amika means friend. we’re a fearless, Brooklyn-born, salon-raised haircare brand + a friend to all hair, hairstylists, the planet + you.
we’re rooted in clinical results. each product is infused with our intoxicating scent + powered by our superfruit soul, sea buckthorn. known as one of earth’s most omega-rich plant sources, this potent berry nourishes your skin, scalp + strands.
we’re a proud pal to the planet + certified B-Corp. from sustainably sourced ingredients + recyclable packaging to our energy-saving production processes, we pledge to reduce our greenhouse gas emissions, waste + energy to reach Net Zero by 2030.
having grown up in salons, we know better than anyone how important stylists are—they’re our confidantes + community. Think of us as your at-home hairapist, here to empower self-expression + bring joy to your haircare experience. all hair is welcome™.
The Job
amika is seeking an experienced and dynamic Director of Retail Education and Events to support our store growth in the retail channel. The candidate will be responsible for developing and implementing education and event strategies for the company’s North American retail partners: Sephora US & Canada, Sephora @ Kohls. This individual will partner cross functionally (Sales, Social, Trade Marketing) to align all retail facing initiatives and be the day-to-day contact for the accounts Education and Event team. This position requires a detail-oriented individual and team player who can communicate effectively, manage multiple concurrent initiatives, and work independently in a fast-paced environment.
location: remote (US only)
salary: $115,000 - $130,000 + benefits
What You'll Do
Corporate Planning
Build out Education strategy with retailer-specific needs – by season, launch, and year.
Map out Education deliverables with resources needed to support retailer expectations.
Identify brand competitors within each retailer by key SKU/launch for a frame of reference when developing trainings
Develop solution-oriented, forward-thinking programs to meet ever-changing business needs
Retailer Trainings
Develop training content & curriculum for retailers & field team to support
Gratis planning & execution to support core & newness
Discover new ways to educate remotely via technology, including webinars, zoom, etc.
Lead Sephora corporate trainings: New Store Opening guidelines, Expert Trainings, Webinars, or virtual trainings
Assist with tailoring assets for International retail use
Team Development
Lead field training calls for product launches & events
Partner with Accounts team to develop retail budget for gratis, carstock, sampling, etc.
Support Territory Brand Managers for elevated training opportunities
Event Direction
Own store-level & FSC event strategy
Partner with cross-functional teams for large-scale events, such as Store Leadership or Education Conferences
Develop innovative Event & Training in a Box strategies, including collateral, gratis, TOAs
Facilitate elevated events and trainings
Must Haves
Minimum 10+ years’ experience in the retail training space; haircare or skincare strongly preferred
Up to 35% travel required
Sephora experience & relationships at corporate level required
Expert knowledge of developing trainings for retail partners
Inspirational leadership style with excellent ‘classroom’ and training skills
Excellent verbal and written communication skills; confidence when addressing both key stakeholders and new audiences alike
Strategic thinker with examples of solving problems and taking initiative
Outstanding team player who is able to work collaboratively with all internal & external partners
Flexible and adaptable with the ability to embrace and facilitate change
ready to apply?
Please click the link that will bring you to our careers page through Greenhouse. Submit a cover letter describing yourself and why you’d be the perfect fit, along with your resume.
Seniority level
Director
Employment type
Full-time
Job function
Sales and Business Development
Industries
Cosmetics
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