When you're in your CRM hundreds of times a week, and dozens of times a day every second of friction matters. That's why we built something everyone knows and expects in great modern software: CMD+K Instantly search anything, anywhere you are. We're obsessed with making your workday feel effortless. ✨
Clarify
Software Development
Seattle, Washington 2,370 followers
The best businesses close with Clarify.
About us
The revenue system that works for you. Clarify is a joyful, AI-native CRM that unifies your customer data, automates tedious work, and provides actionable insights so you can focus on what matters.
- Website
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http://getclarify.ai/
External link for Clarify
- Industry
- Software Development
- Company size
- 11-50 employees
- Headquarters
- Seattle, Washington
- Type
- Privately Held
- Founded
- 2024
Locations
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Primary
Seattle, Washington, US
Employees at Clarify
Updates
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Meet Michael M., Sr. Staff Software Engineer here at Clarify and one of our earliest founding engineers 👋 📅 Before joining Clarify (lucky us!), Mike was previously a co-founder of NeverBounce by ZoomInfo and has led and managed multiple engineering teams. These days, he's the architect behind some of our most critical infrastructure, including the email and calendar pipeline that keeps our platform humming. What he loves about our engineering team? "High ownership, trusting, and humble." Plus a developer experience that truly puts engineers first. Looking ahead, Mike's excited about making our system even more reactive by combining our workflow engine with LLMs. 🎲 Favorite team memory: Our first offsite playing Codenames together. Sometimes the best part of building great things is the people you build them with. Want to join Mike and the team? We're hiring! getclarify.ai/company
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Here's what nobody tells you about scaling relationships with a CRM: The breaking point isn't at 100 customers. It's not even at 50. It's at 15. Yep. 15. That’s where we see the biggest breakdown in managing customer data and where folks come asking for Clarify . That's when your "perfectly organized" spreadsheet transforms from an asset into your biggest liability. I learned this the hard way. At my first startup, Branch, before we implemented Salesforce, I optimized the heck out of my pipeline with a color-coded Google Sheet, multiple tabs, and complex formulas tracking every customer interaction. I thought I was being lean and scrappy. Instead, I was building a house of cards that was ready to collapse. The math behind this is brutal: Sales teams spend 70% of their time on admin tasks instead of selling. That's not being lean–that's being inefficient. When you're managing 15+ relationships, you're not just losing data—you're losing actual deals and revenue. Think about every follow-up that slipped through the cracks, every context-rich conversation buried in cell D47, every opportunity that went cold while you were updating formulas. And sure, you can use snooze. But Gmail snooze isn’t a production grade solution. The game has fundamentally changed. Modern CRMs like Clarify, aren't just prettier spreadsheets. They're AI-powered relationship engines that automate the grunt work. While you're manually updating cells at 9 PM, your competition is letting AI draft their follow-ups, surface their next best actions, and identify their highest-value opportunities. And because they knew Clarify could do it for them, they got in more sales calls than you. Want to know the real cost of "saving money" with spreadsheets? It's 38% of your quarterly revenue. For a typical Series A startup, that could mean $1-2M in lost opportunities every single quarter. Think about that next time you're debating whether you "need" a proper CRM just yet. The spreadsheet era is over. The question is, are you ready to move on?
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Austin Hay says it best: the best products come from teams that genuinely enjoy working together. At Clarify, we're building a product we are proud of with people we love working with. Want to get in on the fun? We're hiring across the board: https://lnkd.in/d-AKEdQC
Hiring the right people is more crucial than ever for startups. Austin Hay shares a simple yet powerful strategy for hiring success: Hire people you LOVE working with. When your team is small, the key to overcoming challenges and building a product you’re proud of is surrounding yourself with those who bring positivity and passion. At Clarify, the first 10 employees were chosen based on previous positive work experiences – people they knew would make the journey enjoyable and memorable. Imagine fostering a work environment where even if everything else falls apart, the memories and relationships make it all worth it. Available wherever you listen as episode GTM 112 of The GTM Podcast 🎧 #gtmstrategy #Leadership
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Welcome to the team Chris!
Stoked to share that I've joined Clarify as a Marketing Lead! 🎉 Three main things drew me in: - An incredible founding team (Austin Hay, Patrick Thompson, Ondrej Hrebicek) that blew me away with their track record, kindness, and drive. - A product that from first demo showed its potential: a beautiful, modern CRM that works and looks how you've always wished yours does. - The opportunity to help build marketing 0→1 alongside Austin and others. But most importantly, after meeting some of the team (Matt Bond, Sam Larsen-Disney, and Adam T.), the culture sealed the deal - I knew this was a team I wanted to be part of. Our mission is simple: create a CRM that elevates your work rather than complicating it. DM me if you're curious and want to give it a try (we're also hiring if you want to come work with me 😜 )
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Lucy Wang at Pocketflows was spending hours every day juggling spreadsheets to manage her growing sales pipeline. Like many early-stage startups, she needed a better way. Then she was able to Clarify her go to market engine ✨ The results...? ➝ Saved 5 hours per week on CRM management ➝ Grew unpaid design partners to 2x paying customers ➝ Eliminated manual data entry and enrichment tasks ➝ Seamlessly integrated sales process with minimal effort into her daily workflow "I don't even think about Clarify as an extra thing that I'm using," says Lucy Wang, Co-founder at Pocketflows. "It's just like an extension of my computer or my brain." 🧠 Read the full story of how Pocketflows streamlined their revenue operations with Clarify. Link in the the comments ⬇️
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Read more about how they benefitted from the switch to Clarify here:
WasteNot's founder was caught between wanting to be a diligent record keeper and lacking time for manual data entry. Their CRM was forcing them into rigid workflows that didn't match their needs. Then they switched to Clarify ✨ And ... well... the results speak for themselves! ➝ Reduced wasted CRM time ➝ Eliminated the need for multiple data enrichment tools ➝ Automated record linking across contacts, companies & deals ➝ Streamlined pipeline updates from hours to minutes "Clarify is automating all of the menial administrative work while adding intelligence to our growth strategy," says John Joe Smith, Founder at WasteNot. Read how WasteNot transformed their revenue stack with Clarify. Link in comments! 🚀
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WasteNot's founder was caught between wanting to be a diligent record keeper and lacking time for manual data entry. Their CRM was forcing them into rigid workflows that didn't match their needs. Then they switched to Clarify ✨ And ... well... the results speak for themselves! ➝ Reduced wasted CRM time ➝ Eliminated the need for multiple data enrichment tools ➝ Automated record linking across contacts, companies & deals ➝ Streamlined pipeline updates from hours to minutes "Clarify is automating all of the menial administrative work while adding intelligence to our growth strategy," says John Joe Smith, Founder at WasteNot. Read how WasteNot transformed their revenue stack with Clarify. Link in comments! 🚀
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Happy holidays! It's the most wonderful time of the year 🎄 As we wrap up the year and think about 2025, we first wanted to share a big thank you to all our amazing customers and supporters. Without you - none of this would be possible. And we also wanted to share some really exciting product changes that will make Clarify an even better experience... 🖥️ Desktop App: Enjoy a beautiful Mac app with native desktop notifications and more. Stay tuned for local recording and search capabilities! 🧠 Field Suggestions: Let AI suggest field updates for your deals based on emails, transcripts, and more. 🎨 Pipeline 2.0: We've made 13 improvements to our pipeline layout, including support for inline editable cards and calculated fields for stages. 🎣 Webhooks: Integrate with 3rd party software using built in Clarify actions. 📧 Outlook Support: We now support syncing emails, calendars, and more from Outlook. Check out all these amazing updates in the product and read more about what we are working on next month at the link in the comments below. 🔗
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Link to the full story!
SearchEye was drowning in fragmented customer data across HubSpot, Intercom, Zendesk, and countless email inboxes. Their team had no single source of truth for customer interactions. Then they tried Clarify ... And finally found a more flexible solution. The results ... ➝ Unified customer data from all communication channels ➝ Eliminated 50-field limitation on custom data ➝ Achieved reliable Gmail sync across the entire team ➝ Gained instant visibility into last customer touchpoints "Now we have every user's Gmail synced with Clarify, so I can easily go into any specific company and see everything really quickly," says Chris Porteous, CEO at SearchEye. Read more about how SearchEye unified their complex marketing needs with a next-generation sales process in Clarify. Link in the the comments 👇
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