IMPACT

Introducing our newest group of Certified They Ask, You Answer Coaches, including our first European-based Certified Agency, Buzzlytics! 👏 Congratulations Stefan Badertscher, Will Rico, Albert Jan Bolwijn, Bastiaan Kolster, and Jesper Luijten for successfully demonstrating world-class coaching and communication skills, and mastering the principles of They Ask, You Answer. 🎉 #theyaskyouanswer

Working with, or considering working with a marketing agency? Here are 5 red flags Marcus Sheridan recommends you look out for 🚩 👇 Full interview out now on the latest episode of the Endless Customers Podcast! #marketingagency #marketing #marketingstrategy #marketingtraining #marketingcoach #trainwithimpact #endlesscustomers

IMPACT Live prices are going up next week! Don't wait to register and save $200 on the only They Ask, You Answer event. Join 250+ business leaders in Hartford, CT on October 14-16 as we cover the most vital areas setting today's most successful businesses apart from the rest: 🌟 How to evolve your sales and marketing strategies to meet the expectations of today's more informed, modern buyer. 🌟The 5 specific types of content buyers demand to see when making a purchase decision. 🌟How to effectively use content to 10x your sales cycle and close more deals. 🌟The role video plays in the buying process and how to effectively integrate this medium. 🌟The importance of embracing AI to dramatically impact efficiency and profitability. 🌟How real businesses both B2B and B2C are dominating their markets and unlocking a path to endless customers. See you there? Lock in by July 31 and save $200! Link in comments. #theyaskyouanswer #endlesscustomers #marketingstrategy #marketingevent #trainwithimpact #leadgeneration #salesstrategy #businessgrowth #leadership #aiforbusiness #aiformarketing

We've all seen it — Google Search and SEO is starting to look very different in the age of AI. So for those businesses that have leaned on SEO as a critical part of their lead generation strategy, how do we continue to maximize our online presence? Here are a few things Marcus Sheridan says to get ahead of to survive the post-SEO apocalypse. Full episode out now on the Endless Customers podcast 🎙 #endlesscustomers #theyaskyouanswer #seo #marketingstrategy #trainwithimapact #marketingcoaching #marketingcoach

When was the last time you came out with something that truly disrupted your industry? Here's what Marcus Sheridan means... 👇 Tune in to the full episode of the Endless Customers podcast to learn how to disrupt your entire industry with content that will turn heads — out now on Apple podcasts, Amazon, Spotify, YouTube and more! #endlesscustomers #marketingstrategy #contentmarketing #marketingtraining #marketing #marktingcoach #marketingcoaching #trrainwithimpact

Here's what NOT to put on your website if you don't want to generate enough leads: "Call for quote" As Marcus Sheridan likes to put it, this is almost the same as saying "I don't want you to call." Your prospects are researching and making their potential purchase decision 80% of the way before ever speaking to sales — and cost/price is one of those things they're researching... so don't make it difficult for them to find out what that is. Even the most complex products/services can still provide a range, a pricing calculator, what factors drive the cost up or down, and more. Don't hide this from your site visitors... if you don't display it, it's likely your competitor will. And when that happens, who do you think will win the business? Watch this full episode as Marcus dives into more ways you can stand out in your industry on the latest episode of Endless Customers, now available on Apple podcasts, Amazon, Spotify, YouTube, and more! #endlesscustomers #contentmarkteing #contentcreation #marketingcoach #marketingtraining #trainwithimpact

Here's the truth Marcus Sheridan wants you to know about "referral based businesses"... Everyone is referral based. That's table stakes. So what happens when you're reliant on this strategy and your off season or economy causes your leads dry up? The reality is, a lot of industries are down right now, and Marcus Sheridan and Alex Winter are covering it all in today's episode of Endless Customers — from immediate lead generation to long term plays to get you those ready to buy customers. Watch or listen to this full interview, out now on the Endless Customers Podcast on Spotify, Apple podcasts, YouTube and more! #endlesscustomers #referrals #referralmarketing #marketingstrategy #marketingtips #leadgen #leadgeneration #theyaskyouanswer #trainwithimpact

Key lesson for business owners: Don’t let your website become a money pit. ❌ Vin Gaeta head of web services, advises businesses to keep these 3 things in mind when thinking about redesigning your website. 👇 #WebDevelopment #BusinessStrategy #MarketingTraining #MarketingCoach #BusinessGrowth #TrainWithIMPACT

Marcus Sheridan says the key to standing out isn't just in the features of your product or service, but in how well you can teach and explain it to your audience. Your buyers can learn it from you, or they can learn it from someone else. The choice is yours... But how do we continue to be the best educators in our space, and show up online in a world where traditional marketing tactics aren't working like they used to? Don't miss Marcus at IMPACT Live October 14-16 in Hartford CT, where he'll take the main stage and address how we win today's modern buyer in the AI and post-SEO era. Ready to register? Sign up before July 31 to save $200! Link in comments. 🌟 #marketingtraining #marketingcoaching #salestraining #salescoach #endlesscustomers #theyaskyouanswer #trainwithimpact

Having observed countless sales calls, Marcus Sheridan identified a crucial, yet frequently overlooked best practice: Setting the agenda. ✅ This step is usually mishandled or skipped altogether, leading to vague and aimless conversations. Here’s why setting a clear agenda is key to successful sales calls: 1. A well-set agenda at the beginning of the call will leave no room for ambiguity. If your prospect can repeat the purpose, process, and goal, you've nailed it. 2. Clearly outlining what will be covered in the call ensures both parties are on the same page and working towards a common goal. 3. A precise agenda cuts through the noise, focusing the conversation on specific outcomes and next steps. Great salespeople don't just sell products/services; they guide the buyer through a journey to success. #SalesStrategy #SalesCommunication #SalesTips #SalesTraining #SalesCoaching #SalesCoach #TrainWithImpact