Replo

Email is changing fast and if you’re still sending like it’s 2024, you might already be behind. 🏃🏃 That’s why we teamed up with 30+ marketing pros, such as Triple Whale and Customers.ai, to break down what’s in, what’s out, and what’s next for email in 2025. Here's a sneak peek: 🔥 More emails, not fewer. Playing it “safe” with your sends? You’re leaving revenue on the table. 🔥 Batch-and-blast is officially dead. If you’re still sending generic, unsegmented emails…yikes. 🔥 AI + human creativity = the winning formula. AI can do the heavy lifting, but if your emails feel robotic, good luck getting engagement. Includes 75+ expert-backed insights to help you win more opens, clicks, and conversions. Get the guide at https://lnkd.in/gcxSkcmn

Our Projects Page got a new look as of last week. 🖼 🖼 You can now connect to Shopify directly from this page AND access a grid view with previews of your last modified published page in each project. Other updates include: 👉 Detailed project sorting, such as by "project name" and "last edited." 👉 Counts for number of items published per category per project. 👉 Last edited time per project. No worries if you prefer the original list view, you can always toggle back as needed. Happy page building :))

Multi-Select. Because you’ve got better things to do than spend hours on edits that should take seconds. With Multi-Select, you can select and edit multiple components in one go. Simply hold Ctrl/Cmd while selecting the components you’d like to make changes to, then apply your desired style updates. ONCE. 👉 Learn more about how to use Multi-Select: https://lnkd.in/gENYyiak

I wrote about not having multi-select on my day 1 UX exploration at Replo and it's finally here!

Multi-Select. Because you’ve got better things to do than spend hours on edits that should take seconds. With Multi-Select, you can select and edit multiple components in one go. Simply hold Ctrl/Cmd while selecting the components you’d like to make changes to, then apply your desired style updates. ONCE. 👉 Learn more about how to use Multi-Select: https://lnkd.in/gENYyiak

Multi-Select. Because you’ve got better things to do than spend hours on edits that should take seconds. With Multi-Select, you can select and edit multiple components in one go. Simply hold Ctrl/Cmd while selecting the components you’d like to make changes to, then apply your desired style updates. ONCE. 👉 Learn more about how to use Multi-Select: https://lnkd.in/gENYyiak

We're partnering with LiveRecover, Skio , Social Snowball ☃️, AfterSell by Rokt, Rivo to talk about how you can hack your revenue growth this year. 💫 Join Sanjay Jenkins as he walks through how you can build the top 2 high-converting landing pages in 1 hour. Start off 2025 with the right tech stack and marketing channels! Register now at https://lnkd.in/g57xbd-C

Filip Pejic from ecommerce marketing agency Bedford demonstrates how email flows used in combination with landing pages can help drive the most conversions. We looked at a different real life brand example for every type of landing page that is integrated, including brands like Jones Road Beauty and Wellbel. One of our favorite flows from HexClad Cookware leverages influencer collaborating pages to give their email flows a more personalized touch. Beyond typical product endorsements, they create engaging experiences—like their sweepstakes offering lucky fans a Gordon Ramsay-themed getaway. Customers can simply shop the featured sweepstakes collection and register their emails to enter. Hexclad then re-markets to these customers to drive further traffic to their products in the long term. Joint landing page and email approaches like these can help drive leads and retention for your brand. For more tactics, read the full breakdown at https://lnkd.in/g7TCN_wA

If you've spent any time in ecommerce at all, then you should already know to have these 6 core elements on your page as Sanjay Jenkins mentions. What takes your page-building strategy from good to great is knowing to A/B test each element separately AND together to see what drives the best results. What are some examples? Try changing up the order of your presentation for these elements on your pages. Try having multiple sections dedicated to different types of social proof. Or try listing your guarantees section right in the hero section and test having product use sections integrated as a row in your comparison table. The key is identifying the best arrangement of all 6 elements to boost conversions or AOV over the long term.

While homepages are no longer the top choice of where your ads should drive to, they can still be a high-converting option when done right. In many cases, this means making your product page into a home page, as both Verve Coffee Roasters and Peak Design do. Having a product page as your homepage means you're providing shoppers "face time" with top-picks to buy the moment they land on your store. These are products that provide the most value to customers or best encapsulate their brand. As you can see, both brands do this by featuring a Best Seller or Limited Edition product section. Sometimes, they feature both. Learn how you can make product pages into your home page at https://lnkd.in/gC7p9_Zv