Great take from Founder Kathryn Harrison on getting a new product out to market. This advice definitely works for anyone selling cards, memorabilia or even technology. For those of you who sell wax, you should definitely join us for this webinar on Thursday with WaxStat founder Allan T. See you there!!
How do you get the word out about new feature releases? 📣 You build an awesome new product or feature that you expect will drive all sorts of new customers and then, NOTHING. Everyone has been there. The old adage of build it, and they will come has never been more challenging. At MAGPIE, we are experimenting with a few different things given that our customer and our user aren’t always the same person. 📲 Targeted text outreach- For customers we’ve talked to, we know their pains and what they need, so we text directly to see if we can get them to test the new feature. It’s a great way to build a relationship and get first hand feedback. 👩🏫 Webinars- With a technical product sometimes it helps to explain how it works and the value proposition, so we have done a few webinars to explain our product to new users. We like to partner with others to expand our audience and then we have great content for future use. 🤝 Events- With an SMB audience, building trust first hand is often the most important and the best way to do that is in person. Showing a demo and how it could directly benefit the customer is a huge win. Speaking of new features, our tool for pricing sealed boxes with partner WaxStat is available for early access this week. Join our webinar on Thursday, February 8th at 2:30pm EST to learn more or DM me for access. #thehobby #whodoyoucollect #sportscards #topps #paniniamerica #panini #basketballcards #tradingcards #baseballcards #nba #footballcards #psa #rookiecard #mlb #nfl #cardcollector #rookie #baseball #autograph #upperdeck #cards #basketball #football #sports #sportscardsforsale #cardcollection #collect #nbacards #sportscardscollector #rookiecards #HobbyShop #HobbyTrends #HobbyBusiness #SmallBusiness #RetailTrends #RetailBusiness #alternativeassets #fanatics #sportstech #nhl #mls #collectibles #collecttech #cardshow #innovation #pokemon #magicthegathering #ecommerce #retailtech #pos #square #shopify #clover #ecommerce #marketing #business #digitalmarketing #ecommercebusiness #entrepreneur #onlineshopping #website #seo #webdesign #b #marketingdigital #socialmedia #onlinebusiness #fashion #branding #shopify #smallbusiness #socialmediamarketing #webdevelopment #online #amazon #shopping #onlinestore #onlineshop #design #instagram #ecommercewebsite #wordpress #dropshipping