Seedtag

Seedtag expands to Australia with the acquisition of JustEggs Digital! 🇦🇺 We can’t wait to deliver privacy-first strategies that connect with audiences Down Under & continue advancing toward our mission of becoming the global contextual partner for brands, agencies, & publishers worldwide. 🌏 Discover more on B&T: https://hubs.li/Q02D-SFG0 #SeedtagxJustEggs #SeedtagAustralia #ContextualAdvertising

Want to make a haunting impression (beyond just the frights) this Halloween? 🎃 Halloween’s a prime chance for brands to boost visibility & tap into the season’s trends. Uncover spine-tingling insights into Halloween content & craft fully personalized campaigns for maximum impact, such as: 🎬 Center your strategy around fan-favorite horror flicks & games. 🎉 Capture the eye of decorators seeking eerie aesthetics. 🧙♀️ Spellbind parents seeking creative costume ideas. 🍬 Treat home bakers & hosts with spooky-themed recipes & sweets. Snatch our report: https://hubs.li/Q02Vjcvj0 #Halloween #HalloweenTrends #ContextualAudiences #AudiencesReimagined

#ThinkBig with Javier López de la Oliva, Chief Operating Officer at Seedtag. 💭 In this initiative, we’re challenging you to ‘think big’ through the gathered experience & expertise of our Leadership team. When asked to share a favorite life lesson quote, Javier responded with: "Lead with empathy and be kind." Further explaining that: "True leadership isn’t about wielding power over others but about kindness, understanding, and valuing people for who they are. Being good and kind to people creates an environment where they feel safe to acknowledge their mistakes or limitations and ask for help when needed. This vulnerability fosters trust and drives growth. When you lead with empathy, you not only inspire collaboration but also create a space where individuals feel empowered to take risks, be creative, and contribute their best ideas. It's through this collective effort, grounded in mutual respect, that great things are achieved and bold visions come to life. And never forget to have fun along the way - enjoying the journey is essential!" Thank you, Javier! 🚀 #GoBigOrGoHome #ThoughtfulLeadership #Seedtag

“In an era where political advertising is becoming increasingly fragmented, CTV provides a unique opportunity to cut through the noise and deliver compelling, targeted messages to the voters who matter most.” In this article by Digiday, Kara Ullmann, Head of Political US at Seedtag, discusses the transformative power of contextual advertising & #CTV in revolutionizing down-ballot campaigns effectiveness. 🗳️ Learn more: https://lnkd.in/dw2HrTg4 #Election2024 #PoliticalAdvertising #ContextualAdvertising #SeedtagPolitical

How does creativity meet analytics in the world of #DigitalAdvertising? 💡📊 In Episode 41 of the #AdTechHeroes podcast, Dal hosts Jane Ostler (EVP, Global Thought Leadership at Kantar) & Tony Costella (Director, Global Consumer & Market Insights at The HEINEKEN Company), in conversation to explore how to harness the latest data tech, navigate global insights & foster innovative brand engagement strategies. 🎧 Tune in now: Spotify: https://lnkd.in/dzRKSjfG Apple Podcasts: https://lnkd.in/d-Ge6y_W YouTube: https://lnkd.in/dGBpB3bK #AdTechExperts #CTV #DigitalAdvertising #ContextualAdvertising #AdTech

How can brands elevate their campaigns to the next level while staying privacy-compliant? 🔐 By integrating first-party data into contextual advertising, brands can develop impactful campaigns that resonate with their target audiences, delivering non-intrusive ad experiences that customers love. Learn more: ➡️ https://hubs.li/Q02rP3RP0 #ContextualAdvertising #FirstPartyData #PrivacyFirst #AdTech

“I don't think there is any way possible that we can make a stand against AI and be like, let's just make sure it doesn't happen to us. It will happen to us” 🤖 In Episode 14 of #ThePubWay podcast, Tina & Mike host an insightful conversation on AI with Katherine Tuluzova, CEO Americas of Sigma Software Group, on how publishers can embrace new technologies. 🎧 Listen now this weekend. Spotify: https://hubs.li/Q02R2Ncc0 Apple Podcasts: https://hubs.li/Q02R2Ncw0 YouTube: https://hubs.li/Q02R2Nfs0 #Publishers #AdTech #ContextualAdvertising

What’s haunting user’s minds this #Halloween? 🎃 As Halloween approaches, it's time for brands to connect with consumers eager for costumes, parties, & festive treats by aligning their campaigns with their audience’s interests. Dive into our exclusive Halloween report revealing the most trendy content online, highlighting key insights such as: 🎬 Horror movies & attractions: Films dominate, accounting for 48% of online views. 🎉 Decorations: With a 32% share, DIY projects & party themes lead the way. 👗 Influencer costumes: Creative outfits are trending & drawing significant attention. 🍬 Trick-or-Treating: This tradition garners 43% of total views. Discover more: https://hubs.li/Q02Vw5BM0 #HalloweenBlog #HalloweenCampaigns #ContextualAdvertising

#InsideSeedtag – Meet Letícia Lemos, Senior Sales Manager at Seedtag. We sat down with Letícia to learn more about her & what she enjoys most about working at Seedtag. ❓ What’s the best thing about working at Seedtag? “The best thing about working at Seedtag is being part of a company that innovates every single day. Also, being surrounded by leaders that I admire and inspire me is incredible!” ❓ Three dream dinner party guests? “You'll probably think I'm a teenager in this answer, but my three guests would be: Miley Cyrus, Katy Perry, and Taylor Swift! It would for sure be really fun!” ❓ What is your ideal vacation? “My ideal vacation is definitely with my kids! Anywhere that I can guarantee they will have a great time! Going to Disney with them would be magical!” ❓ If you were a product, what would your slogan be? “Be creative!” Thank you, Letícia! #OneTeamOneDream #ILoveSeedtag #LifeAtSeedtag

Seedtag joins forces with the Spanish Association Against Cancer for Breast Cancer Awareness Month. 🩷 We are proud to collaborate with the Asociación Española contra el Cáncer by contributing to a dedicated research fund that supports an international team of scientists focused on advancing breast cancer research. Next year, we’ll reconnect with these scientists to learn about the progress they’ve made, thanks to our Seedtagger’s support. At Seedtag, we stand by the cause, encouraging everyone to learn more about breast cancer, & support those facing it. #AECCxSeedtag #BreastCancerAwarenessMonth