Alyssa Lai, APR’s Post

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Cross-sector strategic communications professional | DiverseCity Fellow

Would you say YES to the Y? I did. ✋ You would, too, if you check out the YMCA of Hamilton|Burlington|Brantford's new strategic plan for 2024-28. At the board table, we call it the YES strategy. The focus? Youth, Employees and Seniors. YES! For a charity serving communities across three municipalities, strong internal capability (employees) is essential to meet the needs of a broad spectrum of people, from youth (under 30) to older adults (seniors). This plan was a year in the making, with board members, senior staff, employees and community partners engaged at different points during the process. For the past 2-3 years, many organizations have had to put a pause on long-term plans and focus on the immediate COVID-19 crisis in front of them. That's why this strategic plan is a point of pride for the Y of HBB; it's the first fulsome strategic plan as the organization recovers and rebuilds from the pandemic. So, do say YES to the Y. ⬇

Krista Tartaglia

Pension & Benefits Operational Excellence Leader, BDO Canada LLP

8mo

Congrats Alyssa! Huge accomplishment for your Board!

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