Content Marketing Specialist

Company Description

Since 2013 MedTrainer has been focused on one thing: Empowering healthcare organizations through compliance automation. We are passionate about supporting all healthcare organizations, which have been put under enormous pressure and demands. With a 100% customer-inspired product, internal healthcare thought leaders, and custom curated content, MedTrainer set out with a mission to solve healthcare’s largest problems using a single platform and be the best compliance solution for every healthcare organization.

Job Description

We are looking for a natural storyteller to help bring the MedTrainer brand to life by describing how the pain points of our clients are solved. The writer will effectively drive continuous engagement with customers and target prospects to generate interest and purchase. The writing includes thought leadership as well as lead generation content that uses multiple formats and marketing channels. The content marketing specialist will be instrumental in shaping the MedTrainer voice, while also contributing to social media, PR, webinars, and more. Reporting to the Head of Content, you’ll work closely with graphic design, product marketing, demand generation, and other teams. You thrive in a fast-paced environment, are eager to learn, and want to make an impact at a growing SaaS company.

Responsibilities

• Content Creation: Create high-quality, engaging storytelling communications and copy across a variety of channels, including emails, blog posts, websites, white papers, infographics, sales collateral, and more.
• Content Strategy: Gain an understanding of the healthcare compliance field and audiences and translate product value propositions and messaging into clear and compelling content that drives awareness and action.
• Collaboration: Understand and organize data, research, and information provided by subject matter experts, and structure it into a compelling story.
• Brand Experience: Ensure all content is aligned to MedTrainer’s product messaging, company narrative, brand voice, and style.
• Project Management: Maintain content calendars, schedules, and processes to keep projects of all sizes on track and aligned with marketing goals.
  
  

Qualifications

• Experience writing and editing exceptional content, including both short- and long-form.
• Bachelor’s degree in journalism, communications, marketing, or related field.
• Ability to thrive in a fast-paced environment.
• Highly proficient with technology.
• Demonstrated ability to be detail-oriented.
• Strong interpersonal communication skills.
• Passionate to do great work and be part of achieving growth goals.
• Excellent project management and organizational skills.
• Experience writing in AP style and with SEO preferred but not required
  
  

Additional Information

Salary range: $65-80k plus benefits including unlimited PTO

All your information will be kept confidential according to EEO guidelines.