Vivvix reposted this
Peacock is going for advertising gold! 🥇 Yahoo Finance reports that NBCUniversal is banking on Peacock to score big in advertising revenue and ratings during the upcoming Olympics, kicking off tomorrow. Data from MediaRadar’s Vivvix shows that national TV advertising spend for the Tokyo Summer Olympics in 2021 reached over $1.7 billion. NBC accounted for more than $1.4 billion of this total, while Peacock's share was a promising contender at less than $665,000. 💰 https://hubs.la/Q02HSvwj0 #adinsights #advertising #olympics #paris2024