🧩 :) Things are heating up in the LinkedIn Creator Marketing world... *** 🔔 If you found this helpful, you would love my other content - be sure to follow me AJ Eckstein 🧩

one of my brand partnership posts popped tf off, and lemme just say, once again—LinkedIn is where it's at. 😌 💅🏾 also, this is what happens when you let creators ✨be✨. cc: Creator Match 🧩, OpusClip

Hot take: LinkedIn Creators who put in the effort are the ones landing the most brand deals. Period. I receive tons of outreach from Creators asking for more brand deals But there's a secret to the game that no one talks about You have to show up differently And honestly... most people don’t show up at all That’s why I launched MONEY MONDAY$—a live event series where we get real about how money flows on LinkedIn Both how Creators are MAKING money And how Brands are SPENDING money For example, today I interviewed Olivia Owens (Head of Creator Partnerships at Teachable) 2 Creators—Tameka Bazile and Brianne Fleming—were especially active with questions in the comments And trust me, they stood out to both our guest and to me A little effort goes a long way That’s the cheat code for getting on Brands' radar, instead of hoping a cold email works + Attend events + Ask questions + Become memorable + Follow up with a tailored message + And the rest becomes much easier Food for thought See you at the next event ;) *** 🔔 If you found this helpful, you would love my other content - be sure to follow me AJ Eckstein 🧩

Too many businesses are money-hungry. The truth is, your business thrives only when you invest in the community behind it... And Creator Match 🧩 has been community-driven since Day 1 With hundreds of five-star reviews from both Brands and Creators One thing is certain: put people first, and the rest falls into place As you can see from this incredible review from the legendary Creator Ben Meer (700,000 followers) who started working with us thanks to an unsolicited intro from Jade Bonacolta After 5 intense months of late nights and hard work in the trenches matching Brands and Creators We're seeing something incredible: On top of positive testimonials, more and more people are recommending us to their audiences That’s how we know we’re doing something special So we keep building... PS - Join me for episode #2 of MONEY MONDAY$ today at 3 PM ET where I will be interviewing the mastermind behind the LinkedIn campaign of the year (link in the comments)

Excited to pull back the curtain on the 9-5 Quitters Club Campaign with AJ Eckstein 🧩 next week. Tune in. 🎧

Ever wondered if there’s a community built exclusively for LinkedIn Creators, led by the largest Creators in the world? Well... I was invited to speak to a private LinkedIn Creator community called Archimedes to chat all about LinkedIn monetization. During our session, I revealed the common mistakes Creators make when partnering with Brands, shared effective strategies for pricing your content, and discussed what Brands look for when sourcing Creators. Plus, I showcased a live demo of an exciting new LinkedIn tool in private beta (DM me for early access)!   This isn't your typical community.   It's led by 3 of the largest and fastest growing Creators on the platform: → Ben Meer (712,000) → Jade Bonacolta (378,000) → Colby Kultgen (361,000)   And Creator Match 🧩 is close partners with Ben, Jade, and Colby as we have done several LinkedIn sponsorships together ranging from AG1 to Teachable. This group is filled with CEOs, founders, executive coaches, and even best-selling authors. While it’s a paid community, I can’t recommend these 3 creators and the quality of the members highly enough after speaking with them.   The community includes group coaching calls from these 3 Creators, post templates, an online forum to ask questions, and so much more.   The next cohort starts November 4th, and they’re only accepting 25 people into it.   💡 To apply, go to Archimedes, click "visit website", then "Apply Now". Community has been a huge part of both my personal and professional life. These 3 Creators have helped Creator Match a ton... time to return the favor :) I live by this quote: "If you want to go fast, go alone. If you want to go far, go together." #happyfriday *** 🔔 If you found this helpful, you would love my other content - be sure to follow me AJ Eckstein 🧩

When I checked LinkedIn on monday, I couldn't scroll more than 5 posts without seeing a teachable post about 9-5 quitters club. I was BLOWN away at the creativity of the Teachable team and the creators who were involved in this campaign. So what is 9-5 quitters club? "We founded the 9-5 Quitters Club to celebrate creators who think about work differently—and to inspire you to do the same. Because you’re more than your 9-5. Your side hustle has a place here. Your dream business has a place here. Your knowledge has a place here. Wherever you are on your Quitter journey, we have the platform to support you." - Teachable Looks like it might be a sign to checkout Teachable haha Hats off to everyone involved in this project! If there is any creator or marketer involved in this project please tag them and let them know they knocked it out of the park!

This one brand's creator strategy is taking over LinkedIn with its bold new "9-5 Quitters" campaign... Teachable just launched a MASSIVE campaign called "9-5 Quitters Club" across OOH NYC Subway ads, newsletter, podcast, and our favorite channel, LinkedIn LinkedIn ATE UP this campaign for 3 main reasons: 1) Rejection of Traditional Norms The campaign challenges outdated work paradigms and taps into a growing sentiment that work should adapt to individual lifestyles 2) Turning Career Risk into Reward The campaign reframes risk-taking as an act of courage, aligning with the platform's ethos of career growth and transformation 3) Storytelling for Engagement Highlighting personal stories of “Quitters” resonates deeply with LinkedIn users, who are drawn to authentic, relatable career narratives And I'll be interviewing one of the brilliant masterminds behind what many are calling the 'Campaign of the Year' ⚡ Link to RSVP: https://lnkd.in/gQzWDpMM I will be chatting with Olivia Owens, Forbes 30 Under 30 alum and Creator Partnerships Lead at Teachable, to uncover the strategy behind the game-changing "9-5 Quitters Club" campaign Plus I will share our LinkedIn Creator strategy as Creator Match 🧩 was the partner for all things LinkedIn Creators for this campaign, activating 10+ Creators to share their "Quitter" stories See you on Monday! *** 🔔 If you found this helpful, you would love my other content - be sure to follow me AJ Eckstein 🧩