O.H. Partners

From Director of Social & Content, Andrew Ketterer, our newest blog dispels sordid rumors of Organic Social's untimely demise — and digs into how brands can avoid the cemetery of brand social pages that failed to adapt: https://bit.ly/403mzcY

Overlooked. Underappreciated. Sidelined. Out-of-Home is continuously overlooked despite delivering increased reach and impact at scale in high-traffic locations where people are not just consuming media, but living their lives. In a world where consumer attention is scattered across devices, the physical, inescapable presence of OOH offers a chance to break through the noise. Here’s why we think it’s a necessary channel.

From PR aficionado to O.H. Partners' President all the way to being named a Titan 100 as THE HARKEY GROUP's President and CMO -- we're so proud of you and all you've achieved, Meagan Jackman.

Forgive us for being a bit cheesy, but we’re over the moon to announce our partnership with Lou Malnati's Pizzeria 🍕 “Years ago, I was proud to assist with the opening of the first Lou Malnati's Pizzeria in Arizona.” Reflected Meagan Jackman, President of THE HARKEY GROUP, “It has been rewarding to watch this brand continue to grow and we are delighted for the O.H. team to work alongside Lou Malnati's to continue expanding the Lou Malnati's brand across Arizona."

When our new client wants us to have first-hand knowledge of their products? Challenge absolutely accepted. Read about this partnership here: https://bit.ly/4faLH6J

Commercial shoots are our favorite — especially when we get to collaborate with our award-winning sister agency, Matter Films! Here’s a peek behind the scenes at this recent shoot.

Google is sunsetting its analytics tool, Universal Analytics (UA) - meaning your historical data (and data continuity) could be in jeopardy. GA4 is certainly an improvement, but is still riddled with complications that make viewing reports and analyzing data difficult. Gain access to OHIQ, a proprietary aggregated analytics & reporting tool that’s more intuitive, flexible, and convenient than GA4 – while keeping access to previous UA data when you connect before July 1, 2024.

Juneteenth – also known as America’s Second Independence Day – is celebrated to commemorate the ending of slavery in the United States. On June 19, 1865 the final enforcement of the Emancipation Proclamation was ordered in Texas, two and a half years after the proclamation was signed. 156 years later, Juneteenth was officially made a federal holiday in 2021. Then, in 2022, our team-led Community of Change committee successfully petitioned the O.H. President’s Council to honor Juneteenth by giving staff the day off for observance, reflection, and community engagement. Happy Juneteenth!

This new market-wide campaign for the Arizona Lottery's Caliente Cash Million Dollar Getaway promotion is hot, hot, HOT. The vibrant campaign was inspired by the chance to win a steamy Miami getaway to experience the Billboard Latin Music Week – along with the chance to win $1 million of course 🔥 In addition to more traditional media placements, we were excited to work with the Arizona Lottery to develop their first ever branded augmented reality Snapchat Lens to reach younger audiences.

Exceptional work hinges on the connection between inspired creatives and insightful strategists. As marketers, we understand that strategy is the framework for successful and impactful creative; it transforms attention-grabbing art into effective campaigns.