Texas Advertising Group

This week, we enjoyed hosting Maddy Schlesinger, Julia Waicberg, and Erick Cedano from Ogilvy. This collaboration provided TAG members with knowledge about Ogilvy and its programs, including the summer internship and Ogilvy Residence program. Maddy, Julia, and Erick shared sound advice our members greatly appreciated. Thank you so much for joining us– we're grateful for the opportunity to collaborate! pc: Andrea Paredes

In our most recent meeting, we were joined by Lucy Wei from Amazon Ads and Isabel Hughey from Global Overview. They are both Moody alumni and shared insights on how beneficial the AD/PR program was for them. TAG Members had the opportunity to learn about case studies, gain insight into both companies, and participate in a fun pop quiz. Thank you, Isabel and Lucy, for joining us last Tuesday— it was a pleasure having you two!

Last Tuesday, we hosted Elisa Calderón & Danielle Martinez from Ad 2 Austin. TAG members learned etiquette regarding how to network with professionals & other students, while also learning about opportunities to be involved in Ad 2 Austin! Thank you Danielle and Elisa, we appreciated y’all coming to speak to us! We look forward to working with Ad 2 Austin again.

On Tuesday, we had the pleasure of hosting Shannon Canaria (Smith) and Will Holwick from Procter & Gamble at our TAG meeting. During the meeting, we explored various aspects of Brand Media at P&G, and our members had the opportunity to participate in a fun pop quiz, with P&G products as a prize! We also learned about exciting career opportunities within the company. A huge thank you to Shannon and Will for a great presentation and for sharing your valuable insights. We’re grateful for this collaboration!

On Tuesday evening, we hosted our first general meeting of the fall semester featuring Steve Lam from TikTok. Our members also enjoyed participating in a fun TikTok pop quiz during the session! We truly appreciated hearing Steve’s insights and learning about his inspiring career journey. TAG extends our gratitude to Steve, and we look forward to future collaborations!

We are delighted to announce that Texas Advertising Group received the Largest Member Growth award this year at the American Advertising Federation’s National Conference, ADAMERICA! Thank you to our 2024 TAG President, Megan Benz, for receiving this award on TAG's behalf and for her outstanding leadership. Lastly, thank you to all our members for their incredible support and dedication. This achievement would not have been possible without you!

In May, TAG hosted our first out-of-state trip since before COVID, visiting Chicago. Students had the experience of networking and touring Publicis Groupe, Google, Accenture, Havas, and Warner Bros. Discovery. TAG members gained insights into the workings of each company, learning about their unique approaches and commonalities, while also receiving valuable advice from industry professionals. A special thank you to Lisa Dobias for supporting our officer board and coordinating this trip, and to Tracy Arrington for being the primary point of contact and facilitating the entire journey. We extend our gratitude to our hosts, panelists, and TAG members for making this trip an outstanding success. We appreciate every one of you and look forward to creating more of these enriching experiences in the future.

Calling all aspiring creatives in ATX! We're hiring summer interns in media, PR, social media, and production! 💼⚡️Whether you're a college student or a recent graduate, this is your chance to dive into real-world experience with us! Apply now on our website💡 #SummerInternships #AustinCreative #JoinOurTeam

Last week, TAG had its 2nd agency tour of the semester at Idea Peddler. Idea Peddler is a full-service creative agency located in Texas & New Mexico. They work with brands such as The City of Palm Desert, the New Mexico Tourism Department, Planned Parenthood, EVO, and more. Thank you to Teodoro Mefalopulos for giving TAG members an insightful and engaging tour, presentation/reel, and Q&A. We appreciated learning about Idea Peddler’s culture and values while munching on delicious Tiff’s Treats cookies. We look forward to the opportunity to collaborate with Idea Peddler again!

Last Tuesday evening, TAG hosted Dylan Webber from BBDO Worldwide Throughout this meeting, TAG members learned about the culture at BBDO and valuable skills that are useful for the advertising industry. Thank you Dylan for speaking to our students about your journey and providing tips! Pic cred: Vanessa Rubio