woom bikes USA

A warm welcome to Bernd Hake as our new CEO of woom! 👏 With over 25 years of international leadership experience growing and scaling brands, including roles at HUGO BOSS and Red Bull, Bernd is poised to lead woom into the next chapter with one goal always in mind – helping every kid (seriously, every!) fall in love with riding from the moment they saddle up. Last week, the North America team had the opportunity to meet with Bernd, along with VP of Brand, Nicole D. Lunzer and VP of Innovation, Chris Small. Together, we reflected on woom's impressive achievements over the past few years and discussed the exciting future that awaits. Let’s make this journey we’re all on wonderful – and wonder-filled – for both kids and their parents! 💫

For Down Syndrome Awareness Month, we would like to honor & celebrate the Avis Family and their inspiring platform The Lucky Few. ✨ Join us in supporting their mission to create a more kind, loving & inclusive world where every. single. person is given the chance to shine, a chance to steer...and a chance to belong. While all our rides are different, it’s those differences that actually help us all become more connected — and enjoy this collective journey we’re on together that much more. ❤️ #downsyndrome #downsyndromeawareness #downsyndromeawarenessmonth

It's official - we've joined the (RED) family! ❤️ Purchasing any of our (woom)ᴿᴱᴰ bikes means you too are joining our mission to bring even more happy childhoods to families around the world. Our commitment of $100,000 will support (RED)’s efforts in bringing life-saving healthcare programs to children and adolescents in communities most in need. For more information, please visit: woom.com/en_US/red #jointheride

The next chapter is here! Introducing the 𝘄𝗼𝗼𝗺 𝗘𝗫𝗣𝗟𝗢𝗥𝗘 🚀 Designed for kids 6-14, the EXPLORE collection combines all-new, premium features with a fresh, bold look. Here’s what to expect: ✅ 𝗨𝗽𝗱𝗮𝘁𝗲𝗱 𝗙𝗿𝗮𝗺𝗲 𝗗𝗲𝘀𝗶𝗴𝗻: Sleek and sturdy, engineered for both style and performance ✅ 𝗖𝗵𝗿𝗼𝗺𝗲 𝗗𝗲𝗹𝗲𝘁𝗲 𝗗𝗲𝘁𝗮𝗶𝗹𝘀: Edgy new aesthetic with matte accents that turns heads ✅ 𝗜𝗺𝗽𝗿𝗼𝘃𝗲𝗱 𝗧𝗶𝗿𝗲𝘀, 𝗦𝗮𝗱𝗱𝗹𝗲 & 𝗚𝗿𝗶𝗽𝘀: For enhanced comfort and control on every adventure ✅ 𝗛𝘆𝗱𝗿𝗮𝘂𝗹𝗶𝗰 𝗗𝗶𝘀𝗰 𝗕𝗿𝗮𝗸𝗲𝘀: Reliable stopping power for superior safety and functionality Learn more at woom.com 

We're proud to announce that the woom 1 ORIGINAL bike was named a winner in the Good Housekeeping 2024 Parenting Awards. 🏆 At woom, we understand the importance of quality, innovation, safety and value. We know that a high quality bike can make all the difference between your child's occasional rides and biking every. single. day. That's why we're honored to have been recognized by the GH Institute experts and over 200 parent testers who evaluated hundreds of products' performance, durability, ease of use, appearance, and comfort. The woom 1 balance bike is the perfect way to introduce kids to the world of cycling. It's designed to enable toddlers as young as 18 months to easily hop on and learn how to steer, balance, and stop all before pedals are introduced, giving them confidence on two wheels! Learn why both analysts and parents agree the woom 1 ORIGINAL is the best beginner balance bike: https://lnkd.in/gzdrMHG3

Our most innovative accessory has officially arrived! 🎉 Introducing the POP Kids' Bike Basket. This ultra-lightweight basket is the ultimate companion for young riders and explorers! Available in four playful colors, it easily attaches and detaches to all woom ORIGINAL 2 and 3 bike models and offers enough space for a water bottle, snacks and other treasures collected during outdoor adventures. 💛 "As we introduce woom to more families across the world, not only do we delight in seeing kids embrace cycling, but each bike brings us valuable customer feedback, driving continual improvement to the woom experience. Our new bike basket has been a highly-anticipated accessory and we are confident it will satisfy consumer demand with convenience, style and fun," said April Obersteller, SHRM-CP, Managing Director of North America. Alongside the baskets, we also launched POP ONS Bike Basket Charms! These adorable little additions are easy to attach and change, giving your child the freedom to express their creativity. ✨ Read the press release to learn more: https://lnkd.in/gay6SpVJ

We have a new role opening here at woom: Conversion Rate Optimization Specialist! 📈 This future woomster will be responsible for managing our regional online shop and developing and executing a comprehensive CRO strategy in collaboration with the Sr. Manager of eCommerce. It's an exciting opportunity that will significantly impact woom's online performance and customer experience through strategic website improvement initiatives. 💻 We encourage all applicants who have an interest in woom to apply. Career gaps or changes are welcome; we know that, sometimes, the best experience comes from those seasons. Our top priority is hiring individuals aligned with our values and our mission of helping millions of kids fall in love with riding bikes. 🚲 Let’s woom! ❤️ To apply: https://lnkd.in/ge7jj24g

Want to be a woomster for the summer and create magic moments for customers? Then we encourage you to apply for our Customer Experience Associate (Seasonal) position! This role offers a unique opportunity to engage directly with both end customers and dealers and provide fun learning experiences by taking on a variety of responsibilities through online and in-person support. We encourage all applicants who have an interest in woom to apply. Career gaps or changes are welcome; we know that, sometimes, the best experience comes from those seasons. Our top priority is hiring individuals aligned with our values and our mission of helping millions of kids fall in love with riding bikes. Let’s woom! To apply: https://lnkd.in/gXG_6KGy

Our very own April Obersteller, SHRM-CP, Managing Director of woom North America, is sitting down with Chris Johnston of Adoreboard and Alex Genov of Zappos on the Trust Builders podcast to discuss all things customer trust and employee experience. As a brand committed to inspiring joy among our young riders as well as their parents, people are at the center of everything we do. “I am obsessed with the customer and employee experience and believe you will see positive business results by investing in people and their full journey." RSVP and tune in to learn more from April's many years of experience as both a CX and EX professional and why prioritizing a people-centric approach inspires joy and earns trust from the start! Airs Tuesday, April 9 at 10am local time. 

Last week, we launched Enjoy the Ride, a nationwide brand campaign celebrating woom as more than a bike… it’s a journey. ✨🚲 If you're like many of us at woom, you know that being a parent is a journey. Full of twists and turns, peaks and valleys, growing pains and heart-melting moments, and some of the best. days. ever. That's why, over ten years ago, we overhauled the kids' bike from stem to spokes to make that journey as enjoyable as possible. For both kids and their parents. To help bring our mission to life, we partnered with three exceptional families (or as we like to call them, Happy Childhood Champions 🤩) to share their unique journeys in hopes of inspiring others to enjoy the ride. Read more: https://prn.to/43mLXK8