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Guess who just took Davos by storm? ❄️✨ As title sponsor of Insights Lighthouse in Davos during the World Economic Forum, we're still energized by the groundbreaking discussions on the future of consumer insights. After all, what happens when you gather brilliant minds from 30+ countries, spanning tech to FMCG, startups to Fortune 500s? Pure magic. 🪄 The showstopper? Our very own Dr. Tizian Bonus Bonus leading an eye-opening fireside chat with industry greats Oggie Kapetanovic (Philip Morris International) and Julie Lecuyer Alizant (Danone). They tackled the burning question on everyone's minds at the start of a year that's set to be transformative for our industry: "Adapt or fade: the path ahead for insight departments" – and trust us, the insights were 🔥! Here are some game-changing takeaways: 💪 Time to shake up the boardroom – insights teams are claiming their seat at the decision table 👏 The secret sauce? People-first thinking + cutting-edge tech = unstoppable growth ✍️ Out with the old playbook – we're rewriting how businesses, insight teams, and agencies collaborate 🚀 Tomorrow's insights leaders? They're upgrading their toolkit as we speak! A special thank you to Dr. Liubov Ruchinskaya and Insights Lighthouse for hosting this unforgettable event. Proud of our Appinioneers Holly Prince, Andrew Seinfeld, Mitja Raubach and Emilie Faget for bringing their expertise and passion to Davos. 💙 And, of course, a massive shoutout to Valentina Tarchinskaya, Olga Komleva, Dr. Inna Merenkova, Nendra van Wielink-Mohamed, Kim "Kimfer" Flanery-Rye, MBA, Maurice NDiaye, Bilge BALCI, Vesna Hajnšek, Avinash Anand Singh, PCC, Arvind Sachdev, Raquel Navarro-Prieto, Emma Jones, Mikhail Kalinin, Tia McPhee, Pranjal Sharma, Ashish Verma, Nick Graham, Silke Bochat, Javier Camino and Flemming From Thygesen for making the event truly special. Here's to turning insights into impact. 🌟 #Appinio #InsightsDavos #InsightsLighthouse

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Dr. Tizian Bonus

MD @ Appinio | Market research and brand management enthusiast | Keynote speaker

2mo

It definitely was the star event of the last 12 months. Incredible quality of the audience, fantastic strategic insights, guidance, perspectives from leader outside of the pure insights business. I could not be prouder that Appinio is a central part of this community!

Appinio leading transformative conversations at Davos highlights how consumer insights are evolving into a true powerhouse for decision-making. Bringing together diverse voices from across industries shows the strength of purpose-driven collaboration. It’s exciting to see insights teams stepping up as strategic partners in shaping the future of business.   What do you think is the next big shift for insights teams in 2025? Let’s hear your thoughts!

Nendra van Wielink-Mohamed

Advisor | Global Brand Media, Digital Marketing Practitioner | Accelerating Media Capability, Strategic Partnership, Measurement & Operational Excellence | Former Media (Advertising) Agency Professional

2mo

Loved the energy and conversations all around! Can't beat the giant poster @dr.tizian on the wall, too!

Kim "Kimfer" Flanery-Rye, MBA

Diversity, Equity, Inclusion & Culture Practitioner | FBomber in Chief | Keynote Speaker | Angel Investor | Adjunct Professor | Leadership Coach |

2mo

Thank you for being an amazing partner sponsor and believing in Insights Lighthouse from the very beginning.

Emma Jones

Head of Global Markets Insights @ eBay | ex Red Bull & Kraft Heinz

1mo

A thought provoking opener to the business debates, thank you for sharing

Silke Bochat

Global Head of Design, DesignOps | Design in HR 5.0 & Destination Jobs | 2023 List Female Design Leaders (dmi) | Brand Strategist of the Year 2024 (Transform)

2mo

I very much enjoyed your insights - very sharp mind and spot on.

Vanessa Vachon

Insights | Analytics | Strategy | Behavioral Science | Data & Performance optimization | Digital & AI | FMCG | OTC | Health Care | Pharma | Luxury | Beauty | Biotech | P&G | Sanofi | Seagen | Pfizer | Yale

2mo

Nice to meet you Tizian! Thanks for sharing your thoughts and for sponsoring this important get together!

Anne-Sophie Damelincourt

🌍 ESOMAR PRESIDENT 2025-2028 I Applying Insight to drive strategy & global brand growth I Thought leader I Speaker I

2mo

Wow very impressive!

Heike Schirmer

Chief Product Officer at Yogi, ex-Amazon, ex-McKinsey

2mo

Go Dr. Tizian Bonus! Nice to see you on stage :)

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