Looma

Up next on our podcast: Instacart’s Ali Miller on bringing digital dynamism to physical stores. She explains how in-store retail media and smart carts can make shopping experiences more “flexible and personalized.” Catch the full interview on Spotify and Apple, and don’t forget to subscribe! https://bit.ly/4iHBoYI

We're excited to welcome Julia Taylor-Brown as our new Director of Content Programming & Portfolios! Julia brings extensive experience in content and marketing in the food & beverage space, including scaling the food and lifestyle media startup Craftsy. She will be driving Looma's branded content pitches and portfolios, ensuring our brands have a delightful experience and our content is both performant and in line with Looma's overall philosophy & promise to retailers. Welcome, Julia!

We're thrilled to share the frankly phenomenal results from a rigorous test of our platform in a major national retailer — the headline of which is a 2% total category lift in wine. 

While rapid digital transformation is undeniable, 90% of sales still happen in-store. That tension, explains retail advisor Ali Mirian creates a “slow-burn innovator's dilemma” that not everyone will survive. How do you transform your business without killing what made you successful in the first place? Catch the full interview on Looma’s new podcast, "The Future In-Store": https://spoti.fi/3EMRZvw. 

We're thrilled to introduce Looma’s new podcast series "The Future In-Store," featuring conversations with industry leaders who explore the road ahead for in-store retail media. What does brick-and-mortar shopping look and feel like in a digitally-enabled store? How can technology improve, rather than interrupt, shopping experiences, while delivering ROI for brands and monetization for retailers? What does success look like, and how is it measured?   In our first episode, Looma’s founder & CEO Cole Johnson discusses contrasting futures for in-store digital media with host James Kotecki, by posing an alternative to intrusive, ad-saturated environments: experiences that prioritize authentic, educational, and inspirational content. Listen to the episode and subscribe on Apple or Spotify. A full lineup of industry trailblazers is forthcoming! https://spoti.fi/4aUWtw9

A 10-month study of 160,000 wine sales showed Looma’s digital displays boosted productivity by 96%, nearly doubling traditional endcaps. Explore the full case study to see the impact.

We're thrilled to welcome Bryan Mitchiner to Looma as our new Director of Implementation! Bryan brings over a decade of entrepreneurial experience in grocery, most recently leading operations for Shelf Engine, a demand planning platform dedicated to minimizing food waste. Bryan will be overseeing pilot and rollout execution to ensure our retailer partners have a phenomenal experience working with us. Welcome, Bryan!