Peter's been at the helm of SXSW Partnerships and Brand Experiences for well over a decade, and brings wisdom, innovation, and humor to his work. So looking forward to our chat celebrating how Peter nurtures SXSW as a beautiful and complex canvas that brands can paint experiences on. Make sure to attend it on July 30!
SXSW isn't only a celebration of the creative community — it's one of the best launchpads for brands looking to showcase their products and engage a specific consumer base. Peter Lewis, SXSW's Chief Partnerships Officer, is a pilot and navigator for his chosen brand partners. His philosophy? Beyond name recognition and company size, history, culture, and voice make a brand truly unique. Ask Peter your burning brand experience questions and learn more about his experiential philosophy in the newest Experience Exec! And who knows, maybe you'll discover what new paths you can tread to get your own experience into #SXSW! Be sure to mark attending so you know exactly when we go live. #eventprofs #brandexperience #experientialmarketing #eventmanagement #eventmarketing
