Will you be taking your relationship to new heights this summer?! We worked with TUI to help new couples who will be taking their relationships across the pond, getting them ready for the different challenges they may have to face abroad! Just like relationships, team work makes the dream work, and it is exactly that which made this campaign so successful! We knew what was needed from a broadcast perspective, especially when it comes to securing coverage across national broadcast programming. We ensured this was communicated to the client and put together a plan of action that we knew was going to deliver outstanding results .... AND IT DID 🔥 If you want to hear more on how we can do this for your clients, drop me a note - anna.rota@markettiers.com! #broadcastpr #relationships #markettiers markettiers
Flying through a national and regional broadcast schedule ✈️ We teamed up with One Green Bean and TUI Blue ahead of the summer to help new couples who will be navigating their first holiday as a pair. We worked together to craft bespoke research questions to create strong headlines for media revealing the different tests relationships face on their first holiday. Leveraging our producer relationships, we were able to build impactful segments that would speak directly to their target audiences with our spokesperson Paul Carrick Brunson, Relationship Science Expert. We landed stellar coverage on Heart Breakfast, which was also shared to their 450k+ Instagram followers, and 10 BBC regional stations, as well as many others. #MediaCampaign #BroadcastPR #BrandAwareness #Coverage