Social Strategist

Local Candidates Only/Hybrid Schedule- In Office Tuesday thru Thursday

This job is perfect if:

• You have at least 3 years of hands-on experience working on a brand’s social channels (in-house or agency side)
• You have an in-depth understanding of all social platforms and how to strategically leverage them for brand/fan engagement and paid placements (TikTok, Instagram, X, Facebook, Reddit, Pinterest)
• You have your finger on the pulse of internet culture, you know the latest trends, and you can quickly identify opportunities for brands to activate
• You are eager to learn and collaborate with a team of strategists and creatives
• You have experience with social media reporting - organic, paid, and social listening
• You have experience with social media management and listening tools (e.g. Sprinklr)

The responsibilities of a Social Strategist on Verizon Value Brands

Social content and briefing:

• Manage Straight Talk, Tracfone, and Walmart Family Mobile’s (VVB) social
• Primary focus is Straight Talk, but will also be responsible for Tracfone & Walmart Family Mobile social
• Develop monthly organic social briefs for VVB’s social properties
• Schedule and post all organic social content through Sprinklr or natively when applicable
• Be the connective tissue between creative ideas and social platforms and partner with creatives to bring platform expertise to help flex creative concepts into social channels
• Find and apply trends, research, insights, and past performance to briefs
• Help action VVB’s social vision across platforms though planned organic and reactive social content

Reporting:

• Report on social performance for branded content
• Work with BI to do social reporting on branded social content
• Integration with wider creative and strategic KPIs

Platform Expertise:

• Keeping up with social trends – and share out with larger internal team to keep everyone up to speed
• Identify new social platforms and provide POVs
• Be the platform expert for all internal projects

Social Listening:

• Identify white space opportunities for social-only creative plays.
• Constantly monitor conversations and trends and pitch real time activations to the broader team

Compensation:

Deutsch LA offers top of the line benefits, 401K, unlimited PTO and more. The salary range for this role is $75,00K-$80,000K. Pay is dependent upon many factors ranging from experience, training, transferable skills, and business needs. The pay is subject to change and may be modified in the future.