Director of Data & Insights

About Heirloom

Heirloom is a leading provider of large-format, luxury short-term rentals on the national level. Our unique focus on providing word-class accommodations to discerning groups of travelers in premier travel destinations, combined with a tech-enabled and data-driven business strategy has allowed Heirloom to quickly carve out a unique space for itself within the highly competitive and rapidly evolving luxury vacation rental industry. 

Position Overview

Heirloom’s Director of Data & Insights is responsible for directing the full stack of data engineering & science products, along with third party channel-integrated platforms that are key to Heirloom’s strategy & insight.

The Director plays a pivotal role to the success of the business by driving data / tech stack strategy, creating insight, maximizing revenue-outcomes through pricing & channel distribution, and automating business processes.

Essential Functions

Leading data strategy & tech stack by:

• Collaborating with Heirloom’s executive team & department directors
• Providing product-manager style direction to data engineering & analytics teams
• Democratizing access to data & reporting across the organization
• Unlocking business insight using systematic reporting and ad hoc analyses at the business, property, and market-level for internal and external stakeholders

Championing enhancement & optimization of Heirloom’s revenue management in each of its key parts:

• our industry honed pricing algorithm
• best-in-class vendors for the short-term rental industry
• system inputs to optimize property-level revenue in response to live market conditions.
• SEO & review data for our product in marketplaces

Directing Channel Distribution team to maximize impact of strategy for customer acquisition & journey using: 

• our booking platform (Guesty) & integrated third party distribution channels (e.g. AirBnb, VRBO)
• digital advertising
• online brand presence

Automating business processes that empower Heirloom guests, team members, or stakeholders to have the right information at the right time

Relevant Tech Stack

• Cloud IT Infrastructure:  GCP (& G Workspace)
• Data Warehouse:  Big Query
• Software Code:  Python
• BI & Visualization:  Tableau
• Booking & Channel Management:  Guesty
• Engineering Documentation:  Coda
• Project Management:  Asana
• Accounting System: Sage Intacct

Requisites

• Digital product, analytics, or engineering level management experience that includes some oversight of cloud IT infrastructure, data pipelines, data warehousing, & software engineering
• Proficiency in statistical analysis & data scientific methods on numeric data in industry contexts
• Utilization of reporting from BI & data visualization platforms (e.g. Tableau or Power BI)
• SQL query language familiarity
• Ability to travel to an Heirloom market each quarter

Desirable Candidate Qualities Can Include

• Product-manager level skills for understanding business needs and distilling into data, tech stack, and product / engineering design
• Experience directing revenue strategy or product in a highly dynamic context where conditions (& resulting data) constantly shift business tactics or product pricing
• Experience leading a team to optimize / analyze digital customer acquisition through marketplaces, search engines, and/or digital advertising
• A deep technical background in data science with a passion to use interpretable methods of inference that business stakeholders can understand
• Experience analyzing P&L’s, investment metrics, or real estate along with pro forma’s
• Experience developing better practices for leading and motivating virtual teams spanning onshore and offshore
• A passion for distilling thoughtful analysis into concise / crisp forms that convey subtlety with simplicity

Schedule & Compensation

The Director of Data & Insights is a full time, salaried role that can be performed remotely or may take advantage of a hybrid work model based out of the Heirloom Office in Boston, Savannah, or New Orleans.  Travel to an Heirloom office or market should be expected for 2-3 days every 8-12 weeks.  During the first three months in the position, training will potentially include a greater amount of travel.

Compensation for this position is commensurate with experience. Benefits included as part of compensation package including health, dental and vision insurance, 401K, paid sick and vacation leave, preferential employee stays at Heirloom properties and  paid parental leave.