AppsFlyer’s Post

Standing here with Gates, owner of Working Hands, who just gave us the thumbs up as a great addition to his team. Together, we’ve helped generate this build right behind us — and it’s a testament to what happens when your brand reaches the right audience. Here’s the key takeaway: Brand reach = Business growth. You can have the best product, but if no one knows about it, it’s useless. Consistency in marketing + strategic ad spend = more leads, more builds, more wins. Don’t just work in your business, work on expanding your reach. When people start seeing your brand everywhere, the momentum picks up, and that’s when the real growth happens. Get your brand out there, just like Gates did!

Location is critical to numerous business strategies. Sometimes the application is complex, but Nextdoor is such an interesting, and deeply local option. In the end ‘local’ matters.

Liquid Death is one of my favorite Brands when it comes to VIRAL MARKETING. And after listening to this 30 second clip I now know why. Thank you Mo Said and Daniel Murphy #viral #marketing #fast #inhouse #focus #agency #brandedentertainment

You have got to hear what Gary Vaynerchuk just said about what marketers are failing at. ADWEEK As a consumer centric consulting company, and marketer@ Lead 2 Peak , the consumer is our number 1 point of thinking. After working more than 12 years in B2C companies, I realize that also B2B and D2C are eventually have to be consumer centric strategy and execution. Would you like to know how to make it done? 🎯 You are more than welcome to contact me for free call 🤙 #Consumer #Insights Scott Galloway Boston Consulting Group (BCG) eTail™ FUTR Group FUTR CMO Council

Chasing viral moments can be tempting, but true success lies in unwavering consistency. Here’s why steady efforts trump fleeting trends: 🎯 Steady efforts build lasting relationships 🎯 Develop a content calendar 🎯 Maintain brand messaging consistently 🎯 Long-term strategies yield sustainable growth

"𝗧𝗵𝗲𝗿𝗲'𝘀 𝗻𝗼𝘁 𝗮 𝗹𝗼𝘁 𝗼𝗳 𝗺𝗼𝗺𝗲𝗻𝘁𝘀 𝗶𝗻 𝘁𝗶𝗺𝗲, 𝗼𝘁𝗵𝗲𝗿 𝘁𝗵𝗮𝗻 𝘀𝗽𝗼𝗿𝘁𝘀, 𝘄𝗵𝗲𝗿𝗲 𝗲𝘃𝗲𝗿𝘆𝗼𝗻𝗲'𝘀 𝘁𝗮𝗹𝗸𝗶𝗻𝗴 𝗮𝗯𝗼𝘂𝘁 𝘀𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴 𝗮𝘁 𝘁𝗵𝗲 𝘀𝗮𝗺𝗲 𝘁𝗶𝗺𝗲'. Culture, and internet culture especially, is fickle. It moves at a million miles an hour, and something popular today can be dead in the water by tomorrow. So how can you ride those waves, and put your brand at the centre of the conversation? Bryce Sherman, Director of Global Digital Marketing at Universal Pictures, shared more at SEG3 LA about how they did exactly that for their blockbuster movie of the summer, Wicked.

The way Liquid Death does marketing breaks my brain. It's not something that can be analyzed from the outside. So I sat down with Daniel Murphy, SVP of Marketing at Liquid Death, to break down what inspires their work, how they structure their team, and how they had to unlearn their advertising brains to create one of the greatest brands in the world. Watch my full interview with Dan here: https://lnkd.in/ej98HGFQ

Interesting and thoughtful. Funny enough, I think even applies for energy industry. we rely so much on the policy which rightfully so but we need to be more creative and consumer centric. This is not a criticism because that is not easy, but it is just an observation especially on energy transition. #energytransition #behavior #marketer