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"Creating a frictionless customer experience is truly a team effort, this isn't an individual sport." 🎙️ Kirsten Schlau, VP of Technology When sales, marketing, and customer success are operating off of their own individual game plan, it causes a disconnected and frustrating experience for customers where they may be having to repeat themselves, may be getting round-robined several times, or may also be receiving communications that don't apply or aren't relevant to them. To make it so that teams create the seamless, frictionless experiences that customers are expecting today, sales, marketing, and customer success need to be more closely aligned and collaborate throughout the customer journey. The Growth Lounge at Dreamforce this year, is purely dedicated to this, to getting sales, marketing, and customer success teams more connected as they network, recharge, and learn about the latest solutions and strategies to drive growth and seamless customer interactions. Learn more about the Growth Lounge at #DF24 and sign up here: https://lnkd.in/erqJsB6T #GrowthLoungeDF24

Customers aren't thinking to themselves, am I in a marketing experience? Sales? Customer success experience? They just know that they're having an experience and it's our job to connect the dots on the backend for them." 🎙️ Andrea M. Tarrell When there is a disconnect between sales, marketing, and customer success, it is reflected in the experiences we give to our customers. When marketing isn't talking to customer success, they become unaware of who their biggest advocates are and where there are greater opportunities for sales, marketing, and customer success to collaborate and build deeper customer relationships. As customers are expecting more from their buyer experiences, such as interactions that are personalized, easy, tailored to their needs, and frictionless, it's up to sales, marketing, and customer success teams to step up and get aligned, so they can collaborate and meet their customer's expectations. That's what the Growth Lounge at Dreamforce 2024 is all about. Bringing sales, marketing, and customer success teams closer together where they can all connect, recharge, and learn about the latest solutions and strategies that drive growth and seamless customer interactions. If you're headed to #DF24, learn more about the Growth Lounge and sign up here: https://lnkd.in/erqJsB6T #GrowthLoungeDF24

Last chance to register for our Journey Builder Workshop happening next week on Tuesday, August 27. Join us and walk away understanding how to design and implement compelling customer journeys through personalized interactions based on your audience's unique needs, preferences, demographics, and behavioral data. Learn from a certified expert and gain inspiration and new ideas from group discussions to elevate your customer experiences with Journey Builder. Sign up here: https://lnkd.in/ekgE53_a

When you don't put in the work to have clean and accurate data and try to create personalized experiences it can result in friction with your audience. They may receive messaging that doesn't resonate with them or worse, be addressed by the wrong name, title, or company, and when that happens, it shows that you don't know them, or aren't paying attention. When this happens, it's not good for anyone. Our webinar tomorrow is purposed to help change this. Join Adam Babcock and Austin Frink for a comprehensive session to understand how to get your data set up to fully take advantage of the latest technologies and create the type of personalized experiences that your customers rave about. Sign up and we'll see you tomorrow at 1 pm ET! https://lnkd.in/dypAaYGz #data #ai #webinars

"The time of sales, marketing, and customer success working in isolation is over." 🎤 Sarah Kloth, VP of Marketing To deliver a truly personalized, seamless experience across the entire customer journey, "we need to break down these walls and have a hyper-collaborative working environment." That's what the Growth Lounge at Dreamforce 2024 is all about. Bringing these three teams together to become more closely connected as they recharge and learn about the latest solutions and strategies to help them drive growth and seamless customer interactions. Whether you are in sales, marketing, or customer success, learn about the Growth Lounge using the link below, and then sign up if you're headed to San Francisco for #DF24. #GrowthLoungeDF24 https://lnkd.in/erqJsB6T

"Real-Time Interaction Management also known as RTIM, uses customer interactions, predictive modeling, and machine learning to deliver consistent, personalized customer experiences across channels in real-time." Imagine getting to apply this concept to your student experiences in higher education to provide them the truly tailored engagements that they expect. It's possible with solutions like Salesforce Data Cloud and the Einstein 1 platform. Learn more with this blog article by Kirsten Schlau and Dr. Brad Beecher, Ed.D. on The Spot. https://lnkd.in/e7Mbz3RM #highereducation #salesforce #datacloud #ai

We are one week away from our Journey Builder Workshop on August 27! Attend and get the skills to design, implement, and analyze compelling customer journeys through personalized interactions. From strategic journey mapping to building, this four-hour deep dive will teach you everything you need to use the Journey Builder functionality to engage your customers with tailored experiences that resonate. Learn more and sign up here: https://lnkd.in/ekgE53_a

📣 Last chance to sign up for Mastering Data Readiness with Adam Babcock and Austin Frink. Hear from the experts and understand: 📝 data management best practices 💥 how to bust data silos for a unified view 🤔 considerations for working with different data models applicable to any technology Leave knowing how to optimize your data to fully utilize the latest technologies, deliver customized experiences, and outshine your competitors. August 22 at 1 pm ET Sign up: https://lnkd.in/dypAaYGz #data #ai #webinars

⏰ Registration is closing soon for the Engagement Studio Essentials workshop happening next week, Wednesday, August 21! Invest in your development with this powerful marketing automation tool and walk away with the skills to plan, build, test, and analyze robust nurture programs to elevate your customer experiences and make them even more seamless. Learn from a certified instructor. Get insights from group discussions. Elevate your customer experiences. Sign up: https://lnkd.in/ez-axv7t