𝐇𝐨𝐰 𝐜𝐚𝐧 𝐲𝐨𝐮 𝐩𝐫𝐚𝐜𝐭𝐢𝐜𝐚𝐥𝐥𝐲 𝐮𝐬𝐞 𝐀𝐈 𝐭𝐨 𝐥𝐞𝐚𝐝 𝐭𝐡𝐞 𝐓𝐫𝐚𝐯𝐞𝐥 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲? — Lots of companies talk about AI. Few know how to innovate with it. Introducing our new series: Lead with AI. Practical guides demonstrating how to leverage AI to win your industry. Not just tomorrow, but today. — This morning we’re launching the first in this series: 𝐋𝐞𝐚𝐝 𝐓𝐫𝐚𝐯𝐞𝐥 𝐰𝐢𝐭𝐡 𝐀𝐈. A case study for travel companies looking to drive outsized market share and create new consumer loyalty. — Explore it all here 👉 ai.fantasy.co/travel
Fantasy
Design Services
New York, NY 45,950 followers
Realizing the unimagined. Pioneering AI-powered design. Game-changing digital products & experiences since 1999.
About us
Fantasy is the product innovation team behind many of the world's most used consumer experiences. Innovating at the intersection of AI, product strategy, and human-centered design, we realize the unprecedented with the leaders of tomorrow. Since 1999, the experiences we've created for the likes of Netflix, Spotify, Google, Samsung, and Masterclass are used collectively by billions of people—daily.
- Website
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http://ai.fantasy.co
External link for Fantasy
- Industry
- Design Services
- Company size
- 51-200 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 1999
- Specialties
- Creative Concepting, Creative Strategy, Visual Design, Product Design, User Experience Design, Interaction Design, Responsive Design, Information Architecture, Native Applications, Iconography, Production, Development, UI, UX, AI, AI Design, Machine Learning, Data Science, AI Tools, and Artificial Intelligence
Locations
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Primary
30 Broad St
New York, NY 10004, US
Employees at Fantasy
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Sarah Stritter Murgel
Proven Experience Strategy and Design Leader (Ex-Razorfish, Ex-Salesforce)
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David Martin
President & Founder at Fantasy
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Carrie Patterson Reed
Executive Director | Global Practice Lead | Brand Experience Innovator | Strategy + Insights Consulting
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Tom McBride
Retired
Updates
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Hats off to our friends at amp for their long-awaited debut this week 💪 We're so proud to have been a part of the journey.
After 3.5 years of hard work, challenges and changes, today, we finally launched amp for preorders. I am super excited and proud at this moment. Although I already started a company from scratch that became a world leader in its space, this new venture feels different, as we are working on something that I envisioned for a long time - to create something that will help people live better and longer lives, and will be accessible to all. I couldn't reach this milestone without our amazing hardworking talented team that are building something that will be much bigger than what we all aimed for. We are proud to present to you all a new era of strength training that looks, and feels, like nothing else. amp Amir Levanon Shahar Cohen ampfit.com
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"A good company delivers excellent products and services. A great company does all that and strives to make the world a better place." Congratulations to Bill Ford and all of our friends at Ford Motor Company on his induction into the Automotive Hall of Fame this week!
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Fantasy reposted this
I uploaded a conversation I was having with someone about our Synthetic Humans platform (https://lnkd.in/gD6Y8jPb). I then took the transcript and uploaded it to Google's NotebookLM to generate a conversation between two AIs. I am blown away by the output. #syntheticdata #synthetichumans #notebooklm
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Say hello to generative interfaces—the most significant shift in human-computer interaction since Apple introduced the iPhone. What are they? What do they look like in action? Why are they so profound? Dive into the next chapter of UI with the latest from Fast Company & Peter Smart 👉 https://lnkd.in/gXgbYZvx
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Fantasy reposted this
Demo 2…. 𝐈𝐧𝐭𝐫𝐨𝐝𝐮𝐜𝐢𝐧𝐠 𝐆𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐯𝐞 𝐈𝐧𝐭𝐞𝐫𝐟𝐚𝐜𝐞𝐬 - 𝐭𝐡𝐞 𝐟𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐚𝐥𝐥 𝐝𝐢𝐠𝐢𝐭𝐚𝐥 𝐩𝐫𝐨𝐝𝐮𝐜𝐭𝐬. Generative Interfaces are powered by blocks of content, function and design – assembled for the task at hand. We saw in my last post how they work seamlessly in the websites and apps we use today. But they also enable entirely new experiences. This is the second tiny snippet from my first live presentation of Generative Interfaces at MIT. The biggest change to UX since the touchscreen. I would love to share the expanded set of demos with the world at SXSW. Your vote can make that happen. Please vote here 👉 https://lnkd.in/gi5CrQu3
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Fantasy reposted this
𝐈𝐧𝐭𝐫𝐨𝐝𝐮𝐜𝐢𝐧𝐠 𝐆𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐯𝐞 𝐈𝐧𝐭𝐞𝐫𝐟𝐚𝐜𝐞𝐬 — 𝐭𝐡𝐞 𝐟𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐚𝐥𝐥 𝐝𝐢𝐠𝐢𝐭𝐚𝐥 𝐩𝐫𝐨𝐝𝐮𝐜𝐭𝐬... The apps and websites we use everyday will now have the ability to adapt to us – generating content and features when we need it. Generative Interfaces are going to be the most significant shift in human-computer interaction since Apple introduced the touchscreen phone. This is a tiny snippet from my first live presentation of Generative Interfaces at MIT and the first of several multi-modal examples. I would love to share the expanded set of demos with the world at SXSW. Your vote can make that happen. Please vote here 👉 https://lnkd.in/gi5CrQu3
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We’re thrilled to announce Synthetic Humans is a winner of Fast Company’s pinnacle World Changing Ideas Award for 2024 🏆 Synthetic Humans are AI beings that can model both desired audiences and team members - supercharging how you research, ideate, and innovate. We’re partnering with the world’s biggest companies to roll out the platform, and this award is another major milestone on our journey. Check out https://lnkd.in/gAhHcbhE to find out more. Or comment DEMO here if you want to experience it live! https://lnkd.in/gF3hDt9T
These 'Synthetic Humans' Offer a Bold New Approach to User Research | Fast Company's 2024 World Changing Ideas | Winner — Experimental
fastcompany.com
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What's next for AI and the human experience? We asked the experts 👇 a 𝒍𝒐𝒕 of experts. Introducing 7 new episodes of Advanced Human Intelligence, our series explores AI's frontiers with industry-leading innovators. This season, Peter Smart sits down with brilliant minds like: 📌 Drew Silverstein, Former CEO of Amper Music, Inc. 📌 Stephanie Mencarelli, VP of Design at Jasper AI 📌 Dr. Mike Brooks, Clinical Psychologist; Human-AI Relationships 📌 Philippe Beaudoin, CEO and Founder of Waverly 📌 Bryan Saftler, Director of Product Marketing at Databricks 📌 Sandra Heinzen, Innovation Design Lead at Salesforce 📌 Richie Etwaru, Chief AI Officer at Mobeus Uncovering their insights on: 🎵 How AI is revolutionizing creative fields like music composition 🤝 Designing AI experiences that enhance human potential 🧠 The psychological dynamics of human-AI interaction 💬 The power of natural language AI to supercharge communication 📊 Leveraging AI and data to drive innovation across industries 🦾 Augmenting human capabilities through AI collaboration 🌍 Ensuring the ethical development of AI for the greater good We unpack so much in these conversations: ideas that challenge our assumptions; concepts that spark new ways of thinking; insights that we’re excited to share with all of you. All episodes are now streaming 🎥 Dive in at ai.fantasy.co/learn
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Fantasy reposted this
Excited to share that I'll be speaking at the Harvard Business School AI Summit, "Leading with AI: Exploring Business and Technology Frontiers," on May 7th. It's a privilege to be part of the "Reimagining a Human-Centered Future: The Role of Gen AI in the Design Innovation Process" panel alongside friends from bp, Harvard, and more. During the panel, I'll share how Fantasy leads in leveraging generative AI tools to boost creativity and productivity, including insights from our AI-powered Innovation Sprint process and the evolution of our Synthetic Humans, which we've designed to foster deeper, more meaningful connections with the world around us. Looking forward to engaging in thought-provoking discussions with Professor Jacqueline Ng Lane, Roger Rohatgi, Douglas Ng, Michael Parzen, and the attendees at what's sure to be a day of inspiration, innovation, and forward-thinking conversations. As always, a big thank you to the event chairs, Harvard Business School professors Karim Lakhani, Tsedal Neeley, and Mitchell Weiss, as well as Jen Stave, PhD and the Digital Data Design (D^3) Institute at Harvard for bringing us together once again. Join me virtually on May 7th at https://lnkd.in/gptDxfYQ and learn more about Synthetic Humans in WIRED https://lnkd.in/g3yDnarq #HBSLeadingwithAI #D3 #InnovationUnleashed #DigitalInnovation #FutureofAI