EventShark 🦈

"What's next" drops next week 👀 H/T EventShark 🦈

Hello world! I've got a new profile image courtesy of PriceKubecka, PLLC and EventShark 🦈 What do you think?

It’s picture day! 📸 We’re shooting LinkedIn headshots for the entire PriceKubecka, PLLC team at their Austin offsite. Having a great headshot is seriously underrated—your profile picture is often the first impression people have of you. Then this afternoon, Ding Zheng and I are leading a LinkedIn training session to help the team level up their profiles and presence on the platform. Let’s have a day! Fun fact: I actually bought the domain LinkedInHeadshot(dot)com three years ago. Maybe it’s time to put that to use? 👀

Last night, we recorded some new original content. 🎞️ First, we filmed a podcast episode on how Ding Zheng and I met, started creating content together just for fun, and eventually came up with EventShark 🦈. Then, with Mason Culp behind the camera, we shot a hilarious new B2B music video we can’t wait to share. Wrapped up with dinner and some reflection—12 months since I went full-time, and it’s crazy to see how far we’ve come. Keep going!

Is it too late to get into video as a B2B company? Not even close! The B2B video landscape is still wide open. LinkedIn recently launched its "TikTok"-style feed, and video impressions are higher than ever. Want to take advantage? Start by digging through your archives. Most companies have tons of old content collecting dust. Repurpose that into 9x16 vertical clips to fit LinkedIn’s new format. Adding b-roll and cutting out pauses are a few ways to make your clips more engaging. And you don’t have to abandon other channels. We recently tried something creative with Mark Huber, VP of Marketing at UserEvidence, by creating reaction content around their latest research report ebook. The full interview with Mark is live on our EventShark 🦈 YouTube! Ever want to chat about LinkedIn video? Give me a holler. 🗣

Trick or treat? This year I have a big treat for y'all. We hung out and shot content with Ghost Security 👻 last week. Of course it wouldn't be a Ding appearance without some rapping. - The Ghost team challenged me to freestyle about cybersecurity. Timely because they just changed the game with their new 𝗥𝗲𝗮𝗽𝗲𝗿 tool. Open-source. Powered by Agentic AI. Ready to make vulnerabilities disappear. It's a spooky day, but fear not when it comes to your security. - (This is not a paid post, but Ghost is a client and we're huge fans)

Today’s the day. 🔥 This Halloween, we’re unleashing 𝗥𝗲𝗮𝗽𝗲𝗿—the tool we always wished existed, so we built it ourselves. Open-source. Powered by Agentic AI. Ready to make vulnerabilities disappear. 👻 Fast, relentless, and here to change everything. See what’s next: https://lnkd.in/ggYipa4J 🎃

Day in the Life shooting @ Formula 1! 🎥🏎️ We recently got to attend the iconic F1 event in Austin, shooting race-inspired content with the Sendbird team. Sendbird hosted a cabana right on the track for customers and potential clients, creating an epic experience. We joined in to batch tons of great videos—ending the weekend with a live performance by Eminem. One for the books. 🙏 Check out Sendbird social to catch all the F1 content drops! #dayinthelife #vlog

Hey Steve, I saw that LinkedIn post…I’m just trynna drop thirty on your calendar… What do you think about our new B2B sales song about an SDR who just wants to book a meeting with his prospect, Steve? 👀 Shawn Randolph 💎🦈 #Sales #B2B #B2BSales #CorporateBro #SalesHumor #Parody