Page Society

Election Day in the United States is almost here, and the stakes are high for businesses. Last month, at the 2024 Page Annual Conference, Political Strategist Bruce Mehlman shared powerful insights on the evolving political landscape and its implications for business leaders: - Populism and anti-institutional sentiments: Business leaders must recognize the structural issues and prioritize innovative approaches. - Need for engagement and preparedness: Companies need diverse teams, clear response plans, and a focus on creating long-term value. - Evolving role of the CCO: CCOs now require a broader skill set to tackle today’s complex challenges. - Rising risk of disinformation: A balanced media approach can help combat rising disinformation. Explore more insights to help you navigate these volatile times here: https://brnw.ch/21wOdge

This week's Page People highlight goes to Axel Löber of Merck KGaA, Darmstadt, Germany. Get to know more about your fellow Page members here: https://brnw.ch/21wOb4H

DEI is good for business: - Diverse teams bring fresh perspectives, fuel creativity and innovation. - DEI is a driver of corporate reputation and builds consumer trust resulting in increased brand loyalty and market share. AMEC Measurement and Evaluation, Commission on Public Relations Education, Diversity Action Alliance, Hispanic Public Relations Association, Los Angeles, Institute for Public Relations, The LAGRANT Foundation, Museum of Public Relations, National Black Public Relations Society Inc, PR Council. #DEIisGoodforBusiness #DEI #Diversity #Equity #Inclusion #Communications 

Last week we had a regional networking event in Paris on the theme “Future Proofed Approaches to Multi-Stakeholder Management - Building Allies & Advocates for Now and Next.” We discussed the strategic role of the CCO in navigating organizational complexities and emphasized their crucial role in multi-stakeholder engagement and corporate governance. We explored the opportunities and challenges in today’s socio-economic climate when developing effective stakeholder strategies. Key insights included building multicultural and geographically diverse stakeholder communities and communications plans, as well as managing these communities during crises and other critical moments. We want to thank Zach Eichman, Raphaël Labbé, Kai Bucher, Antoun Sfeir, Kim Johnson, Anette Rey, Anne-Laure LAMBERT (Navarre), MBA, Emmanuelle Saby, Christina Trejo, Sandra Macleod FIPR, CCIM, Sarah Ogden, Cendrine Seror and Emeline P. for attending. Thank you to Zeno Group France for sponsoring this event.

CCOs as 'Zen Masters': Brian Lott and Umayma Abubakar of Mubadala joined us in Boston for #PageUpAnnual to provide an eye-opening look at the evolving role of the CCO. Brian underscored the critical need for CCOs to be deeply attuned to the immense pressures facing the C-suite, ready to provide counsel and a calming presence when the CEO needs it most, in order to enable effective leadership in today's polarized global environment.

Fascinating discussion at #PageUpAnnual on the agency model and how it needs to evolve. A lively debate ensued between the agency and corporate members - both sides shared what's working, what's not, and how agencies can bring more value to clients in the years ahead. Thanks Gary Sheffer Anne de Schweinitz and Bradley Akubuiro for leading this thought-provoking session!

The future of media is here - AI, content creators, Gen Z. It was great hearing the panel's insights on navigating the comms-media shakeup. #PageUpAnnual

A diverse and inclusive workplace boosts performance and reduces turnover, resulting in significant cost savings. Let's show that DEI is good for business with our partners AMEC Measurement and Evaluation, Commission on Public Relations Education, Diversity Action Alliance, Hispanic Public Relations Association, Los Angeles, Institute for Public Relations, The LAGRANT Foundation, Museum of Public Relations, National Black Public Relations Society Inc, and PR Council. #DEIisGoodforBusiness #DEI #Diversity #Equity #Inclusion #Communications

AI: Friend or foe for communicators? Ethan McCarty, Daniel Gaynor, April Cen Yue, Ph.D. and João Belo explored the opportunities and challenges of integrating AI into strategy. #PageUpAnnual

It’s a beautiful day in Boston, and the Page Up Annual Conference is in full swing! Our co-chairs, Hillary Goodman and Ken Peters, kicked off the conference with a powerful keynote address. #PageUpAnnual