OLIVER Agency

OLIVER Agency

Advertising Services

London, London 188,874 followers

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About us

Established in 2004, we are the first and only company to design, build and run bespoke in-house agencies and ecosystems for brands. Today, we create work that delivers business growth, fame and purpose for over 300 clients in 48 countries and counting. Our unique model moves at the speed of modern business to drive change from the inside out; working smarter to make our clients’ money go further, and helping them build better solutions, systems and brands. Client solutions include Unilever’s U-Studio (a platform used by almost three-quarters of Unilever's brands globally), and adidas’ off-shore hub. In 2020 we were ranked #1 in Adweek’s Fastest Growing list (US) and featured in The Drum’s Honours List of the best businesses that helped shape the year. We are part of the Inside Ideas Group (IIG), which combines specialisms from Adjust Your Set (content and culture), Dare (design, experience and engineering) and Aylesworth Fleming (property marketing). IIG joined marketing technology group, The Brandtech Group (formerly known as You & Mr Jones) in January 2019 to give their clients access to the latest marketing technology solutions. The group includes tech-driven marketing companies, 55, Mofilm, Collectively, Gravity Road, Blood and Mobkoi, and holds strategic investments in leading technology businesses including Pinterest, Niantic, AI Foundation, VidMob, Jivox, Zappar, EVRYTHNG, Automat, Blacktag and Beeswax.

Website
https://www.oliver.agency
Industry
Advertising Services
Company size
1,001-5,000 employees
Headquarters
London, London
Type
Privately Held
Specialties
Brand strategy and planning, Real-Time Marketing, Creative execution, Digital strategy, Social media, CRM, Loyalty, Data, Analytics, In-Housing, Marketing Ecosystems, and AI

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Employees at OLIVER Agency

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Updates

  • View organization page for OLIVER Agency, graphic
    OLIVER Agency

    188,874 followers

    If you're at The IAB Annual Leadership Meeting in Palm Springs, California, don't miss Tyra Jones-Hurst tomorrow at 9:55 AM PST! She will be taking to the stage as part of a panel of experts discussing ethical data usage and responsible marketing in the age of AI. Together they will explore how the integration of sustainability and data ethics can shape the future of media, address the challenges of data bias, and the importance of ethical frameworks in driving decision-making, ensuring that media practices are not only effective but also fair and inclusive. Have your notepads and pens ready! You won't want to miss this one 📝 #IABALM

    View profile for Tyra Jones-Hurst, graphic
    Tyra Jones-Hurst

    Award-Winning Marketing Executive | Managing Partner @ OLIVER Agency | Founder of InKroud Agency | ACA Accredited Career Coach & Consultant

    As AI, changing consumer behaviours, and evolving privacy laws pose unprecedented challenges, it’s more important than ever to be part of the conversation. I am thrilled to speak about Ethical Data Usage and Responsible Marketing at IAB Annual Leadership Meeting happening on January 26-28 in Palm Springs, California. You don’t want to miss #IABALM! Register here: www.iab.com/alm Hope to see some familiar faces. Lets gooooo 💪🏾 🙏🏾✨ #AI #responsiblemarketing #representationmatters

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  • View organization page for OLIVER Agency, graphic
    OLIVER Agency

    188,874 followers

    A fantastic end to the week: Our CEO Amina Folarin has been shortlisted not once, but twice in Campaign UK's Inspiring Women Awards, for both CEO and Visionary Business Leader of the Year.   Responding to the news, Amina said, "Congratulations to all those who were nominated, including our colleagues in the group, Rebecca Sykes and Amy Arnell, who are shortlisted in the Transforming Technology and Rising Star categories respectively."   Roll on March 12th...!

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  • View organization page for OLIVER Agency, graphic
    OLIVER Agency

    188,874 followers

    Welcome back, Chris Woodward! "In a time where brands are looking to get more for less from their agencies, we are seeing significant demand for our services and the efficiencies that come with the OLIVER model. Chris will help us meet that demand as we seek to sign up and onboard major brands in 2025, enabling them to deliver better and faster marketing through OLIVER's bespoke GenAI technology.” - Amina Folarin, CEO, OLIVER UK Group. Read more about Chris' return to OLIVER here: https://lnkd.in/egQQEu-E

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  • View organization page for OLIVER Agency, graphic
    OLIVER Agency

    188,874 followers

    ....What the boss said 😊

    View profile for Amina Folarin, graphic
    Amina Folarin

    Chief Executive Officer OLIVER UK Group and Global Chief Inclusion & Change Officer | Talk to me about how our model can transform your marketing.

    We can’t presume to know whether Sir Martin Sorrell is right when he say’s ‘CMO’s have it easy’. I think many of the CMO's we work with have their own unique set of challenges and many would disagree with him.   But what I know is that the 93+ brands and CMOs that we have the privilege to collaborate with in the UK get:  *A truly unique agency model that helps marketeers get closer to customers *No complicated agency processes or fragmented agency rosters to manage – everything we do is bespoke and tailored for each client *Our people, process and technology - their team *Access to Nick Myers nearly 60+ strong strategy and Ross Hawkes' brilliant data team  *Over 900 creators and technologists under the brilliant leadership of Rod Sobral, Rob Kavanagh and Brian Eagle. *Some of the best client leadership under Ed Howarth, Ed Lee, Katy Dunn and Darren Thomas and the teams they lead *A business that is leading the way regarding Sustainability and DEI led by Lucy Usher and Ben Musgrave. Bringing innovative yet pragmatic approaches to embedding sustainable practices into marketing for CMOs and their teams. *the benefits of Pencil and the genAI tools we own and build into our systems and workflows to actually deliver real work for some of the world's biggest brands. It is driving effectiveness up by c20%+ and cost down by an even bigger amount. While others talk, we get on and do.    A massive thank you to all of our brilliant inside teams. And to our clients a thank you to you too, whatever your job title we hope we make your life a little easier and if we aren't (yet) let's chat. 😀

  • View organization page for OLIVER Agency, graphic
    OLIVER Agency

    188,874 followers

    Two years of Amina Folarin leading OLIVER UK as CEO. Her most valuable lesson during that time? 👇

    View profile for Amina Folarin, graphic
    Amina Folarin

    Chief Executive Officer OLIVER UK Group and Global Chief Inclusion & Change Officer | Talk to me about how our model can transform your marketing.

    Reflecting on 2 years as CEO of OLIVER UK 🚀 The shift from HR to CEO has come at a fascinating time for our industry. My people-first background taught me that great leadership isn't about having all the answers – it's about asking the right questions and trusting your team. I'm lucky to have some great talent including Ed Howarth and Nick Myers who have had my back from day 1. As GenAI transforms marketing, I've seen how my background in organisational change has been crucial. Managing the human side of tech evolution while driving commercial growth shows that empathy and innovation go hand in hand. My most valuable lesson? The skills that made me an effective CPO are exactly what's needed to lead through the AI revolution - bringing people together, nurturing talent, and embracing change with purpose. Proud to lead an agency where diverse perspectives drive innovation, and where we're shaping the future of marketing using GenAI, not just reacting to it. If you still aren't sure take a look at the stats below. #Leadership #AI #FutureOfMarketing #AgencyLife

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  • View organization page for OLIVER Agency, graphic
    OLIVER Agency

    188,874 followers

    Welcome to OLIVER, Katy Dunn. 👋 With an impressive career spanning positions at RAPP and IAG, Katy joins the UK Senior Leadership Team as Executive Client Partnerships Director, and will focus on key accounts across fashion, retail and FMCG. Amina Folarin, CEO, OLIVER UK, said: “This appointment is part of our broader initiative to enhance OLIVER’s senior leadership capability, ensuring we remain at the forefront of marketing innovation and continue to deliver exceptional value through our unique in-house agency model. It follows other recent Senior hires and promotions, including Ed Lee – also previously RAPP – ensuring OLIVER is entering 2025 ready to enable clients to do better and faster marketing, powered by our bespoke GenAI technology offering.” https://lnkd.in/edP2JCpZ

    OLIVER Welcomes Katy Dunn as Executive Client Partnerships Director | LBBOnline

    OLIVER Welcomes Katy Dunn as Executive Client Partnerships Director | LBBOnline

    lbbonline.com

  • OLIVER Agency reposted this

    View organization page for The Brandtech Group, graphic
    The Brandtech Group

    23,320 followers

    ‘2025 is the year AI will transform advertising’ A brilliant business profile by William Turvill in The Times of our founder and CEO David Jones to kick off 2025 where he sets out why this is the year of Gen AI at scale! 🚀 ‘Gen AI tools such as Pencil ✏️ offer clients the prospect of [better, faster and] cheaper marketing, with Jones reckoning that big companies will be able to “cut their content creation costs by at least 50 per cent over the next three years”. His hope is that “smarter companies” will use the money they save to invest in more advertising to stay ahead of their competition.’ Read the full article (paywall) 👉 https://lnkd.in/eYntBEgm

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  • View organization page for OLIVER Agency, graphic
    OLIVER Agency

    188,874 followers

    Offline until 2025 👋 Our Chief Creative Officer Rod Sobral has turned his Out Of Office (OOO) into an Out Of This World Office using OLIVER's AI-powered Happy Place Portal! 💫   Join him on a city-surf, or use the portal to create your own festive wonderland (skating with pandas, anyone? 🐼) that will make your OOO as happy as you are.   Go to the Happy Place Portal, join the magAIc, then share your OOO link with us in the comments. Let’s go.o.o. 👉 https://lnkd.in/e5-wKVi7 Note: for the best experience, use your laptop. 💻 #GenAI #Marketing

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