Insider.

Insider.

Software Development

The #1 platform for individualized, cross-channel customer experiences.

About us

Insider—one platform for individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with an AI intent engine and individualize customer experiences. Marketers use Insider’s platform to deliver experiences across channels like Web, App, Web Push, Email, SMS, and Messaging Apps (WhatsApp, Facebook Messenger, RCS). Insider recently unlocked unicorn status and NASDAQ congratulated the company for becoming one of the few woman-founded, women-led B2B SaaS unicorns in the world. Insider was named as the #1 Leader in The Forrester Wave for Cross-Channel Campaign Management 2021 and Gartner Magic Quadrant for Personalization Engines 2021. The company has been named #1 Leader on G2’s Mobile Marketing Software and Personalization Grids with a 4.6/5 rating for 20 consecutive quarters. CrunchBase recently ranked Insider’s co-founder and CEO Hande Cilingir as one of the top women CEOs outside the US. Many of the most prestigious Fortune 500 companies and top brands in retail, automotive, and travel use Insider to deliver AI-backed personalized experiences that exceed customer expectations. Insider is trusted by over 1,200 global businesses, including Singapore Airlines, Virgin, Toyota, New Balance, IKEA, GAP, L’Oreal, Samsung, Newsweek, MediaMarkt, Nissan, AVIS, Marks & Spencer, Allianz, Madeira Madeira, Santander, BBVA, Pizza Hut, Avon, and CNN.

Industry
Software Development
Company size
1,001-5,000 employees
Type
Public Company
Founded
2012
Specialties
Online Marketing, Predictive Analytics, Web Personalization, E-commerce, Mobile Platforms, and Omnichannel marketing

Products

Locations

Employees at Insider.

Updates

  • View organization page for Insider., graphic

    108,293 followers

    📲 Mobile shopping is set to dominate the 2024 holiday season. Zack Elias, Co-Founder & COO at Reactiv emphasizes the importance of being ready to meet customers on their preferred devices with outstanding mobile experiences. From SMS to strategic QR codes, every mobile interaction should be designed to convert. Optimize your mobile shopping experience and integrate convenient payment solutions to capture this growing market. Uncover more ways to leverage mobile shopping in our expert blog > https://bit.ly/3XkkeIC

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  • View organization page for Insider., graphic

    108,293 followers

    At Insider, we're lucky to have some of the world's most creative and passionate team members. 🥰   Meet Kristina Hansen, Insider's Customer Success Manager. Kristina has been with the Insider customer success team for 1.5+ years, and her work is her passion. Get to know Kristina more below in this game of "2 truths and 1 lie". Who will be the first to guess the lie? 🕵️   1. She worked as an ESL tutor in college, helping Spanish international students with English assignments. 2. She volunteered at a wildlife rescue that housed exotic animals like tigers, tapirs, and howler monkeys. (She may or may not know Joe Exotic 😉) 3. She lives in the Chicago area but she has never visited Wrigley Field. #MeetTheInsiders #BehindTheScenes

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    108,293 followers

    It’s almost time to launch our top-secret mission…  (Spoiler alert: our marketing team can’t keep a secret) P.S. Here are the results of our poll on Wednesday - these are marketers’ favorite breakup anthems! 1. Queen - I Want To Break Free - %41 2. Gloria Gaynor - I Will Survive - %27 3. Britney Spears - Toxic - %17 4. Ariana Grande - Thank You, Next - %15 Get ready with the perfectly curated playlist > https://spoti.fi/3XMs8tw

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    108,293 followers

    💄 MAJOR GLOW UP 💄 We're thrilled to share how MAXAROMA, a leading fragrance retailer, achieved amazing results with Insider's InStory solution: ✨ $2.3M in incremental #revenue  ✨ 75% ROI from personalized product #recommendations  ✨ 7% increase in CTR With #AI-powered recommendations and immersive experiences, MAXAROMA enhanced product discovery and onsite engagement while optimizing resources. Check out the case study 👉 https://bit.ly/3TTrUzq #PoweredbyInsider

  • View organization page for Insider., graphic

    108,293 followers

    Insider’s Customer Success Expert, Jonathan Lewell, was joined by Gorgeous Retail Group’s Head of Websites, Jessica O'Sullivan, on the Future of Commerce Stage at Digital Commerce Expo 🚀 Jess explained how Gorgeous Shop was looking to improve its tech stack and boost productivity and scalability. The team realized it wasn’t necessary to have multiple single solutions when they could do everything in one place. It was great to hear Jess O'Sullivan discuss how the Gorgeous Shop team uses Insider to achieve a 360-degree customer view, reach its customers, and send personalized, data-driven messages that they know will hit the mark every time. Discover the Gorgeous Shop full story here 👉 https://bit.ly/3Y9FFwD

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  • View organization page for Insider., graphic

    108,293 followers

    Clarins and Enklare are leveraging Architect, Insider’s cross-channel campaign orchestration tool to: ✅ Drive 50% faster lead activation ✅ Realize significant cost savings through automation ✅ Boost brand awareness across channels Ready to elevate your marketing with seamless automation? Watch how Architect transforms campaign management, and explore more success stories here > https://bit.ly/3zgPxuG

  • View organization page for Insider., graphic

    108,293 followers

    O WhatsApp é o principal canal de comunicação com os clientes no Brasil. A MadeiraMadeira estava em busca de uma solução que tornasse o marketing via WhatsApp o mais simples possível, aproveitando dados em tempo real para enviar mensagens oportunas, relevantes e significativas, a fim de engajar melhor os clientes e fortalecer o CLTV. Com o Architect da Insider, gigante brasileira de produtos para o lar não apenas obteve 3.5x mais conversões com o Whatsapp mas também conseguiu orquestrar as jornadas do usuário de forma fluida e eficaz em outros canais. Entenda como > https://bit.ly/4dsSaYo

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  • View organization page for Insider., graphic

    108,293 followers

    We’re all set for Digital Commerce Expo! 🚀 Find our incredible team at STAND U35 and come and say hi!... ps there is free coffee on us and Twilio ☕ 👉 Speak to our experts about how Insider can help your brand boost productivity and drive results with omnichannel customer journeys and AI-powered #personalization 👉 Don’t miss our insightful talk and discussions today at 14:30pm on The Gorgeous Retail Group Success Story: From Data Silos to Seamless Journeys, on the Future of Commerce Stage, on Wednesday Oct 2 at 14:30 pm, with Jonathan Lewell, Customer Success Expert from Insider and Jessica O'Sullivan, Head of Content from Gorgeous Shop. We’ll be here all day and we can’t wait to meet you! Check out the full agenda here: https://bit.ly/4gLdfAh

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  • View organization page for Insider., graphic

    108,293 followers

    🤫👀 We’re working on something top secret… *Here’s a hint* We believe marketers deserve more, so we’re making it easier and quicker to switch to Insider and see what’s possible with the right partner. So, whether you’re ready to ditch the clunky cloud player or consolidate multiple point solutions that don’t play nicely together - we have you covered. Watch this space. Our team curated the perfect playlist: https://spoti.fi/3XMs8tw Get ready and vote for your favorite break-up anthem 👇

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  • View organization page for Insider., graphic

    108,293 followers

    🚀 One week to go until our exclusive pre-Shoptalk Fall webinar with Notable Growth! 🚀 Join us to learn a proven framework for evaluating marketing tech providers, helping you make smarter, more informed decisions for your business. 💡 Plus, don’t forget to visit the Insider booth at Shoptalk Fall for your personalized gift and a printed copy of the webinar guide. 🎁 This is your chance to get ahead – register now > https://bit.ly/3MYcAxQ #ShoptalkFall #eCommerce

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Funding

Insider. 8 total rounds

Last Round

Series unknown

US$ 105.0M

See more info on crunchbase