Legitimate

We are excited to unveil our new brand identity, which is a reflection of our evolution and commitment to staying at the forefront of culture, and connecting the world's most coveted products and activations with digital experiences. Watch the rebrand video below, and click through to our website to read the full story behind our transformation, led by award-winning Brooklyn agency Red Antler. Interested in learning how our NFC tags can super-charge your products and marketing? Schedule a demo via our website. 🔗 https://tr.ee/6FtwdmbEk6 #Rebrand #Innovation #DigitalTransformation #NFC #Marketing

The numbers speak for themselves! Adding Legitimate NFC's to your product increases brand engagement post-purchase, and gives you valuable data to drive future plans. To learn more about our capabilities, schedule a demo today. https://lnkd.in/edcQBTVG #marketing #nfc #qrcode #saas #tech

Our latest newsletter is out! Here are 7 updates from the Antler-verse: - Charmspring: Away co-founder Steph Korey Goodwin and child development expert Jennifer Monness launched a new children’s brand with a product called the Springboard, a visual routine board designed to bring more ease, connection, and structure to family life. - Dally, Inc.: Launched a delicious, squeezable jelly snack powered by konjac root - low-calorie, keto-friendly, and dairy-free. - Typeform: Its new “Now You Know” campaign is a brand-led, B2C inspired advertising approach for a traditionally B2B brand. - Duckbill: CEO Meghan Verena Joyce joined CBS Mornings to showcase Duckbill’s intuitive AI assistant, revolutionizing daily to-dos. - Splash (SplashThat.com): Huge shout-out to Splash on its acquisition by Cvent! The partnership is set to reshape event marketing worldwide. - Legitimate: Has rebranded with a distinctive checkmark, cementing its place as a leader in blockchain product authentication for streetwear and fashion. - Fabric: The health tech startup is rapidly expanding its telehealth capabilities through strategic acquisitions, including Walmart's MeMD and TeamHealth VirtualCare. Plus: Thoughts on Red Lobster, Cards Against Humanity’s bold lawsuit, and a grocery chain’s disruptive $$$ packaging. If you’d like to subscribe: https://lnkd.in/eifTVpeU

Earlier this month we worked with ethereal design Collina Strada to power a scavenger hunt during their New York Fashion Week after-party. The gamified digital experience provided attendees an engaging way to enter the Collina Strada x UGG raffle during the carnival themed event. The full case study is up now on our website: https://lnkd.in/gfYJQ4gE #nyfw #ugg #fashion #fashiontech #tech #experiential #nfc

🌟 Inspiring Words from our AD Stretch startups! 🌟 "Working with Avery Dennison through the AD Stretch Program has provided us valuable access to some of the world's leading brands. With Avery Dennison's support and introductions, we are working with their clients to embed our NFC Tag integrations across products and activations. This, in turn, offers brands unparalleled consumer engagement and data, turning products and experiences into verified marketing channels." Calvin Chan, CEO of Legitimate We are proud to see the positive impact AD Stretch is making. Together, we're making the future of innovation possible! 🚀 #ADStretch #Innovation #StartupJourney #SuccessStories

During this month's New York Fashion Week, we worked with pioneering designer TOMBOGO to power unique experiences and pre-sale access both on, and off, the runway. Head to our website for the full recap and to learn how Legitimate is helping fashion brands redefine audience engagement. https://lnkd.in/gFsBtGC6 #nyfw #fashiontech #fashion #nfc #marketing

We're so excited to be in #Portland Oregon this week meeting with some of our favorite brands. If you're in the area and want to meet and demo our #NFC tags, please get in touch!

We're excited to be in NYC this week working with two incredible designers at #NYFW We are helping to power their shows through unique NFC Tag integrations that extend the experience beyond the runway Say hi if you're in #NYC, we'd love to meet!

In June we attended Sonar Music Festival in Barcelona with pioneering Japanese artists - Violent Magic Orchestra. Our Tags were embedded into their show merchandise, offering fans a unique performance extension into the world of #roblox Gaming Rave. NFC Tags provide an incredibly powerful way for #artists, #musicians and #labels to extend the value of their merchandise, creating a unique marketing channel driving fan loyalty and engagement. We suspect that the #musicindustry will be a large market for NFC technology, as we continue to pioneer and champion tour and merchandise use-cases. Read the full story and watch the recap video on our website. https://lnkd.in/grTpUHKN

Legitimate had a major activation this summer at #EURO24. Tens of thousands of consumers engaged. No app download necessary. The secret? 👇🏼 #NFC and #geospatial activations. Legitimate works with the largest brands in the world to push out hyper relevant product activations and launches, bridging the physical and digital worlds to engage with consumers both online and offline. So proud of the team for getting this across the line. Interested in learning more? Hit the link or shoot us a message!