21.co

Performance Marketing Intern

21.co New York, NY

21Shares is the world’s first and largest issuer of digital asset ETPs, with the mission of making investing in digital assets accessible to all.

With offices in New York, London, and Zurich, the team is dedicated to revolutionizing digital asset investing by bridging the worlds of traditional finance and decentralized finance.

Since 2018, 21Shares has supported investors in gaining access to digital asset products worldwide. 21Shares now manages ~$7 billion in assets with over 50 exchange-traded products globally, including the first spot Bitcoin and spot Ethereum ETPs. Most recently, the firm launched six US-domiciled digital asset ETFs including ARKB, one of the largest spot Bitcoin products in the industry.

Job Summary:

  • co is seeking a motivated and creative intern to join our marketing team. During this paid internship, the marketing intern will have the opportunity to contribute to the company's overall success while gaining hands-on work experience in a corporate setting. The primary responsibility of this role is to provide support for the performance marketing team in collaborating and executing Marketing initiatives and programs. This individual should have a growth mindset and can work collaboratively across teams to accomplish the Company's Growth objectives.

Key Accountabilities and Scope:

  • Ad Setup and Management: Assist in setting up and managing paid ads across platforms such as Google Ads, X Ads, LinkedIn Ads, and other channels.
  • A/B Testing and Optimization: Assist in conducting A/B testing of ad creatives, copy, and landing pages to identify high-performing elements.
  • Landing Page Updates: Help update and maintain landing pages in Hubspot, ensuring they are optimized for user experience and conversion.
  • SEO Updates: Assist in implementing approved SEO updates in Webflow to improve organic search rankings and drive traffic.
  • Email Execution: Assist in the creation, deployment, and tracking of email marketing campaigns.
  • CRM and Database Support: Help to ensure marketing data is accurate and up-to-date.
  • Performance Reporting: Help prepare and distribute regular performance reports on key metrics for digital campaigns
  • Social Media Support: Provide support in planning, creating, and scheduling content for social media channels as needed.
  • Competitive Analysis: Conduct research on competitors and market trends.
  • Collaborative Support: Work closely with the performance marketing manager and other team members to support various marketing campaigns.

Requirements:

  • Education: At least one year of education beyond High School, preferably dedicated coursework in Business, Graphic design, or Marketing.
  • Detail-orientated, well-organized, and able to manage multiple high-priority projects at once.
  • A curious and creative marketer who enjoys exploring data
  • Strong communicator with the ability to clearly communicate ideas visually and verbally.
  • Must be willing to work in a hybrid setting in our NYC office
  • This position is a temporary position. Work hours will be between 30-35 hours per week. Flexibility for those who are taking summer courses.
  • Seniority level

    Internship
  • Employment type

    Internship
  • Job function

    Human Resources
  • Industries

    Financial Services

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