Values, transparency, and expertise are how Podium customer, Alex Lawrence, PhD, provides a very special EV shopping experience like no other, right here in our home city of SLC—95% of Alex’s customers are first-time EV buyers. Listen to learn how he does it. The full episode is live! Stream it now: Apple: https://lnkd.in/d92pdJrs Spotify: https://lnkd.in/dXiEN7Ur YouTube: https://lnkd.in/dKrwDbnE
From PhD to millions of dollars worth of Teslas sold... Alex Lawrence, PhD is a top 10 used EV dealer nationwide. I spoke with Alex, the CEO of EV Auto, to learn more about his unique approach to selling EVs, why EV mandates should end, and decoding Elon to beat the market. Top takeaways ⬇ Why a used EV dealership? - How Alex transitioned from academia to the car business. - The power of combining innovation with business acumen. - Choosing a high-visibility dealership storefront. Staying ahead of Elon. - Navigating price volatility and adjusting before competitors. - Predicting and reacting to market trends to keep the business profitable. Why do people buy EVs? - 95% of Alex’s customers are first-time EV buyers. - EV shopping experience vs. traditional car buying experience. - How to become a trusted EV expert. Nuts and bolts of the business. - Minimal marketing and advertising. - Gross profit per unit is approx. $4,600 ($3,600 front end, $1,000 back end). - Ramping up private acquisitions. 3 tips to sell more EVs. - Be all in or all out. - Abandon traditional strategies. - Understand charging. The full episode is live! Stream it now: Apple: https://lnkd.in/d92pdJrs Spotify: https://lnkd.in/dXiEN7Ur YouTube: https://lnkd.in/dKrwDbnE