Customer.io

Form Health is transforming patient care in the medical weight loss space. By combining direct-to-consumer outreach with employer-led benefits, they deliver expert medical guidance and compassionate support—helping patients achieve meaningful health outcomes. With Customer.io, the Form Health team can seamlessly engage patients across multiple touchpoints, ensuring a personalized and effective care journey. Swipe to learn more about how Customer.io is helping Form Health work better. 👉

The customer journey isn’t linear—preferences, timing, and decisions vary. 📈 So how do you build a lifecycle marketing strategy that meets customers where they are? Join us for a fireside chat on March 27th with Murray Lee from Turners Auto Retail Division Retail, NZ’s largest online buy-a-car website, as we dive into: ✅ Smarter onboarding with product interest data ✅ Proven tactics to recover lost conversions ✅ Long-term strategies for sustainable growth Plus, a live Q&A with the pros! Save your seat today: https://lnkd.in/gxXJQDNj

For Women's History Month, we're spotlighting women who are driving impact and shaping Customer.io. Next up is Caitlin Boatright, Technical Support Manager, whose leadership journey has been fueled by empathy, transparency, and resilience. From her first job at Starbucks to now leading a high-performing technical support team, Caitlin has navigated rapid growth, embraced challenges, and fostered a culture of trust and empowerment. Her advice for those doubting their place in tech? “If you love creating and problem-solving, you belong here. Tech has room for all kinds of thinkers.” — Caitlin Boatright Read more about Caitlin’s journey and leadership philosophy. 👇

📢 The State of Lifecycle Marketing 2025 is here! Where are brands focusing their efforts this year? Our latest research shows acquisition and retention remain top priorities. But with challenges in reporting, data integration, and automation, many teams are struggling to optimize the full customer journey. Want to know where brands are placing their bets in 2025? Download the full report to uncover: ✅ The biggest challenges blocking lifecycle success ✅ Which channels are driving the highest ROI ✅ Why brands are hesitating to change their martech stacks—and what that means for the future Get the full report now 👉 https://bit.ly/4kIJUs7

A huge thank you to everyone who joined us for our Listen More event at SXSW! 🎶 From new connections to incredible live music, we loved spending the night with you. Special shoutout to our friends at Sofar Sounds and Kickbox for helping us bring this incredible evening to life!

First full day at #SXSW Expo and it was amazing! 🤩 (I did need a nap after though!) 🛌 Met some Customer.io lovers, amazing exhibitions, and a great crowd! There were so many amazing booths well and my teammates made the day go by so quickly! If you’re in ATX meet us at booth 309 Exhibition Hall 3 where I’ll be demoing Customer.io! Bring on day ✌️!

🎯 Now more than ever, customers expect personalized experiences. But that’s easier said than done when data is siloed across teams or stuck in your CRM. Tomorrow, March 12th, we’ll walk through three powerful new Customer.io features designed to help you collect and convert data points into high performing, targeted campaigns. Plus, we’ll share real examples of how to tap into all your data and keep your messaging personalized for every audience. Save your spot 👉 https://lnkd.in/gPjCJngS Don't miss it!

We're excited to be part of the Customer Marketing Alliance this year! If you're in NYC, don’t miss our session on retention, moderated by Matt Pahnke, our VP of Product Marketing, and featuring expert insights from Chris Crompton, VP of Marketing/Growth at CollX, and Edward W., Head of Growth at beehiiv. See you there! 👇

Recognition roundup 🌮 At Customer.io, recognizing and uplifting each other is part of our culture. Every day, our team members give shoutouts for great work, collaboration, and impact. Here are just a few recent recognitions we couldn’t keep to ourselves! 🤗 Featured in this post: David H. C. Maria J. R. Alexandra Hubley Giorgio Leonardi Claudia Koechell Bernard Gatt Marcel Van Der Linde Ayla B. Elena T.

For Women's History Month, we're spotlighting women who are driving impact and shaping Customer.io. First up is Samantha D., Chief of Staff, Engineering, Product, and Design—a leader who thrives on turning chaos into structure, empowering teams, and embracing challenges. "When you face doubt, remember, you were hired for a reason, so own it. Some leaders are operational, some are highly technical, and both are equally valuable. Find your niche and lean into it." — Samantha Dabek Read the full article to discover how Samantha navigates doubt, balances leadership with motherhood, and approaches her professional journey through resilience, adaptability, and action. 👇 Check it out!