MOFILM

One of the highlights of the One Young World Summit 2024 in Montréal has been the conversation between Canadian Prime Minister Justin Trudeau and Yoshua Bengio, founder and scientific director of Mila - Quebec Artificial Intelligence Institute, who is often referred to as one of the "Godfathers of AI." In a thoughtful and passionate conversation moderated by Valerie Pisano, President and CEO of Mila, the two discussed the future of AI and both urged young people to participate in shaping an AI-powered world. The whole 30-mins long session can be viewed here. Our founder and CEO David Jones co-founded One Young World in 2009 with Kate Robertson. The Brandtech Group is privileged to be One Young World's Official Gen AI Partner and it's been an honor to host, participate and learn from the many AI and Gen AI sessions across the Summit. #OYW2024 https://lnkd.in/e-v9BfXg

As AI technology rapidly evolves, marketers are faced with tough decisions about transparency, diversity, and public trust. What challenges are you facing? Join the conversation by voting in our poll — your input will help guide our upcoming podcast on AI and ethics.

Insightful takeaways from our very own Anisha Madzounian who is soaking it all in on Day 2 at the One Young World 2024 summit in Montreal 👇

From synthetic humans to AI-generated content, the future of marketing is here — but are we ready for it? We’re preparing for an insightful discussion with a legal and ethics expert on our next podcast episode and need your input! What ethical considerations are top of mind for you?

We are thrilled to see The Brandtech Group's Responsible AI package launch after a year of hard work! Huge shoutout to the team behind the proprietary tool Bias Breaker. Responsible Gen AI deployment is crucial, and we're proud to be part of a company that's leading the charge in this space. More exciting updates to come! 🚀 #ResponsibleAI 

Not everyone using #GenAI is getting it right, and there’s a long journey ahead for those yet to start. MaasVentures CEO Sunny Jiang, GenAI Advisor Fay W., and Work Well, Live Well CEO Nidhi Tewari, LCSW share essential do’s and don’ts for brands new to GenAI. They discuss building simple, ethical roadmaps to success during MOFILM’s roundtable in #Cannes, “Navigating Ethical Considerations in AI-Driven Creativity.”

When discussing GenAI in content creation, Intellectual Property is a key topic. How can brands ensure compliance while artists protect their IP? GenAI Stealth Startup Exec and Advisor, Fay W., shares her insights on the importance of proper citation during MOFILM’s roundtable discussion in Cannes, "Navigating Ethical Considerations in AI-Driven Creativity."

As marketers move from learning about #GenAI to implementing it in their creative strategies, they face important ethical considerations, particularly regarding representation and bias. Check out the insightful conversation between Mofilm CEO Michelle Vincent and Work Well, Live Well CEO Nidhi Tewari, LCSW Tewari during their roundtable discussion on "Navigating Ethical Considerations in AI-Driven Creativity" held in Cannes last month.

Watch our #BOLDTalks [video] series with Michelle Vincent at MOFILM and our own Epi Ludvik at Crowdsourcing Week. All Things Creative, Branding and Marketing... 🔗 📽️ https://bit.ly/4cWMmqt #beBOLD #BOLDAwards #beBOLD #BOLDAwards #creators #marketing #advertising #brands #branding #creator #creatoreconomy #AI #content #design #inclusive #creativecommunity #ads #video #videos #commercial #commercials 

What an incredibly insightful conversation this morning on day 4 of the Cannes Lions International Festival of Creativity. Our CEO Michelle Vincent hosted a round table in the bustling The Brandtech Group beach hut with guests Nidhi Tewari, LCSW, Sunny Jiang and Fay Wells. Look out for a video of them in conversation coming soon! 👀 ☀