Nichefire

If consumers start buying a competitor's product over yours, where would you go to understand why? With Nichefire, a quick search can uncover trends like "plastic-free packaging," which sways eco-conscious consumers, or identify a new influencer resonating with your audience. Find out what trends are impacting your business. Get a Nichefire demo today: https://bit.ly/4c2Yfu4. #Trends #Culture #PredictiveAnalytics

📈 "Nobody ever got fired for hiring IBM" - but in today's fast-moving market, playing it safe might be the riskiest move of all. I'm excited to share my latest thoughts on why Fortune 500 companies need to rethink their approach to innovation. Through our recent work with Nestlé USA, we demonstrated how startup partnerships can drive real competitive advantage - helping them identify the GLP-1 trend months before their competitors. The key takeaway? Speed beats size, and fresh perspectives drive real innovation. But to make these partnerships work, we need to reimagine how large enterprises and startups collaborate. What do you think? Have you seen examples of successful startup-enterprise partnerships in your industry? #Innovation #StartupLife #Enterprise #CorporateInnovation #FutureOfBusiness Nichefire 🔥Khalil El-Amin Abby Zennie

What can your brand expect in 2025? Here are 5 things we know are coming 👇 #trends #culture #predictiveanalytics

Tracking audience sentiment manually would take years. Even if you could, the opportunity to capitalize on insights would be gone. In Nichefire’s explorer dashboard, users don’t have to track sentiment manually. An AI-driven sentiment score analyzes online conversations to determine how audiences feel about your trend topic. What topic would you search for first? Try it today with a demo: https://bit.ly/4c2Yfu4. #trends #culture #predictiveanalytics

A lot of social listening pros are caught in a reactive cycle. Here's why: Traditional social listening platforms require you to know what you’re looking for. That means: → Building narrow queries based on what's already trending → Hours spent figuring out what to look for → Fighting to keep up with a changing market ✨ It’s time to start exploring culture with simple searches, instead of waiting for prompts. #trends #culture #predictiveanalytics

It’s hard to distinguish yourself in a sea of competitors — it’s even harder when you use the same social listening tools. Nichefire’s Cultural Listening capabilities can spot conversations your competitors miss — so you can zig when they zag. Get a demo: https://bit.ly/4c2Yfu4. #trends #culture #predictiveanalytics

Rather than viewing fast and slow culture as opposites, culturally intelligent brands find innovative ways to integrate both. Get three actionable strategies for achieving cultural balance in the article: https://bit.ly/47X5dAp. #trends #culture #predictiveanalytics

Cintrifuse Capital further details investment plans at record-breaking StartupCincy Week Cintrifuse Capital, the venture arm of startup support group and nonprofit Cintrifuse, has invested $5.35 million in 14 companies in Cincinnati in the past year including Clean Age, Cloverleaf, Healent, Lunchtable.ai, Pieces for Developers, Soundtrace, and Nichefire Over the next several years, Cintrifuse Capital said it expects to invest an estimated $20 million into pre-seed companies, approximately $70 million at the seed and Series A levels and the balance into other venture funds. It has access to $200 million. Since its relaunch in November 2023, the firm has helped attract more than $72 million in follow-on capital from outside of the region. The goal, said J.B. Kropp, CEO of Cintrifuse and managing director of Cintrifuse Capital, is to better position the city's early-stage startups for scalable success. Cintrifuse has long made a play for Cincinnati to be the No. 1 startup ecosystem in the Midwest. I'm a proud Cintrifuse Board Member looking to shout this news so that the region and the country hear the great things going on in Cincinnati, Ohio! Keep up the great work J.B. Kropp, Nikki Boehmker, and the awesome Cintrifuse Team! Alloy Development Co. Growth Lab apprecaites our collaborative and partnering relationship! Hamilton County, Ohio City of Cincinnati REDI Cincinnati Ohio Third Frontier Ohio Department of Development https://lnkd.in/g2xi8rAh

Cultural perceptions of food can shift. Once dismissed as bland, British food is changing minds in the U.S ⬇️ Thanks to trending TikToks, everything from “British Chinese food” to comfort food staples like roast dinners, Yorkshire puddings, and beans (yes, beans) are inspiring home chefs. How do you stay tuned to shifts in consumer tastes? Learn how a global condiment giant used Nichefire to learn about a new opportunity: https://bit.ly/3A3W248. #trends #CulturalTrends #TikTokFood

Last week, I had the privilege of attending the Social Intelligence Lab’s #ObserveSummit in my hometown of Chicago, along with my Social Intelligence Team colleagues from NorthStar Solutions Group, LLC, Joe Kikta and Shweta Satpute. It was a fantastic event that brought together some of the brightest minds in the industry!   I was particularly inspired by the thought-provoking presentations, case studies, and discussions that explored strategies we use to support our clients across diverse industries and organizations of all sizes. Some of the presentation highlights include:   📹 Video Social Intelligence – Elizabeth Arnold, Christopher Chen 🔍 Discovering Unknown Unknowns – Ellen Tseng, Ana Talavera, Luis Arturo Pelayo, Ph.D., Dylan Peterkin 🏢 Integrating Social Listening Across the Enterprise – Paige Walker 🔄Turning Fast-Paced Culture into Brand Strategy – Frank Gregory, 🔥Michael Howard 🔗 Blending Research Methods for Speedier Insights – Amanda Jeppson 🗃️ Data Quality and Governance – Rob Key, Angela Palladino 𝗘𝘅𝗽𝗹𝗼𝗿𝗲 𝗡𝗼𝗿𝘁𝗵𝗦𝘁𝗮𝗿'𝘀 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀: Learn how our Social Intelligence Team is applying these strategies by checking out our recent posts: 𝗦𝗼𝗰𝗶𝗮𝗹 𝗠𝗲𝗱𝗶𝗮 𝗘𝘁𝗵𝗻𝗼𝗴𝗿𝗮𝗽𝗵𝘆🎯 Unlocking Audience Insights with Social Media Ethnography to Drive Sports Streaming Services Growth: https://lnkd.in/gyjYzDtY 𝗘𝗻𝘁𝗲𝗿𝗽𝗿𝗶𝘀𝗲 𝗦𝗼𝗰𝗶𝗮𝗹 𝗜𝗻𝘁𝗲𝗹𝗹𝗶𝗴𝗲𝗻𝗰𝗲 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼𝗻🌐 Unlock the Full Potential of Your Social Listening Tool with a Research-based Taxonomy: https://lnkd.in/gwzbXAjt 𝗠𝗮𝗿𝗸𝗲𝘁𝗮𝗯𝗶𝗹𝗶𝘁𝘆 𝗦𝗰𝗼𝗿𝗲𝗰𝗮𝗿𝗱🏁 Transforming the Social Media Strategy to Engage Voters in Juan Dominguez's Campaign for Maryland's 3rd Congressional District: https://lnkd.in/g26qFFv6 🚀 Interested in demonstrations of our Social Intelligence solutions or want to learn more about our standard, custom, or bespoke Data, Analytics, and Insights offerings? 📞 Connect with me directly at 𝟭-𝟴𝟬𝟬-𝟮𝟭𝟰-𝟬𝟳𝟴𝟵 (𝗫-𝟯𝟮𝟲), email at 𝘁𝗺𝗮𝗹𝗸𝗶𝗻@𝗻𝗼𝗿𝘁𝗵𝘀𝘁𝗮𝗿𝘀𝗴.𝗰𝗼𝗺, or send me a message on LinkedIn to schedule your demo.   𝗦𝗽𝗲𝗰𝗶𝗮𝗹 𝗧𝗵𝗮𝗻𝗸𝘀: 🎉 Huge appreciation to Dr Jillian Ney and The Social Intelligence Lab for organizing another fantastic event! 👏Shoutout to all the amazing presenters and sponsors, including 🔥Michael Howard, 🔥Khalil El-Amin, and Abby Zennie, and their Nichefire team; Julia Mitsai and Luis Arturo Pelayo, Ph.D., and their YouScan Social Listening ✨ team; Raj Muppala, Emi Hutton - CSM, CSPO, W3C, SSYB, and their HaiX AI team; and Chelsie Hall, Kris Eul, and their ViralMoment team🎊 #OS24 #AI #Research #SocialMedia #Insights #DigitalInsights