Publicis Groupe India

On October 16, 2024, Publicis Media India and Meta co-hosted the exclusive event, ‘Measure Right, Measure Now’ bringing together industry leaders for a focused half-day on marketing measurement. The event underscored Publicis Media India’s commitment to advancing measurement strategies for its clients, providing them with cutting-edge insights and tools.    Key speakers included: Gaurav Jeet Singh, Agency Lead at Meta, who delivered the keynote Tanmay Priyadarshi Mohanty, CEO of Publicis Media India who discussed emerging trends in India’s measurement landscape Igor Skokan, Global Measurement Lead at Meta, who explored future-proofing measurement strategies Rajiv Gopinath, Chief Solutions Officer at Publicis Media India who presented the latest initiatives in Market Mix Modeling (MMM) Vaseem Ahmad, AVP of Martech at Publicis Media India who shared essential Martech measurement setups Lalatendu Das, CEO of Performics India emphasised building a culture of A/B testing and presented a white paper outlining best practices for optimising marketing strategies   The event also featured: A fireside chat between Igor Skokan and Rajiv Dubey on the measurement journey A panel discussion with Anna Soliman (Meta), Vijay Thomas (Harley-Davidson), and Jai Lala (Zenith India) on using measurement as a growth pillar   We extend our heartfelt thanks to Neha Gupta, Nitin Nair, Meenal Gupta, and Gaurav Jeet Singh for organising this impactful event, and a special thanks to Igor Skokan and Anna Soliman for attending in person. This event offered invaluable insights for Publicis Groupe India and its clients, reinforcing our dedication to innovation and excellence in marketing measurement. Pannkaj Mishra Vinay Virwani Gargi Ghosh Nandita Goel Rajiv Dubey Anna Soliman Vijay Thomas Nitin Nair Gaurav Jeet Singh Igor Skokan Neha Gupta Lalatendu Das Jai Lala Tanmay Priyadarshi Mohanty Rajiv Gopinath   #PublicisGroupe #Meta #MarketingMeasurement #MMM #ABTesting #GrowthThroughMeasurement #Partnership #WhitePaper

We're thrilled to launch our first Publicis Groupe Next Generation Board (NGB) in India! This initiative aims to cultivate future leaders who will connect with our Groupe Leadership Team, contribute fresh ideas, and engage in key projects over the next year. Our NGB members will also receive personalized coaching and mentorship to boost their leadership skills.   The selection process was highly competitive, with over 200 mid-level managers participating. After rigorous evaluations, we are proud to announce the 12 exceptional finalists for the NGB 2024-25.   Congratulations to our new NGB members! Your innovative thinking and dedication have earned you this exciting opportunity. Sidharth Nandwani | Titash Roy Choudhury | Kanika Bhatia | Jinesh Nair | Devanshi Jhaveri | Shourya Ray Chaudhuri | Chirag Chandiramani | Anuja Donde Salunkhe | Neeharika Nandyal| Nayan Dedhia | Vidhiti S. Anupriya Acharya | Pauly Grant | Lalatendu Das | Amaresh Godbole | Anshul Garg | Tanmay Priyadarshi Mohanty | Jai Lala | Rathi Gangappa | Unny Radhakrishnan | Sunish Jose | Amit Misra | Kedar Teny | Himanshu Saxena | Parikshit Bhattaccharya | Oindrila Roy | Hari Krishnan | Navin Lalchandani | Surbhi Gupta | Rajdeepak Das | Amitesh Rao | Paritosh Srivastava #PublicisGroupe #Leadership #NextGenerationBoard #FutureLeaders

Publicis Groupe India is thrilled to unveil our definitive Gen Z report – Gen Z Horizons: Aspirations and Engagements   We’ve delved deep into the distinctive personalities, behaviours, and preferences of India’s Gen Z, exploring their consumption habits across SIX key categories: Media, Finance, Food, Beverages, Fashion, and Health. Carried out by Kantar, this rich resource will provide invaluable insights to understand and engage with this dynamic cohort. And the data from this report will be integrated into our proprietary tools for in-depth analysis.   Catch a glimpse of the launch event held on 11th September and see how we’re paving the way for future strategies! Anupriya Acharya | Rajiv Gopinath | Lalatendu Das | Amaresh Godbole | Anshul Garg | Tanmay Priyadarshi Mohanty | Jai Lala | Rathi Gangappa | Unny Radhakrishnan | Sunish Jose | Amit Misra | Kedar Teny | Himanshu Saxena | Parikshit Bhattaccharya | Oindrila Roy | Ajit Gurnani | Hari Krishnan | Navin Lalchandani | Sonia Khurana | Surbhi Gupta | Rajdeepak Das | Abraham Varughese | Amitesh Rao | Paritosh Srivastava | Ekta Relan | Niti Kumar | Satya Raghavan | Sameer Shetty | Shweta Jain | Rajiv Dubey | Gaurav Jeet Singh | Kartik Mahadev | Inderpreet Singh   #GenZ #Research #PublicisGroupe #Advertising #Insights #Innovation #Marketing #FutureTrends

Publicis Groupe India is beyond thrilled to share the exciting highlights of this year’s hugely successful Publicis Champions League. With 12 dynamic teams, over 100 spirited participants, 44 matches, and a jaw-dropping 135 goals, this was our biggest and most action-packed league yet. Check out this video to relive the thrilling moments, celebrate the unforgettable goals and plays that defined this year’s Champions League. What an exhilarating tournament it has been; a heartfelt thank you to all our teams for their passion, enthusiasm, and sportsmanship. And of course, a HUGE Congratulations to our Champions!   Winner: PGD United Runner Up: Performics FC 3rd Place: PGD Titans   Our standout players: Player of the Tournament: Neha Ture (Performics FC) & Pritam Rana (PGD United) Anupriya Acharya Lalatendu Das Amaresh Godbole Anshul Garg Tanmay Priyadarshi Mohanty Jai Lala Rathi Gangappa Unny Radhakrishnan Sunish Jose Amit Misra Kedar Teny Himanshu Saxena Parikshit Bhattaccharya Oindrila Roy Ajit Gurnani Hari Krishnan Navin Lalchandani Sonia Khurana Surbhi Gupta Rajdeepak Das Amitesh Rao Paritosh Srivastava

On August 5, 2024, Publicis Groupe India proudly co-hosted NESTLÉ D:NEXT with Nestlé, bringing together industry leaders and innovators for an inspiring day of collaboration and idea exchange. The event was a testament to our shared commitment to leveraging technology and partnerships to drive innovation and deliver exceptional value to our customers. We were honored to be joined by distinguished leaders including: Suresh Narayanan, Managing Director and Chairman of Nestle India, who emphasized the power of video content, especially in vernacular languages, to enhance engagement. Anupriya Acharya, Chief Executive Officer of Publicis Groupe South Asia, who stressed the importance of connecting with newer demographics through digital mediums. Hari Krishnan, Managing Director of Publicis Content & Marketing Communications, who explored the dynamics of fandom culture and consumer behavior within this space. Amaresh Godbole, CEO of Digital Technology Business, Publicis Groupe India, discussed the transformative role of generative AI and its ethical considerations. The event also saw the participation of various media partners, adding depth and breadth to the discussions. A huge thank you to Suresh Narayanan and the entire Nestlé team for their continued partnership over two decades. Your insights and collaboration are invaluable as we strive to push the boundaries of innovation and create lasting impact. Catch the highlights from this remarkable event in the video below and join us as we continue to shape the future of consumer engagement and technology. [Watch the Highlights] #PublicisGroupe #Nestlé #Innovation #DigitalTransformation #GenerativeAI #ConsumerEngagement #FandomCulture #Partnership #EventHighlights Hari Krishnan Anupriya Acharya Amaresh Godbole Kedar Teny Amitesh Rao Unny Radhakrishnan Jai Lala Tanmay Priyadarshi Mohanty Priyanka Kapur Rashmi Sehgal Anil K Pandit Chandan Mukherji Gazal Bajaj Ambika Mehrotra

A heartfelt thank you to Suresh Narayanan, Chairman and Managing Director of Nestle India, for his inspiring keynote at the recent D:NEXT event, brought together by Nestlé and Publicis Groupe. Suresh set the tone for the event with his profound insights on decoding the future of digital marketing and consumer engagement. His focus on STEP—Sharp focus on consumer, Tech at the core, Excellence in what we do, and Periscope to peak into the future—underscored the transformative power of technology and the pivotal role of influencers. Suresh emphasized prioritizing the consumer journey, leveraging technology for enhanced engagement, and staying ahead of emerging trends. His words, “Our tomorrow begins today,” perfectly capture the spirit of innovation and forward-thinking. For over 20 years, Publicis Groupe has been proud to partner with Nestlé, exploring new technologies and strategies with a clear, consumer-centric focus. This longstanding partnership has been instrumental in shaping effective marketing solutions and achieving shared success. Here’s to continuing our journey of innovation and excellence, and to the exciting future that lies ahead! #PublicisGroupe #Nestlé #DigitalTransformation #ConsumerEngagement #InfluencerMarketing #Innovation #LongstandingPartnership Suresh Narayanan Chandan Mukherji Sunayan Mitra Rajat Kumar Jain Vineet Singh Rupali Rattan Pallavi Anand Gopichandar J Vasudevan Krishnan Varun Sethuraman Gazal Bajaj Ambika Mehrotra Hari Krishnan Anupriya Acharya Amaresh Godbole Kedar Teny Amitesh Rao Unny Radhakrishnan Jai Lala Tanmay Priyadarshi Mohanty Priyanka Kapur Rashmi Sehgal Anil K Pandit Suresh Narayanan

At NESTLÉ D:NEXT + PG, Hari Krishnan , MD Content & Marketing Communications, Publicis Groupe India, delivered an insightful session on “The rise of fandoms". His thought leadership emphasized the importance of adapting content strategies to align with the fast-paced evolution of audience expectations. Hari unpacked the key elements for staying relevant, explored emerging adaptation trends, and provided a deep dive into Gen Z's most compelling behaviors. He also discussed how brands can leverage these insights for smarter product integration. Additionally, Hari highlighted the rise of new dominant platforms that are outpacing traditional social media and OTT in influence. Here’s to mastering the nuanced art of fluid content and navigating the intricate digital terrain with foresight. #FluidContent #DigitalTransformation #GenZ #MarketingStrategy #PublicisGroupe #Innovation #ContentTrends Hari Krishnan Anupriya Acharya Amaresh Godbole Kedar Teny Amitesh Rao Unny Radhakrishnan Jai Lala Tanmay Priyadarshi Mohanty Priyanka Kapur Rashmi Sehgal Anil K Pandit

Exciting Discussion at NESTLÉ D:NEXT + PG! In the session 'AI: Mystery Unlocked,' Amaresh Godbole, CEO of Digital Technology Business at Publicis Groupe India, explored how AI is transforming our work dynamics and shaping our creativity and offerings. Amaresh also highlighted the endless opportunities of full-funnel AI, from boosting brand love to building strong customer loyalty. The session was packed with insightful case studies and inspiring ideas designed for Nestlé brands. #AIRevolution #Innovation #PublicisGroupeIndia #NESTLÉD:NEXT #PGMagic Amaresh Godbole Anupriya Acharya Jai Lala Tanmay Priyadarshi Mohanty Kedar Teny Amitesh Rao Hari Krishnan Unny Radhakrishnan Priyanka Kapur Rashmi Sehgal Anil K Pandit

Publicis Groupe is thrilled to kick off the highly anticipated #Nestlé x #D:NEXT: Expanding Horizons event, with Suresh Narayanan, Chairman and Managing Director of Nestlé India, joining us to set the stage for an extraordinary day! Today marks the start of a transformative journey in digital and technology innovation. From showcasing cutting-edge tech to engaging sessions and exciting partner pitches, we're exploring the future of industry excellence. Here are some highlights of what's happening today: Technological Prowess: Experience the innovation Publicis Groupe is renowned for, including a special holographic appearance by Anupriya Acharya, CEO of Publicis Groupe South Asia. Inspiring Sessions: Gain insights from industry leaders Amaresh Godbole, CEO, Digital Technology Business, Publicis Groupe India, and Hari Krishnan, MD Content & Marketing Communications, Publicis Groupe India. Partner Speed Dating: Watch around 18 partners pitch their innovative ideas to Nestlé leadership, featuring live tech demos. Join us as we bring innovation and leadership to the forefront! Stay tuned for updates. #PublicisGroupe #Nestlé #DNext #TechInnovation #MarketingLeadership #InnovationInAction Anupriya Acharya | Tanmay Priyadarshi Mohanty | Jai Lala | Hari Krishnan | Amaresh Godbole | Unny Radhakrishnan | Roopesh Pujari | Kedar Teny | Amitesh Rao | Sejal Shah | Priyanka Kapur | Anil K Pandit | Rashmi Sehgal

Mint business paper features Anupriya Acharya, CEO, Publicis Groupe South Asia in an in-depth interview on Publicis leading transformation in the industry, investments in technology and AI, focus on personalised, immersive advertising and India continuing to be an attractive investment destination. She outlines key shifts for the advertising and marketing industry over the next five years. Read the full interview here: https://lnkd.in/d6qjcTbH Surbhi Gupta Rajdeepak das Amitesh Rao Amaresh Godbole  Lalatendu Das  Tanmay Priyadarshi Mohanty Paritosh Srivastava Rathi Gangappa Jai Lala Unny Radhakrishnan Sunish Jose Amit Misra Kedar Teny Himanshu Saxena Parikshit Bhattaccharya Oindrila Roy Hari Krishnan Anshul Garg  Ajit Gurnani Niti Kumar Navin Lalchandani Sonia Khurana Varun Shah LiveMint