Queen by Sierra Shanelle

Queen by Sierra Shanelle

Retail Apparel and Fashion

When you know your worth, you move different.

About us

Queen by Sierra Shanelle is about empowering women who have never felt like enough. Women who need to recognize their worth. Founder Sierra Blair was exposed to abuse at a young age and learned to see it as ‘normal.’ The result was her gravitating toward toxic relationships and seeing herself as having little to no worth. She found healing after the birth of her son, who gave her someone else to fight for besides herself. She leaned on her faith, her art, and her music. She nurtured her mental health, attending therapy and building her own sense of worth. As that grew, she came up with the idea for Queen by Sierra Shanelle, a brand that would help other women uncover their sense of worth. The brand has expanded since those initial days to include men and boys. Sierra wants to be broad enough to allow anyone who wants to embrace their worth to be represented while remaining true to her passion for helping women who are outcasts. “I'm a strong Black woman, yes” said Sierra. “But my focus is the outcast. The woman who was never enough. I don't see her as just being one being. It's the woman who never felt enough for anyone.” The Queen by Sierra Shanelle line will continue to evolve to include men and women as well as other ethnicities. Current top sellers include: 👑 Afro Queen 👑 Queen Moves Only 👑 The African Pride Afro 👑 Queen Top 👑 ‘Just Queen It’ Top To learn more about the brand, visit queenbysierrashanelle.com

Industry
Retail Apparel and Fashion
Company size
2-10 employees
Type
Privately Held
Founded
2016
Specialties
Retail Sales, E-Commerce, Apparel, Fashion Retail, Mission Oriented, Women's Empowerment, Mental Health Advocacy, Online Retail, Merchandise, Clothing Line, and Culture

Employees at Queen by Sierra Shanelle

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