Fantasy

Fantasy

Design Services

New York, NY 45,398 followers

Realizing the unimagined. Pioneering AI-powered design. Game-changing digital products & experiences since 1999.

About us

Fantasy is the product innovation team behind many of the world's most used consumer experiences. Innovating at the intersection of AI, product strategy, and human-centered design, we realize the unprecedented with the leaders of tomorrow. Since 1999, the experiences we've created for the likes of Netflix, Spotify, Google, Samsung, and Masterclass are used collectively by billions of people—daily.

Website
http://ai.fantasy.co
Industry
Design Services
Company size
51-200 employees
Headquarters
New York, NY
Type
Privately Held
Founded
1999
Specialties
Creative Concepting, Creative Strategy, Visual Design, Product Design, User Experience Design, Interaction Design, Responsive Design, Information Architecture, Native Applications, Iconography, Production, Development, UI, UX, AI, AI Design, Machine Learning, Data Science, AI Tools, and Artificial Intelligence

Locations

Employees at Fantasy

Updates

  • Fantasy reposted this

    View profile for Peter Smart, graphic

    AI x Design Leadership • CXO • Fast Company Impact Council • Strategic Advisor

    Demo 2….  𝐈𝐧𝐭𝐫𝐨𝐝𝐮𝐜𝐢𝐧𝐠 𝐆𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐯𝐞 𝐈𝐧𝐭𝐞𝐫𝐟𝐚𝐜𝐞𝐬 - 𝐭𝐡𝐞 𝐟𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐚𝐥𝐥 𝐝𝐢𝐠𝐢𝐭𝐚𝐥 𝐩𝐫𝐨𝐝𝐮𝐜𝐭𝐬. Generative Interfaces are powered by blocks of content, function and design – assembled for the task at hand. We saw in my last post how they work seamlessly in the websites and apps we use today. But they also enable entirely new experiences. This is the second tiny snippet from my first live presentation of Generative Interfaces at MIT. The biggest change to UX since the touchscreen. I would love to share the expanded set of demos with the world at SXSW. Your vote can make that happen. Please vote here 👉 https://lnkd.in/gi5CrQu3

  • Fantasy reposted this

    View profile for Peter Smart, graphic

    AI x Design Leadership • CXO • Fast Company Impact Council • Strategic Advisor

    𝐈𝐧𝐭𝐫𝐨𝐝𝐮𝐜𝐢𝐧𝐠 𝐆𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐯𝐞 𝐈𝐧𝐭𝐞𝐫𝐟𝐚𝐜𝐞𝐬 — 𝐭𝐡𝐞 𝐟𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐚𝐥𝐥 𝐝𝐢𝐠𝐢𝐭𝐚𝐥 𝐩𝐫𝐨𝐝𝐮𝐜𝐭𝐬... The apps and websites we use everyday will now have the ability to adapt to us – generating content and features when we need it. Generative Interfaces are going to be the most significant shift in human-computer interaction since Apple introduced the touchscreen phone. This is a tiny snippet from my first live presentation of Generative Interfaces at MIT and the first of several multi-modal examples. I would love to share the expanded set of demos with the world at SXSW. Your vote can make that happen. Please vote here 👉 https://lnkd.in/gi5CrQu3

  • View organization page for Fantasy, graphic

    45,398 followers

    We’re thrilled to announce Synthetic Humans is a winner of Fast Company’s pinnacle World Changing Ideas Award for 2024 🏆 Synthetic Humans are AI beings that can model both desired audiences and team members - supercharging how you research, ideate, and innovate. We’re partnering with the world’s biggest companies to roll out the platform, and this award is another major milestone on our journey. Check out https://lnkd.in/gAhHcbhE to find out more. Or comment DEMO here if you want to experience it live! https://lnkd.in/gF3hDt9T

    These 'Synthetic Humans' Offer a Bold New Approach to User Research | Fast Company's 2024 World Changing Ideas | Winner — Experimental

    These 'Synthetic Humans' Offer a Bold New Approach to User Research | Fast Company's 2024 World Changing Ideas | Winner — Experimental

    fastcompany.com

  • View organization page for Fantasy, graphic

    45,398 followers

    What's next for AI and the human experience? We asked the experts 👇 a 𝒍𝒐𝒕 of experts. Introducing 7 new episodes of Advanced Human Intelligence, our series explores AI's frontiers with industry-leading innovators. This season, Peter Smart sits down with brilliant minds like: 📌 Drew Silverstein, Former CEO of Amper Music, Inc. 📌 Stephanie Mencarelli, VP of Design at Jasper AI 📌 Dr. Mike Brooks, Clinical Psychologist; Human-AI Relationships 📌 Philippe Beaudoin, CEO and Founder of Waverly 📌 Bryan Saftler, Director of Product Marketing at Databricks 📌 Sandra Heinzen, Innovation Design Lead at Salesforce 📌 Richie Etwaru, Chief AI Officer at Mobeus Uncovering their insights on: 🎵 How AI is revolutionizing creative fields like music composition 🤝 Designing AI experiences that enhance human potential 🧠 The psychological dynamics of human-AI interaction 💬 The power of natural language AI to supercharge communication 📊 Leveraging AI and data to drive innovation across industries 🦾 Augmenting human capabilities through AI collaboration 🌍 Ensuring the ethical development of AI for the greater good We unpack so much in these conversations: ideas that challenge our assumptions; concepts that spark new ways of thinking; insights that we’re excited to share with all of you. All episodes are now streaming 🎥 Dive in at ai.fantasy.co/learn

  • Fantasy reposted this

    View profile for Firdosh Tangri, graphic

    CEO at Fantasy | Building next-generation experiences for AI

    Excited to share that I'll be speaking at the Harvard Business School AI Summit, "Leading with AI: Exploring Business and Technology Frontiers," on May 7th. It's a privilege to be part of the "Reimagining a Human-Centered Future: The Role of Gen AI in the Design Innovation Process" panel alongside friends from bp, Harvard, and more. During the panel, I'll share how Fantasy leads in leveraging generative AI tools to boost creativity and productivity, including insights from our AI-powered Innovation Sprint process and the evolution of our Synthetic Humans, which we've designed to foster deeper, more meaningful connections with the world around us. Looking forward to engaging in thought-provoking discussions with Professor Jacqueline Ng LaneRoger RohatgiDouglas NgMichael Parzen, and the attendees at what's sure to be a day of inspiration, innovation, and forward-thinking conversations. As always, a big thank you to the event chairs, Harvard Business School professors Karim LakhaniTsedal Neeley, and Mitchell Weiss, as well as Jen Stave, PhD and the Digital Data Design (D^3) Institute at Harvard for bringing us together once again. Join me virtually on May 7th at https://lnkd.in/gptDxfYQ and learn more about Synthetic Humans in WIRED  https://lnkd.in/g3yDnarq #HBSLeadingwithAI #D3 #InnovationUnleashed #DigitalInnovation #FutureofAI

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  • Fantasy reposted this

    View profile for Firdosh Tangri, graphic

    CEO at Fantasy | Building next-generation experiences for AI

    What a thrill to be back at Harvard Business School, this time presenting alongside Matthew Kropp, CTO at BCG X, to the brilliant minds in their "Generative AI for Business Leaders" course. The energy? Palpable. The enthusiasm? Unmatched. It's clear that the next generation of leaders is ready to embrace AI and drive innovation. A big thank you to Harvard Business School, Professor Suraj Srinivasan, and Michael Parzen for the invitation and for fostering an environment that encourages exploration and collaboration. The future of AI in business is in good hands. #AIBusiness #AIforBusiness #generativeai #humanaicollaboration #businessmodelinnovation #HBS #AI #Education #Innovation #FutureOfBusiness

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  • Fantasy reposted this

    View profile for Peter Smart, graphic

    AI x Design Leadership • CXO • Fast Company Impact Council • Strategic Advisor

    Truly honored to be taking part in this Design Leaders Community event “The AI revolution: Navigating Design’s Future” Looking forward to exchanging ideas and insights with John Maeda and Joanna Peña-Bickley. It will be a thought-provoking time. AI will be the most powerful set of tools we’ve ever created. It’s so important to discuss what these fundamental shifts mean practically for both the experiences we make and the process we use to create them. Thank you to Rob Magowan and Kate Pickering for getting this group together.

    View organization page for Design Leaders Community, graphic

    11,755 followers

    Now we have our 150 founding members within the community platform, the next stage of our journey is about exploring certain topics as a collective. We are thrilled that 3 of our members John Maeda Joanna Peña-Bickley and Peter Smart have agreed to take part in a Q&A around the relationship between Ai and Design. This is a subject generating a fair bit of noise and rightly so. As a community we are looking forward to exploring this topic in detail and using the insights from the discussion to come up with solutions that we can share with our wider LinkedIn community. The Design Leaders Community is just getting started, we are all excited about what we can achieve moving forward.

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  • View organization page for Fantasy, graphic

    45,398 followers

    To discuss the democratization of AI, one of the biggest challenges of our time, Peter Smart heads to the front lines with Hugging Face's Philipp Schmid. In our latest interview, Schimd offers a rare insider perspective of what the next 1-2 years have in store, and best practices for our new human-AI partnerships: These can look like: ▪️ Focusing on your use case, then finding the right model ▪️ Treating AI as a collaborative tool ▪️ Investing in quality data for customization But Philipp's main advice? "See AI as something that can help you improve at what you already do best." The full interview—a wealth of tactical advice for innovators—is now streaming: https://lnkd.in/gwuFqeQK #ai #innovation #design #machinelearning #huggingface

  • Fantasy reposted this

    View profile for Peter Smart, graphic

    AI x Design Leadership • CXO • Fast Company Impact Council • Strategic Advisor

    𝐃𝐨 𝐀𝐈 𝐭𝐨𝐨𝐥𝐬 𝐫𝐞𝐩𝐥𝐚𝐜𝐞 𝐡𝐮𝐦𝐚𝐧 𝐜𝐫𝐞𝐚𝐭𝐢𝐯𝐢𝐭𝐲? 👀 Here's Episode 3 of my series on AI, unpacking: • The vast landscape of AI tools available to us right now • How they differ in supporting creativity • Practical uses in our workflows today I used to use tools like ChatGPT and Midjourney to try and speed up how I work. But AI tools aren't here to replace or automate creativity. Instead, they give us entirely new ways to innovate. History has taught us that when empower brilliant minds with incredible new tools – whole new worlds of possibility open up. It's going to be amazing to explore them together. P.S. Want early access to Episode 4? Comment "ACCESS" below.

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