Edmundson Berry Group

Mid-market business owners and leaders carry a unique and weighty responsibility. Leading in this space is accompanied with the challenge of building and sustaining value over time while also being very accessible by clients, employees, and sometimes even their families. If not carried properly, this weight can become a heavy burden, taking a serious toll on many leaders. That’s why creating systems and rhythms that optimize and renew your energy is crucial. Your energy is finite, and your intuition is limited. You can't scale your intuition or teach it. As your company grows, your responsibilities grow with it, and trying to push through with speed and effort alone will only add to the load, not make it more manageable. This is why many leaders find themselves overwhelmed, feeling stuck, and looking for an out. Our framework integrates your natural leadership style with a proven operating system to optimize and renew your energy, so you can sustain the vitality of your leadership, and as a result, enjoy the fruit of your labor. If this resonates with you, download our free ebook here and learn more: https://lnkd.in/gGntCVfs #leadershipjourney #leadership #leadershipdevelopment #businesssuccess #accounting #businessLeaders #businessowner #businessleadership #businessleadership #growth #finance #personaldevelopment

The best brands aren’t communicating a product or service; they’re communicating an emotion. The strongest brands aren’t even the best products or services. They are the ones that make the strongest connection. This isn’t accomplished through mere tactics and good features. Without a strategy, it’s impossible to know whether they are aiming at the most honest and authentic connection they can make. That’s why brand strategy is crucial to creating a strong brand. What emotion does your brand evoke, and is it the one you’re aiming for? Let us know in the comments below. Listen to our most recent podcast, “The Science of Brand Strategy with Jamin Jantz” here: https://lnkd.in/gzTkA33N Complete the free Marketing Assessment here: https://lnkd.in/gF_TvGW5 #leadershipjourney #leadership #leadershipdevelopment #businesssuccess #marketing #marketingstrategy #brandstrategy #businessLeaders #businessowner #businessleadership #businessleadership #growth #personaldevelopment

Do you have a framework for your brand? Defining who you are and clarifying that message is integral to connecting with your audience. This is an iterative process—one that changes and continually improves. The most important part is to start. If you connect with this or want to learn more, listen to our most recent podcast episode with brand strategy expert Jamin Jantz here: https://lnkd.in/gzTkA33N Complete the free Marketing Assessment here: https://lnkd.in/gF_TvGW5 #leadershipjourney #leadership #leadershipdevelopment #businesssuccess #marketing #marketingstrategy #brandstrategy #businessLeaders #businessowner #businessleadership #businessleadership #growth #personaldevelopment

This is one of the most universal misconceptions of mid-market and small-market business owners: ”Business owners know how to read financial statements.” As a rule, they don’t. Financial statements are useful—if you’re using them to look toward the future. 6 variables affect the value of your business, and your financials can tell you those 6 things but not in their traditional format. These need to be measured and understood to be managed well and strengthened. On our 2nd Podcast with Nick Setchell, “The Future of Finance”, we discuss these variables at length: https://lnkd.in/gzTkA33N Contact us and learn more here: https://lnkd.in/gTUCUNGz #leadershipjourney #leadership #leadershipdevelopment #businesssuccess #accounting #businessLeaders #businessowner #businessleadership #businessleadership #growth #finance #personaldevelopment  

Episode 4 has dropped! In this episode of the Next Level Leadership podcast, Shad Berry, and brand strategy expert Jamin Jantz explore why understanding who you are as a brand and who you’re communicating to is essential to marketing your business. They discuss the importance of brand strategy for mid-market businesses, emphasizing that many companies mistakenly focus on tactics like social media and logo design before establishing a strong brand strategy. Jamin highlights the need for businesses to first define their brand inspiration and differentiation in order to create meaningful emotional connections with their target audiences. They break down seven key aspects of brand strategy, explaining how strategic work upfront can lead to better marketing outcomes. Jamin also shares his entrepreneurial journey, the lessons learned from launching a failed tech startup, and his passion for helping businesses connect authentically with their audiences. Listen to the full episode, “The Science of Brand Strategy with Jamin Jantz,” here: https://lnkd.in/gzTkA33N Complete the free Marketing Assessment here: https://lnkd.in/gF_TvGW5 #leadershipjourney #leadership #leadershipdevelopment #businesssuccess #marketing #marketingstrategy #brandstrategy #businessLeaders #businessowner #businessleadership #businessleadership #growth #personaldevelopment

Your relationship with those you lead significantly impacts how they feel about themselves and their lives. Studies show that 40% of people feel that their relationship with you as their leader is determined by how they feel about themselves. If you want to learn more about being a Next Level Leader, listen to the first episode of the our podcast here: https://lnkd.in/gzTkA33N –– Learn more about Next Level Leadership: https://lnkd.in/gXjEaJ8c #leadershipjourney #leadership #leadershipdevelopment #businesssuccess #accounting #businessLeaders #businessowner #businessleadership #businessleadership #growth #finance #personaldevelopment

Start your journey now. https://buff.ly/3Z9rTep #Marketing #Branding #Storytelling

In the Next Level Leadership Community, we're focused on fostering connections among midmarket owners and leaders in specific, impactful ways. A key part of this is through education and development. When you're leading an organization—a group of individuals united by a shared vision of the future—they rally around a hopeful vision built on core values. Guiding that effort requires specific disciplines, skills, and practices that have been proven to move organizations toward achieving meaningful goals. By bringing leaders together in a community where they can share experiences, apply their unique skills, and examine their organizations collectively, we create a powerful dynamic. This community-driven approach accelerates progress, as leaders recognize their direct and indirect partnerships with one another, all working to advance society and their communities toward something better—toward progress that enables others to flourish and thrive. #leadershipjourney #leadership #leadershipdevelopment #businesssuccess #businessLeaders #businessowner #businessleadership #businessleadership #growth #personaldevelopment 

Uncovering your competitive advantage will set you apart from your competitors. https://buff.ly/4fWdM1M #StrategicPlanning #Marketing #Brand