Klein & Partners

Our latest National Consumer Insights Study (NCIS) reveals a gap between the experiences health care organizations provide and what consumers expect. Learn more from a recent article published by Strategic Healthcare Marketing: https://lnkd.in/gNCiKJzR #healthcare #healthcaremarketresearch #marketresearch

While some may be skeptical about AI in healthcare, there are already areas where consumers are comfortable with it leading the way. Don't miss out on the opportunity to dip your toe in the AI waters. Join Rob Klein, Founder & CEO of Klein & Partners, as he shares the latest consumer opinion of AI and other thought-provoking topics from their 2024 National Consumer Insights Study. Please register to attend a free webinar by Strategic Healthcare Marketing on July 17th at 2:00 pm ET, 1:00 pm CT and 11:00 am PT. Inside the Mind of Today’s Healthcare Consumer: Comprehensive Study Offers Unique Insights for Marketers (strategichcmarketing.com) Hope to see you there! #healthcare #healthcaremarketresearch #marketresearch

Are you ready to invest in your brand's future? As Rob Klein, Founder & CEO of Klein & Partners, points out, "brands must invest in people before people invest in brands." And with the 2024 National Consumer Insights Study on the horizon, you don't want to be left in the dust. But it's not just about consumer insights - it's about embracing the future of healthcare. Please register to attend a free webinar by Strategic Healthcare Marketing on July 17th at 2:00 pm ET, 1:00 pm CT and 11:00 am PT. Inside the Mind of Today’s Healthcare Consumer: Comprehensive Study Offers Unique Insights for Marketers (strategichcmarketing.com) Hope to see you there! #healthcare #healthcare market research #market research

Since AI is the hottest topic these days, here are some cool takeaways from how 1,000 healthcare decision makers nationally feel about AI in healthcare from our 2024 National Consumer Insights Study (NCIS). ·        Three-quarters of Americans are leery or unsure about the use of AI in healthcare.  ·        Comfort levels using AI decline significantly with age. ·        Consumers are comfortable having AI send reminders for screening appointments and prescription refills, answering non-clinical questions on a website, and call center routing to the desired department. Grab your free copy of the full NCIS report!  https://lnkd.in/geZFf6iS  #healthcare #healthcaremarketresearch #marketresearch #brandequity

We're happy to share that the Klein & Partners' 2024 National Consumer Insights Study (NCIS) Report has been recently released! This report is a goldmine of information gathered from 1,000 healthcare decision-makers across the nation, covering everything from AI in healthcare to digital healthcare trends, and even exploring the intriguing concept of COVID brain. It's a must-read for anyone looking to stay ahead in the healthcare marketing game. Grab your free copy of the report: https://lnkd.in/geZFf6iS #healthcare #healthcaremarketresearch #marketresearch #brandequity

We're excited to share that the Klein & Partners’ 2024 National Consumer Insights Study (NCIS) has just finished fielding. This year’s study focused on PCP experience, ad medium memorability, primary care access, digital healthcare, hospital reviews/ratings, comfort level with AI, national brand perceptions, billing, COVID brain and more. Going to HMPS? Stop by our booth #30 to sign up to receive a free copy of the report and to get the latest hot wheel. And, please join us and our friends Suzanne Bharati Hendery, MA, APR, CPXP and Linda M. as we present "Reinventing Primary Care" during a breakout session on April 17th. Can’t wait to share some cool insights in the coming weeks!  

Two of the best brand thinkers in our biz!

Thanks again Colin Hung! Can't wait to share the 2024 findings from our next National Consumer Insights Study.

Rob Klein, MA Advertising Klein is so excited and honored to present "Reinventing Primary Care" with his friends Suzanne Bharati Hendery, MA, APR, CPXP and Linda M.! Hear new research on consumer expectations, provider preferences and reactions to disruptors. And learn how to deliver benefits to your health system. Be sure to stop by the Klein & Partners booth to get the new 2024 hot wheel and learn more about ADvice℠ Digital! We hope to see you there! #HMPS24 #healthcare #healthcaremarketresearch #marketresearch #brandequity

We recently held a strategic planning session with the thinqinsights leadership team – pictured below from left to right - Yaron Brenman, Eva Gott, John Beckley, then Toni Klein, MBA and Rob Klein, MA Advertising. We can’t wait to share new insights regarding consumers’ COVID brain and our new products with you in the coming weeks! Stay tuned! #healthcare #healthcaremarketreseach #marketresearch #brandequity