The Swarm 🔆

1,000 connections ≠ 1,000 relationships LinkedIn connections are binary (connected vs. not connected). Yes, it gives you a massive reach, but it severely lacks precision for warm intros. The Swarm 🔆 goes beyond LinkedIn connections and relies on a novel approach that I call "multidimensional network mapping". Watch the video and tell me: What new dimensions would you like us to incorporate in our technology?

Inbox fatigue is killing cold outreach. But warm intros are winning. Sales teams close more deals when they tap into shared connections. Recruiters find top talent faster with referrals. Investors spot the best opportunities through trusted introductions. Yet, most organizations barely scratch the surface of their collective network. Figuring out how to harness the power of your extended relationships should be your top priority. If the majority of your customers/team/capital is coming from referrals, you should be spending 50%+ of your time working your network. The right introduction changes everything. Get smarter with your team’s network. Upgrade your outbound game. Make every outreach count.

Most sales outreach fails before it even starts. 😕 Cold emails get ignored. Random connections feel impersonal. The right intro changes everything. 🔥 A warm connection can open doors that cold outreach never will. Instead of static lists, imagine a network that shows: → Who can introduce you → The best way to connect → How to make outreach personal When teams prioritize warm introductions, they skip the guesswork and close deals faster. Sales data isn’t just evolving… it’s already changed. Check out theswarm.com/api 🚀

I’ve seen how networks go far beyond mutual LinkedIn connections. Hidden relationships—shared investors, former colleagues, and educational ties—hold real value. And the best part? They’re already there, waiting to be used. By uncovering these connections, companies can: → Speed up sales with warm intros → Strengthen recruiting with untapped relationships → Boost collaboration through shared ties Your hidden network is more powerful than you think. Leverage it today. 💪

The Swarm 🔆 is launching on Product Hunt soon! 🔥 Hit ‘Notify me’ so you don’t miss it: 👉 https://lnkd.in/gNTRWBqH The launch will feature: ⚡ Our New Chrome Extension – Reveal business emails and intro paths right on LinkedIn. ⚡ Our Clay Integration – Find warm intros to key people and companies straight from your Clay tables. ⚡ Our Network Mapper API – Integrate the power of relationships in your applications.

Introducing new data sources on The Swarm 🔆 We’ve already made it possible to map and combine LinkedIn connections, former colleagues (work overlaps), and email/calendar contacts in one place. Now we’re taking it a step further with two new signals: 🌐 Education Overlaps – Find connections from the same school and graduation year, a new potential commonality between your stakeholders and your target accounts. 💼 Shared Investors – Identify execs from portfolio companies also backed by your investors, giving you direct lines to key players in your industry. Here's how to put this data to work: 🔍 Track down alumni. Example: Find same-year, same-school alumni from your sales team who match your ICP—warm up leads. 📈 Pinpoint exec connections. Example: Identify former colleagues of your execs now serving as executives/board members at target accounts. 📊 Stack signals. Example: Locate execs at portfolio companies of your investors, who have worked with your leadership in the past. Now available on our web app for GTM teams and API for product builders. — Know who knows who, and how well. - The Swarm for LinkedIn: https://lnkd.in/g6Qb2CGF (for LI power users, 100% free) - The Swarm Web App: theswarm.com/web-app (for GTM teams and VC networks) - The Swarm API: theswarm.com/api (for data leaders and product builders)

Coming in February: Find warm intro paths from The Swarm 🔆 right in your Clay tables 🔥 Comment to get on the waitlist or book a call via the link below.

I've watched 1,800+ companies transform how they leverage networks. According to a McKinsey report, 87% of executives said relationships drive business growth. Yet their most powerful connections sit buried in spreadsheets. Or worse - in their employees' heads. Traditional methods take days, even weeks, to map and activate these critical connections. Meanwhile, opportunities are missed, deals are lost, and growth stagnates. The winners aren't mapping networks anymore. They're activating entire relationship ecosystems in minutes. The future of business belongs to those who can connect the dots faster.

Most B2B targeting models are missing a crucial element. The old way looked at two things: → Is this target account a good fit? → Are they showing buying intent? But what changes everything is adding relationships to the equation. I call it the FIR model: Fit + Intent + Relationships Think about your target accounts: High fit + High intent + No relationship = Cold, hard selling Lower fit + Strong relationship + Some intent = Potential Perfect fit + Warm intro + Low intent = Low-hanging fruit Stop treating them as separate metrics. They're multipliers. A strong relationship can overcome lower intent. High intent can bridge a relationship gap. Perfect fit makes both more valuable. This isn't just another scoring model. It's a new way to see your addressable market. The leaders who win tomorrow aren't the ones with the most data. They're the ones who understand this hidden dynamic.

Solid insight by 🏀 Stephen Oommen 😎 The most overlooked relationship builders aren't in sales. They're in Customer Success. Your customers are more than just revenue sources. Truly impactful networks are cultivated through the relationships you already have. And here's something interesting that I've learned... When you're transparent about your networking goals, customers become willing partners in your growth. They readily share connections, knowing you value relationships as much as revenue. Each new introduction becomes more than just a lead. It's a testament to the trust you've built, creating a powerful growth cycle. This isn't another sales tactic. It's a relationship ecosystem that builds itself.