PostPilot

GOOD AMERICAN switched to PostPilot from another vendor to effectively hit their full-funnel. 👖📬 It's working. The team first A/B tested winback campaigns, and once a winner was ID'd, we set up programmatic version of the campaign. Now, when customers hit certain RFM parameters, we automatically send them a postcard to drive a repurchase. 💌 Those campaigns are driving an 8x+ ROI and $1.40 in incremental revenue PER SEND. (That's data they can track in real-time campaign dashboards.) Performance Marketing Manager Caitlin McKenna said: "PostPilot has an incredibly streamlined reporting process that allows us to easily analyze data and performance.” The team recently launched their first cold prospecting campaign with us, too. Stay tuned. Full story in comments. 👇

Digital’s crowded; IRL stands out. 📬 Don’t underestimate the power of direct mail this BFCM.

CPMs are higher than a giraffe’s glutes.* Inboxes are like a Tokyo subway at rush hour.** There’s another way.  IRL. With direct mail. Diversify your marketing. Stand out, affordably.📬 *high **packed

🚀 We're huge fans of &Collar &their founder, Ben Perkins. They’ve crushed it with full-funnel direct mail (& have a bonus extra-high ROI use case for it)... Here’s what they’ve done: 📈 Prospecting: 4.9x ROI on new customer acquisition with targeted postcards. 🎯 Retargeting: Using MailMatch™, they saw a 10x+ ROI retargeting newer email subscribers who haven’t purchased in 30 days. 🔄 Retention: Winning customers back at a 10x ROI for recent lapses & 7x ROI for customers who hadn’t purchased in over a year. & the bonus? ✍️ Handwritten thank-you notes—no CTA, no discount. Just genuine appreciation, which led to $200k in full-margin revenue at 15x+ ROI. Read more about it 👉 https://lnkd.in/giEQSgw3

BFCM’s 38 days away. Inboxes are crazy crammed and CACs are WHAC. So, get your offers INTO customers’ hands. (With direct mail.) 🔍 Prospect new customers with AcquisitionAI. AcquistitionAI builds lookalike audiences using the largest and most powerful data set for direct mail, targeting thousands of attributes to bring in more customers like your VIPs. 🎯 Retarget anonymous site visitors, cart abandoners, and subbed non-buyers with SiteMatch™ + MailMatch™. 🔄 Reactivate your long-lost customers with profitable winback campaigns for less than the cost of a click. It’s a no-brainer. And we’ll do all the work for you. Well, virtually all. We’d say you won’t have to lift a finger, but you’ll have to approve the campaigns we build and the mailers we design. (Close enough?)

🎁 Our prospecting gift guides are here! How they work: We feature your products alongside four complementary brands in a beautifully designed trifold, delivered straight to holiday shoppers who are ready to buy. Plus, it’s powered by AcquisitionAI, ensuring you’re reaching the perfect prospects. 🎯 Results? Great. Avg. 3x ROAS across the board. (Because direct mail delivers.) DM us to see if your brand is eligible, and we'll get you set up with our team!

Get ready to JAM! PostPilot's first eComm magazine is coming… 🚨 Designed by our amazingly talented design team, the mag is packed with 23 JAM!-exclusive Q1 offers and 5 extended interviews with industry leaders: - Sean Frank & Connor MacDonald from Ridge - Cherene Aubert from ILIA Beauty - Harry Browne - VP of Innovation & Growth @ Tinuiti - Hans P. Harris (Head of Growth) @ BrüMate - Kendall Dickieson (Head of Creator Partnerships) from Graza This is a print-only edition—no digital version—so sign up now to grab your copy in December! 👀 Link in comments 👇

Are you ready to outdo last year’s BFCM? 🚀 Brands like HexClad drove millions last year with PostPilot. This is your chance to convert abandoned carts, reach new customers, and unlock serious revenue. ✅ We’ll take care of the heavy lifting. You just need to launch by November 12.

A Marketing Channel for Dinosaurs! Is it? Sometimes, when I talk with marketers about direct mail, they give me strange looks. But direct mail works, and there’s no doubt about it. Take a look at these two images and spot the difference in the competition. I took these snapshots from PostPilot founder Drew Sanocki, and they inspired me to record a YouTube video about it. Check it out! 👇👇👇 #directmail #flowium #postpilot #dtc

CPCs are through the frickin’ roof. You’re driving expensive traffic. So, you need more in your retargeting arsenal to capture ‘em. Give fewer retargeting $s to Meta and Google with SiteMatch™. Turn those visitors into customers with direct mail. Someone pops onto your site... send ‘em a postcard. It’s retargeting— straight to their door. 📬 Let’s make this Q4 your best yet.