Allfred’s Post

What can brands learn from Tony Bennett and Lady Gaga? And Bunnings and Bluey, Australia’s great cartoon export? They all understood is that one of the best ways to grow is to find new audiences and the smartest way of doing this is to create partnership opportunities that open your business and brand to new customers who previously may never have thought of buying from you. Learn more from WPP's Rose Herceg: https://loom.ly/9w1kJ34 _ #GroupMAUNZ

🤝 Why Community Engagement Matters As consumer preferences shift toward sustainability, local sourcing, and shopping experiences, collaboration can be the key to standing out and thriving in your industry. Why Collaboration Matters for Brands: 1. Strengthening Community Ties Partnering with local producers not only enriches your product offerings but also builds trust within the community. Consumers increasingly prefer brands that support local economies. By showcasing local products, you highlight your commitment to community welfare. 2. Enhancing Product Diversity Collaborating with other brands allows you to offer a broader range of products that appeal to diverse consumer tastes. For example, co-promotions with local artisans can create exclusive offerings that differentiate your store from competitors. 3. Shared Resources and Knowledge Collaboration fosters a culture of sharing knowledge and resources. From joint marketing initiatives to pooled logistics, these partnerships can lead to cost savings and improved operational efficiency. These are just some ways your brand can foster a collaborative spirit in your community. Big thank you Taylor Public Arts and the Taylor Main Street program for hosting Music on Main, and thank you to other key sponsors such as Samsung Austin for sponsoring these aforementioned, collaborative events in Taylor, TX. Collaborate with Ancira Salsa by attending any of our many upcoming pop up events. Visit us at ancirasalsa.com #Collaboration #CommunityEngagement #sponsorship #taylortx #wilco #austin #texas

Wrexham has just signed a new player🐉🙌 This is how I want to be marketed to, always Firstly, love the ad, love the new signing, and what an awesome thing the guys are building at Wrexham. Not a big football fan, but a Ryan Reynolds and a Wrexham fan, having witnessed their genius for a while. Loved Ryan's humor and the way he makes it so fun, that I want to support the club's sponsors. A massive inspiration and lesson to how we can all go about our marketing and posts. Roar deep on that delightful cold brew Anthony! Maximum Effort! 🐲 🍻 #marketingandadvertising #marketingdigital #marketingcampaign #marketing

More BIG NEWS out of LakePoint Sports as brands and companies look to reach audiences through Youth Sports! Let’s talk about how we can get your brand and product in front of key influential consumers.

We can’t believe it’s been 5 years since Sara joined our team! Beloved by all, Sara is linchpin in our operations department, and we couldn’t imagine it without her! #operations #operationsdepartment #workculture #workanniversary #team #workfamily #advertising #placebasedmedia #outofhome

Asda launches review of creative & media accounts... #advertising #adagency #advertisingagency #adland #communications #media #mediaagency #mediabuying #creativity #creativeagency #marcomms #marketing Ingenuity

Having just finished the latest season of "Welcome To Wrexham" and observing their approach to Partnerships for revenue generation, it got me thinking. Whilst sensationalised for TV, and always great to watch Hollywood stars in action, it wasn’t exactly what I’d describe as the true definition of Partnerships. Was it more about leveraging status and vanity for quick wins? There’s no doubt that having A-List Celebrities endorse a tea brand would provide incredible exposure, but the ‘cash grab’ mentality felt a bit disingenuous, even though it undeniably made for captivating viewing. It made me reflect on the distinction between #partnerships and #sales, two functions often lumped together, but fundamentally different. It’s like comparing a well-aged wine to a shot of espresso. Partnerships aren’t about chasing the ‘caffeine kick’ of a quick-win or short-term cash injection. They’re about being the matchmaker, finding that sweet spot of brand alignment, and crafting genuine mutually beneficial campaigns that learn and refine over the long-term. This, I believe, is the fundamental difference. Partnerships are like planning an epic road trip, a journey of growth, not just a pit stop. By embracing this mindset and recognising the key difference, these principles become the foundation of sustained success, reputation growth, and a thriving network where trust flows in both directions. And just for the record, this has nothing to do with the fact My 1st Years sent #ryanreynolds a gift for his newborn over a year ago and we’re still waiting for him to say thanks 😜

Just in case quality is important to you, our very own Sean O'Donnell & Aladdin (Alaa) Selim just won the Award of Excellence from the NJ AD Club for their work in legal marketing ads!! Unique Strategies - Premier Content - Brilliant Adjustments - Client Success #legalmarketing #VideoMarketing #streaming #lawfirmadvertising #branding #lawyermarketing