Hummingbirds

In this week's Local Marketing School discussion, Emily chats with Erica Jacobs, marketing director at Nightingale Ice Cream Sandwiches, a thriving company based in Richmond, Virginia. Erica joins to discuss her journey into marketing for a growing brand, sharing insights on building marketing strategies and why they’ve prioritized people over performance marketing. We dive into the unique challenges of marketing a frozen product, innovative partnerships, and the exciting growth of Nightingale! Tune in for topics like: 🍦 Building a marketing strategy from the ground up 🤝 Partnering with influencers like Justine Doiron ☀️ Adjusting marketing strategies seasonally for a frozen brand …and more! Catch the episode at the link in the comments or on your favorite podcast app! 🎧

We had a blast at our recent Hummingbird Social in Indianapolis! 🐦 We had the pleasure of cohosting an amazing event with BFFIndy at COhatch Polk Stables in Indianapolis. It was truly inspiring to connect with local Indy creators and hear their stories firsthand. We're incredibly grateful for the enthusiasm and support from our Hummingbirds community. Your excitement about what we're building fuels our passion! A big thank you to everyone who joined us and made this collaboration so special (FrancesMary Loughead, Veronica Tosino, Jackie Leggett) and of course our Hummingbird team Lauren Kenny, Victoria Bauer and Emily Steele. Here's to more creative connections and exciting ventures ahead! 🥂

In this week's episode of Local Marketing School, Emily sits down with Jennifer Magley, Chief Brand Officer of The Basketball League and The Basketball Super League. Jennifer shares her journey from professional athlete to dynamic speaker, media consultant, and author. We dive into creating memorable experiences, effective leadership, and the power of personal branding! Tune in for topics like: 👑 Insights from Jennifer's favorite biz books 🎤 Secrets to engaging audiences as an emcee 🤝 What networking events are getting wrong today ...and more! Catch the full episode at the link in the comments or on your favorite podcast app! 🎧

Our creators were busy trying and sharing many new-to-them brands this past month, so we pulled together our September Recap in Reels style of course. Spy any brands you know and love?

San Antonio, are you ready to spread your wings and soar? Hummingbirds is touching down in the Alamo City! Make that three cities in Texas 🤠 ⭐️ If you're a San Antonio local (or you know one!) passionate about exploring new brands and experiences, now's your chance to join the Hummingbird community. Early birds get the best perks - sign up today, conquer our starter campaign, and be primed for all campaigns to launch on October 22nd! Know any awesome local humans or businesses in San Antonio? Give them a shout-out below! We're ready to explore every corner of this vibrant city. 

In this week's discussion, Emily chats with Kelly Bennett, brand strategist and advisor at With Kelly Bennett and host of the Emerging Brands Podcast. Kelly joins to discuss her journey into brand strategy and advisory, sharing insights on positioning brands for success and the importance of storytelling in marketing. We dive into the power of effective packaging and branding, as well as learnings from interviewing founders of emerging brands! Tune in for topics like: 🌷 5 ways to position your brand for success ☕ Rebranding and positioning Frankly Good Coffee 🚫 Mistakes to avoid in social media …and more! Catch the episode at the link in our comments or on your favorite podcast app! 🎧

San Antonio, are you ready to spread your wings and soar? Hummingbirds is touching down in the Alamo City! Make that three cities in Texas 🤠 ⭐️ If you're a San Antonio local (or you know one!) passionate about exploring new brands and experiences, now's your chance to join the Hummingbird community. Early birds get the best perks - sign up today, conquer our starter campaign, and be primed for all campaigns to launch on October 22nd! Know any awesome local humans or businesses in San Antonio? Give them a shout-out below! We're ready to explore every corner of this vibrant city. 

We had a blast at this year's INBOUND event put on by HubSpot. As a finalist for the Million Dollar Pitch Competition, it made this year's visit even more special as first time attendees. We didn't leave with a trophy or a mili this year, but we had a great experience and met so many incredible businesses. Thanks INBOUND!

In this week's discussion, Emily chats with Brandon Puszkiewicz, program manager for the AFSP Indiana and Scott Soltys-Curry, creator of Indianapolis Coffee Guide. This was such a meaningful discussion all about a collaborative project involving coffee sleeves designed to raise awareness for mental health and suicide prevention. Plus we also discuss how the Indianapolis Colts came on board to further amplify the project. The initiative combined the local coffee scene with a meaningful cause, illustrating how authentic, unique partnerships can create significant impact! Tune in for topics like: ☕ The inspiration behind the collaboration 🤝 Building buy-in for the project from the community 🏈 How an organic moment added an National Football League (NFL) partner to the mix ...and more! Catch the episode at the link in the comments or on your favorite podcast app! 🎧

Launching in Whole Foods Market or Costco Wholesale? It’s all about local influence! 🌟 Grateful to Kendall Dickieson for the feature, and a big shoutout to Emily Steele and Callie Hippler for their amazing work! 💪 Check out the article below👇