iONE Digital

Homecoming season at Historically Black Colleges and Universities (HBCUs) is here again, and it’s time to celebrate their rich history, culture, and community. This year, TUMS partnered with Urban One to show its commitment to HBCU’s, bringing the TUMS HBCU Love Tour to North Carolina Agricultural and Technical State University's homecoming, famously known as the “Greatest Homecoming on Earth” (G.H.O.E). With the TUMS Gummy Bites booth on campus, alumni, students, and friends had the chance to enjoy free gifts and samples while helping fans celebrate heartburn-free and fully enjoy the festivities.   iONE Digital’s Alexis Felder attended the event, sharing highlights from an exciting lineup of experiences—from lively tailgates to the prestigious HBCU Honors dinner. TUMS HBCU Love Tour event was filled with memorable moments that highlight the importance of HBCU homecomings. As this tradition continues to grow, partnerships like this remind us of the importance of uplifting these institutions and the culture they represent. #HBCUPride #GreatestHomecomingOnEarth #UrbanOne #TUMSHBCULove #HBCUExcellence #Tums #TumsGummyBites   For photos and a recap of the event, visit: https://lnkd.in/daWTvqPD

We’re proud to partner with Nationwide on Heroes of the Game, a custom campaign spotlighting athletes who have given so much to their communities. Check out the first episode featuring Deon Bush, Kansas City Chiefs safety and two-time Super Bowl champion. Bush honors his father’s legacy by investing in young athletes through Doby’s Dream Foundation and his annual football camp. With his resources and platform, Bush is uplifting the next generation.   Watch the full-length video below. https://lnkd.in/eC28_PBu   #Nationwide #Legacy #NFL

With October as Breast Cancer Awareness Month, iOne Digital’s MadameNoire launched a poignant four-part digital series titled ‘For the Breast of Our Lives,’ featuring inspiring stories of four breast cancer survivors who share their individual journeys from diagnosis, treatment and recovery. Each episode spotlights the compelling personal testimony of one survivor talking about their triumphant moments and the fulfillment of personal dreams, and showcasing how each has embraced life with renewed purpose.    The first episode features marketing executive Michelle James, who discovered a lump shortly after her 40th birthday trip. Now cancer-free, Michelle shares details about her journey through surgery and chemotherapy and talks about the importance of her support system. Michelle also discusses her post-diagnosis advocacy work, focusing on raising awareness about breast cancer’s impact on Black and Brown women. Follow the series and view episodes here:  https://lnkd.in/e3ew6HMK     #BreastCancerAwareness #MadameNoire #iOneDigital #SurvivorStory #HealthIsWealth #Inspiration #WomenSupportingWomen #FortheBreastofOurLives

With its always-on commitment to leading and pushing forward the culture, and sparking dialogue, iOne Digital participated in this year’s CultureCon, a vibrant conference that serves as a haven for Black creative professionals, offering a unique opportunity to connect, learn, and collaborate. Over two days, attendees dove into a dynamic lineup of workshops, activations, and networking opportunities, including a career fair brimming with potential. With inspiring conversations featuring influential culture-shifters, CultureCon was a one-of-a-kind experience where creativity flourished, and community thrived.    Our very own army of experts in their respective areas took center stage to tackle a critically important and evolving topic: Artificial Intelligence (AI). The panel included of SVP of Content Allison McGevna, SVP of Product and Technology, Markus Robinson, VP of Social Media, Victoria Fleary, and Director of Sponsor & Affiliate Content, Cliché W. Wynter-Mayo. As representatives of the largest Black-owned media company in the U.S., our team was able to examine how this emerging technology is influencing creative expression for Black and Brown voices.    The teams shared their perspectives on AI and how this technology can help enhance creative work opposed to erasing the creative process. The team also emphasized the importance of digital education, maintaining authenticity, and protecting intellectual property in the AI world. With AI becoming a permanent fixture in the digital world, iOne Digital is determined to ensure that diverse voices are included in the AI conversation.    To read more about the panel’s discussion and other highlights from CultureCon, visit:   https://lnkd.in/e69_Bw59    #AI #CultureCon #DiverseCreatives #iOneDigital #ForTheCulture  

iOne Digitial’s Alvin Blanco, Director of Content, Men’s Division for CassiusLife and Hip-Hop Wired, recently hosted a special #TheBlackBallot IG Live with author, activist and co-founder of Until Freedom, Tamika D. Mallory, to discuss issues concerning Election 2024 and The Black Ballot. During their in-depth conversation, Mallory shared how her upbringing shaped her commitment to social justice, having been co-chair of the Women’s March, and co-founded Until Freedom, an intersectional social justice organization that addresses systemic racial injustice. As the conversation progressed, Blanco and Mallory shifted topics to the 2024 Presidential Election, where Mallory shared insights on the importance of reducing harm in this election, why Vice President Kamala is the best choice, and what conservatives have in store with their Project 2025 proposals. Mallory emphasized continuing this fight beyond election day with what she called the “November 6 strategy.“ Click here for more information about the discussion and to watch the IG Live:   https://lnkd.in/d3CPCNi8 #NewsOne #TheBlackBallot #Election2024 #PresidentialDebate #VotingRights #Activism #TamikaMallory

Primetime EMMY® Award-nominated actress, writer and producer Natasha Rothwell is in the spotlight on the October cover of HelloBeautiful. Known for her memorable roles on Insecure and The White Lotus, Natasha has stepped into a new era – as the creator and lead in the Hulu How To Die Alone, where she plays a woman who has never experienced love, but a near-death accident inspires her to dream and live life again. The season finale of How To Die Alone marks a transitional time for Natasha, from trying to minimize her presence to embracing her main character energy.    In our HelloBeautiful cover story, penned by Allison McGevna, our SVP of Content, the writer, showrunner, and actress revealed that she once struggled with shoulder pain because she would "fold herself" to not "take up space."    “There was a time in my life that I had really bad cramping in my [shoulders] because I would fold myself on subway. Because I didn’t want to take up space. I felt like I was an inconvenience. The consequence of not allowing yourself to take up space is physical. It’s actual physical pain.”    Click here to read this inspiring and moving interview.  https://lnkd.in/dKzeSZzx Credits:  VP of Content: Kirsten West Savali Editorial Director: Shamika Sanders Sr. Editor: Marsha Badger Digi Tech: Isan Monfort Lighting Director: Garren Pryce  Photo Assistant: Bertram Knight BTS Video: @s.klassevision Tyler Harp Wardrobe Stylist: Jason Rembert Wardrobe Assistant: @ww.ilt @taxkyle @thestylistguy Makeup: Camille Thompson Hair: @itsraela  Creative Director: Jordan Benston Production Company: The Oracle Media Production: @mishamulla @forevermylangley Amanda Lynn Baez @nateeeeeee Set Design: @gardenrebound  Location: JACK STUDIOS VP of Social: Victoria Fleary Social Media Lead: @charmasona   Social Video Producer: Kanayo Umelo

Amid the always-shifting 2024 Election news cycle, NewsOne Senior Editor Bilal Morris recently hosted a special #TheBlackBallot IG Live with the Southern Poverty Law Center’s Chief Policy Officer, LaShawn Y. Warren. During the chat, Morris and Warren highlighted some key takeaways from the first Presidential Debate between Vice President Kamala Harris and former President Donald Trump, such as Harris’ debate strategy and performance and some of her key policy points. Morris and Warren then engaged in deep discussion about current voter suppression tactics being undertaken in several states throughout the South, including cancelling and purging voter registrations, with Warren providing insights on policies and solutions that the Southern Poverty Law Center has proposed to combat this critical issue. #NewsOne #TheBlackBallot #SPLC #Election2024 #PresidentialDebate #VotingRights Click here to check out the live: https://lnkd.in/eFsvESXq

iOne Digital strutted into fashion culture at New York Fashion Week (NYFW) with the HelloBeautiful.com Kickoff Party on September 5 at Lightbox in NYC. The event brought together editors, stylists, influencers, and industry insiders to celebrate fashion’s biggest week, setting the tone with unforgettable style and flair. The soirée featured bold fashion, vibrant colors, and a packed dance floor with music from DJ Ty Alexander. The venue’s three levels offered Instagram-worthy backdrops, a photo booth, savory bites and refreshments. Guests were also provided with special beauty gift bags, featuring skincare essentials from Procter & Gamble OLAY, tantalizing scents from Dossier Perfumes , and haircare must-haves from Professional Hair Labs and Creme of Nature! #NYFW #HelloBeautiful #iOneDigital #FashionForward #Style For more details about this amazing event, click here: https://lnkd.in/gyvNsta7

Did you know that heart disease is the leading cause of death among Black men? We're proud to partner with Advil, One X Studios, Hip-Hop legend Doug E. Fresh, and Dr. Dave Montgomery to break down the impact of pain bias on Black men’s heart health. Let’s work together to close the gap in healthcare. #HeartHealth #PainEquity #BlackMensHealth #AdvilPainEquityProject #OneXStudios 🎥 Watch the full episode now:

iOne Digital’s own #NewsOne Senior Editor, Bilal Morris will host a special #TheBlackBallot IG Live, featuring Chief Policy Officer for Southern Poverty Law Center, LaShawn Y. Warren on Wednesday September 11 starting at 6:00 pm EST. Morris and Warren will address important topics surrounding the 2024 Presidential Election, including, encourage voters to research and stay informed about each candidate’s proposed policies, as well as discuss key moments and takeaways from the first Presidential Debate between Vice President Kamala Harris and former President Donald Trump. #TheBlackBallot #SPLC #NewsOne #Election2024